Consumer Interaction Preferences and Challenges for Industries in Australia and New Zealand
To determine the state of customer interaction preferences and trends across Australia and New Zealand, analyst firm, Telsyte, conducted an extensive study surveying more than 1000 people from students to retirees.
Topics included how different industries performed with customer service, what emerging channels consumers are using and the business imperative of maintaining high satisfaction.
The report reveals key insights that highlight the importance of knowing your customer and providing the right customer experience, with one third of people surveyed prepared to walk away from an organisation following poor customer service.
Download the report to learn:
The value consumers place on the human touch
The impact of a poor customer experience
Emerging channels and the importance in future planning
Interaction patterns, and expectations
A deeper insight into both generational and industry preferences