Research report

Omdia Universe: Customer Engagement Platforms (CEP) for the Insurance Sector, 2022–23

Discover why Genesys is a leader in end-to-end customer engagement technology for insurers

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Customer expectations are rising in every industry — insurance is no exception. Disconnected interactions disappoint customers. And that just won’t cut it anymore.

Insurers must redefine policyholder engagement and deliver a satisfying end-to-end customer experience. To do this, they need a consolidated customer engagement platform that integrates customer data, journey analytics, orchestration and marketing optimisation.

Get the full Omdia Universe report to learn why Genesys is positioned as a leader in customer engagement platform technology with solutions for insurers of all sizes. You’ll get:

An independent analysis of customer engagement technology providers
Key customer engagement trends
Insights on what to look for in a customer engagement solution

Genesys Cloud

Genesys empowers more than 8,000 organisations in over 100 countries to improve loyalty and business outcomes by creating the best experiences for customers and employees. Through Genesys Cloud, the #1 AI-powered experience orchestration platform, Genesys delivers the future of CX to organisations of all sizes so they can provide empathetic, personalised experience at scale. As the trusted, all-in-one platform born in the cloud, Genesys Cloud accelerates growth for organisations by enabling them to differentiate with the right customer experience at the right time, while driving stronger workforce engagement, efficiency and operational improvements.