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Ebook

Elevate CX with journey management in health insurance

Your journey-based guide to improving customer experience

We’re living in an experience economy. Today, consumers expect even their health insurers to deliver experiences similar to those of customer experience (CX) leaders like Amazon, Google and Netflix.

Meeting those expectations requires you to manage, measure and optimize experiences. That’s where customer journey management comes in.

Download this ebook to learn:

  • What journey management is
  • Three primary capabilities of the journey management framework
  • Seven most critical journeys to manage, measure and optimize
  • Actionable tips for establishing journey management in your organization