Redefine retail customer experiences with Genesys and AWS

Five phases of digital engagement for retailers

Automate service and optimize your digital strategy for retail success

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Consumers have become “omnishoppers,” using physical and digital channels interchangeably to move between retailers and get what they want, when they want it. That means retailers must now provide an exceptional customer experience (CX) while navigating more channels, time zones and consumer expectations than ever before.

With the right digital engagement strategy and a modern contact center platform that enables proactive, customer-centric engagement across marketing, sales and service, you can scale without sacrifice and keep your customers loyal.

Read this ebook to learn how Genesys Cloud and AWS can help to quickly improve your retail CX.

Determine which phase of digital engagement you’re in.
Streamline customer journeys with scalable support.
Grow loyalty and reduce cart abandonment with frictionless experiences.

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Genesys empowers more than 8,000 organizations in over 100 countries to improve loyalty and business outcomes by creating the best experiences for customers and employees. Through Genesys Cloud, the #1 AI-powered experience orchestration platform, Genesys delivers the future of CX to organizations of all sizes so they can provide empathetic, personalized experience at scale. As the trusted, all-in-one platform born in the cloud, Genesys Cloud accelerates growth for organizations by enabling them to differentiate with the right customer experience at the right time, while driving stronger workforce engagement, efficiency and operational improvements.