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Farhaan Serang is a Business Transformation Manager at Genesys, where he manages multiple high-value transformational initiatives related to corporate strategy and execution. He also has a keen interest in artificial intelligence (AI) and AI Ethics and how this relates to consumers today.
Genesys empowers more than 8,000 organizations in over 100 countries to improve loyalty and business outcomes by creating the best experiences for customers and employees. Through Genesys Cloud, the #1 AI-powered experience orchestration platform, Genesys delivers the future of CX to organizations of all sizes so they can provide empathetic, personalized experience at scale. As the trusted, all-in-one platform born in the cloud, Genesys Cloud accelerates growth for organizations by enabling them to differentiate with the right customer experience at the right time, while driving stronger workforce engagement, efficiency and operational improvements.
