SESSION 3 OF 3
Getting AI funded once is difficult. Keeping it funded as the programme evolves, the costs compound, and the board demands proof of their return on investment.
Most AI business cases are built for a single investment decision. They weren’t designed for a multi-year programme that requires ongoing tuning, testing, and capability investment to deliver value. When reality diverges from the original model, and it always does, the commercial case collapses and executive sponsorship follows.
This session equips senior leaders to build commercial arguments that hold.
Facilitated by Ensighted, who are independent advisors with deep expertise in business case development, executive advisory, and public and private sector governance. Session 3 gives programme sponsors the language, models, and frameworks to build board-level confidence and sustain it across the full lifecycle of an AI programme.
A business case framework built for ongoing AI investment – not a one-time approval
The financial and narrative language that lands with CFOs and boards, including how to reframe AI from a technology cost to a business performance lever
Practical risk and mitigation frameworks that address the questions boards and audit committees are asking right now
A clear model for transitioning from capex-led thinking to a sustained investment approach covering ongoing tuning, testing, and capability development
Strategies for maintaining executive sponsorship across a multi-year programme when results take time and complexity is high
Rob Alexander
Partner & Alliances ANZ, Genesys
Head of Partners & Alliances for Genesys across Australia and New Zealand. With more than 25 years’ experience across telecommunications, enterprise software and cloud Sales and Leadership. Rob brings a practical perspective on how AI, technology and partnerships are reshaping customer experience and business.
Frank Mastronardo
Ensighted
Frank Mastronardo brings 25 years of customer contact experience across operations, strategy, technology, consulting and transformation. He has advised leading corporate and government organisations across Australia and Asia, combining deep industry expertise with a practical focus on technology, people and process to deliver measurable customer and business outcomes.
The leaders who build, defend, and own the commercial argument for AI investment including CFOs, CTOs, Chief Digital Officers, programme sponsors, and senior leaders who report AI programme performance to boards or executive committees.
This webinar is part of a series – From Pilot to Production: The Executive’s Guide to AI that Delivers.
This series is facilitated entirely by independent transformation experts. There is no product pitch. The only agenda is equipping you to make better decisions about your AI programme.
Available to all attendees is an independent review of where your organisation sits in its AI journey and a clear set of recommendations for moving forward. Facilitated by independent transformation experts in partnership with Genesys.
