Capture, qualify, engage and convert leads—fast
Timing is everything. Show web visitors what they want, when they want it. Predictive engagement transforms website sales conversions with artificial intelligence (AI) and machine learning. Separate buyers from visitors, zero-in on common sticking points and serve up information when it’s needed most.
Once you know your users, assign the best available resource (bot or human) to engage with them in real time. Unique experiences keep visitors interested, which means they won’t leave your site for a competitor’s.
AI-driven predictive engagement uses all available real-time and historical data to get a clear picture of your users. This data lets you determine whether a user is a potential buyer by analysing and understanding their intent. Having that context around the buying journeys lets you personalise messaging.
Traditional proactive chat solutions offer a chat window at the start of every site visit — without knowing the visitor’s intent or context of their buying journey. Predictive engagement lets you chat with a customer to offer support at the best moment.
By automating chat, you can better allocate resources. A bot or customer service representative can answer customer questions. This keeps sales agents free to step in at the best time — when you know a user’s intent and have them prequalified.