Research report

Omdia Universe: Customer Engagement Platforms (CEP) for the Insurance Sector, 2022–23

Discover why Genesys is a leader in end-to-end customer engagement technology for insurers

Customer expectations are rising in every industry — insurance is no exception. Disconnected interactions disappoint customers. And that just won’t cut it anymore.

Insurers must redefine policyholder engagement and deliver a satisfying end-to-end customer experience. To do this, they need a consolidated customer engagement platform that integrates customer data, journey analytics, orchestration and marketing optimisation.

Get the full Omdia Universe report to learn why Genesys is positioned as a leader in customer engagement platform technology with solutions for insurers of all sizes. You’ll get:

  • An independent analysis of customer engagement technology providers
  • Key customer engagement trends
  • Insights on what to look for in a customer engagement solution