On-demand webinar

Steps to build a business case that shows value

Get the essential components to building a compelling business case for making changes to your contact center technology

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In today’s experience economy, customer experience is becoming the main competitive differentiator for businesses. However, rigid legacy systems limit a company’s ability to remain agile and implement new strategies to support end-to-end customer engagement.

Join Giuliano da Silva, Senior Director, Value Center of Excellence; and Jon Capetz, Director, Value Center of Excellence as they cover the essential components of a compelling business case for transforming your contact center technology. During the session, they’ll share best practices; details on how to drive key conversations; tips for creating necessary alignment among stakeholders; and what agreements you’ll need to select a solution that fulfills your requirements, meets your business needs today and gives you the agility to exceed customer expectations tomorrow.

You’ll walk away with a business case blueprint and insights on how to:

Align business, technical and financial requirements
Quantify value and use benchmarks to measure ROI
Consolidate conversations across key stakeholders

66%

of buyers lack the knowledge needed to justify the value of change

90%

of B2B buyers stay at the status quo because they can’t qualify disruptive benefits

21%

of organizations have created a successful business campaign for AI

Meet the Speakers

Giuliano da Silva

Senior Director, Value Center of Excellence

Jon Capetz

Director, Value Center of Excellence

+1.888.436.3797

Genesys empowers more than 8,000 organizations in over 100 countries to improve loyalty and business outcomes by creating the best experiences for customers and employees. Through Genesys Cloud, the #1 AI-powered experience orchestration platform, Genesys delivers the future of CX to organizations of all sizes so they can provide empathetic, personalized experience at scale. As the trusted, all-in-one platform born in the cloud, Genesys Cloud accelerates growth for organizations by enabling them to differentiate with the right customer experience at the right time, while driving stronger workforce engagement, efficiency and operational improvements.