Genesys Launches Ascend Partner Program, a New Ecosystem Approach to Growing a New Category

Today we’re announcing the Genesys Ascend Partner Program — a new program for global systems integrators, channel partners, technology partners and independent consultants that are  eager to participate in the ecosystem developing around Experience as a ServiceSM, our vision to deliver personalized, seamless customer experiences integrated across sales, service and marketing.

With Ascend, Genesys is broadening the commercial path for partners and building on the success of the ecosystem, which resulted in more than 50% of new bookings driven by partners last fiscal year.

The world’s largest companies and most innovative category creators have embraced the Genesys Experience as a Service vision. Organizations of every size — across all industries — are compelled to provide true personalization at scale while fostering customer trust and loyalty.

We understand every company has unique needs. These leaders trust the Genesys partner ecosystem to deliver a true end-to-end experience across their businesses. They want to use Genesys as the de facto customer experience platform for innovation. And they want to find swift value in leveraging the broad expertise of partners and AppFoundry™ technology solutions.

The Genesys Ascend Partner Program allows customers to tap into this simplicity across industries, including retail, healthcare, government and fintech, to customize or configure their customer experience solutions according to their size, digital, industry and regulatory needs.

Genesys has long been recognized as a unique enabler of customer success; the ecosystem is an essential dimension. Forty percent of the Fortune 500 already rely on Genesys and its partners to solve the biggest customer experience challenges — from COVID-19 vaccine deployment to mobile banking and online education. In fiscal year 2021, more than 800 new customers turned to us for our cloud and multicloud solutions. And many of those companies were enriched through key partnerships.

Here are a few highlights on the Genesys Ascend Partner Program.

  • Lifecycle onboarding and enablement programs allow Genesys and partners to develop creative new partnership models.
  • A new portal will feature a guided partner navigation with an opportunity creation and pipeline management experience.
  • A new performance structure lets us develop stronger rebate models overall.
  • With the new scorecard, partners can earn recognition and compensation through Bronze, Silver, Gold and Platinum partner tiers.

Every partner in the ecosystem plays a critical role in the success of Experience as a Service and serves as an ambassador. With Ascend, members are better positioned to create value for our customers across sales, delivery, success and support.

For more information about joining the Genesys Ascend Partner Program, reach out to today, or click visit us online.