RESEARCH REPORT

The Asia-Pacific Customer Experience Transformation Readiness Index 2021

Future-proof your customer experience

Customer experience delivery is complex and requires orchestration across multiple dimensions utilising the right mix of technology, processes, and people.

Genesys, along with the research firm- Twimbit commissioned an Asia Pacific market study including 495 business and IT decision-makers across 14 countries to evaluate their Customer Experience Transformation Readiness. The study examines the level of cloud and artificial intelligence (AI) adoption in companies, the current level of digital engagement, the readiness of businesses to transform their employee experience strategy, especially when facing an unexpected event, and the leadership to spur transformation and deliver exceptional experiences.

Download the report to gain insights into:

  • How prepared are companies, industries and countries across the Asia Pacific for CX transformation in 2021 and beyond?
  • Key drivers and challenges in adopting tech-enabled customer experiences
  • Expert advice on best practices for businesses to design memorable experiences

Download the report

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