Government Technology on-demand webinar

Using journey analytics to map the constituent journey

State and local governments have turned to modern tools like cloud technology and artificial intelligence to keep up with the growing demand for seamless digital services. But with so many options available for modernization, it can be difficult for agencies to know which tools can best address their challenges.

Journey analytics solutions leverage data to visualize end-to-end constituent journeys and pinpoint the friction that hinders positive experiences. Using journey-based technology makes it easy for agencies to determine exactly which interactions drive or prevent successful outcomes — and which you should prioritize to improve satisfaction.

Watch this Government Technology on-demand webinar and learn:

How agencies can use journey analytics to inform system enhancement and innovation
The importance of understanding constituent behaviors and how to shape user experiences
How improving constituent experiences can empower every team across your organization
How journey analytics can improve operational efficiency

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Meet the Speakers

Steven Boberski
Public Sector CTO
Genesys

Bill Rials
Senior Fellow
Center for
Digital Government

+1.888.436.3797

Genesys Cloud CX

Every year, Genesys® orchestrates billions of remarkable customer experiences for organizations in more than 100 countries. Through the power of our cloud, digital and AI technologies, organizations can realize Experience as a Service^®, our vision for empathetic customer experiences at scale. With Genesys, organizations have the power to deliver proactive, predictive, and hyper personalized experiences to deepen their customer connection across every marketing, sales, and service moment on any channel, while also improving employee productivity and engagement. By transforming back-office technology to a modern revenue velocity engine Genesys enables true intimacy at scale to foster customer trust and loyalty.