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Rachana Singh is the Manager, Digital and Customer Marketing for the Asia-Pacific region at Genesys. Since joining Genesys, she has worked across various facets of marketing ranging from traditional on-ground marketing to modern day’s digital marketing. She has worked in IT industry for over 12 years and is a passionate marketer and a customer experience advocate. Rachana is a Six Sigma Green Belt-certified professional with a post-graduate degree in Master of Business Administration in Marketing.
Genesys empowers more than 8,000 organizations in over 100 countries to improve loyalty and business outcomes by creating the best experiences for customers and employees. Through Genesys Cloud, the #1 AI-powered experience orchestration platform, Genesys delivers the future of CX to organizations of all sizes so they can provide empathetic, personalized experience at scale. As the trusted, all-in-one platform born in the cloud, Genesys Cloud accelerates growth for organizations by enabling them to differentiate with the right customer experience at the right time, while driving stronger workforce engagement, efficiency and operational improvements.
