London, 2 December 2025 – Genesys®, a global cloud leader in AI-Powered Experience Orchestration, today announced three leadership appointments in Europe, Middle East, and Africa (EMEA) to accelerate regional adoption of the Genesys CloudTM platform and support businesses in their digital customer experience (CX) transformation.
Joffray Anduze joins Genesys as Vice President of France, Gabriel Frasconi joins as Vice President of Partner Sales EMEA, and Paulette Toynton takes on the role of Vice President, Experience Orchestration EMEA.
EMEA is a diverse market, requiring a nuanced approach to customer engagement that aligns with the region’s economic and digital priorities. To meet this opportunity, these leaders will drive further adoption of the Genesys Cloud platform, help enterprises realize new levels of value from CX orchestration, and hone go-to-market strategies to better serve the needs of this region.
Daniel Bailey, Senior Vice President for EMEA at Genesys, commented, “EMEA continues to provide strong opportunities for Genesys, and these appointments strengthen the leadership foundation we need to drive our AI-Powered Experience Orchestration strategy,” He added: “Joffray, Gabriel, and Paulette bring extensive experience across key business functions. Their leadership will enhance our ability to help organisations across EMEA transform how they connect with customers and deliver more empathetic, outcome-driven experiences.”
As Vice President of France, Anduze will oversee business expansion, customer engagement, and strategic partnerships across France. Anduze brings more than 20 years of experience at enterprise solution companies such as MongoDB, Cisco, and Hewlett Packard Enterprise, as well as serving as Managing Director of the ERP Division at Cegid.
With more than 20 years of experience at companies such as Freshworks, Slack, Zendesk, Avaya, and Salesforce, where he held senior sales leadership roles spanning France and EMEA, Gabriel Frasconi, Vice President of EMEA Partner Sales, will lead revenue growth and partner success strategies across the region.
Paulette Toynton joins as Vice President, Experience Orchestration EMEA, bringing over 25 years of experience and deep expertise in the global financial sector and across the CX space. Prior to Genesys, Toynton held a range of senior leadership roles, including MD and Global Head of Channel Servicing and Customer Care Strategy at HSBC, as well as senior roles with Bank of America, Santander, and Royal Bank of Scotland.
These leadership appointments underscore the continued momentum of Genesys across EMEA. Genesys counts over 1,600 employees in EMEA, which represents about one-quarter of the company’s total global headcount and is up from under 1,000at the end of FY21. EMEA encompasses over 20 Genesys real estate sites across 17 different countries, including dedicated global R&D locations in France, Hungary, and Ireland. In 2025, Genesys received Great Place to Work Certification across eight countries in EMEA: France, Germany, Hungary, Ireland, Saudi Arabia, Spain, United Arab Emirates, and the United Kingdom.
About Genesys
Genesys® empowers more than 8,000 organisations worldwide to create the best customer and employee experiences. With agentic AI at its core, Genesys Cloud™ is the AI-Powered Experience Orchestration platform that connects people, systems, data and AI across the enterprise. As a result, organisations can drive customer loyalty, growth and retention while increasing operational efficiency and teamwork across human and AI workforces. To learn more, visit www.genesys.com/en-gb
Media contacts
Brands2Life
Sarah Logan
