On-demand webinar

Women leading in the era of AI-powered CX

A conversation with Genesys customers on navigating risk, performance and trust at scale

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In recognition of International Women’s Day, women leaders will discuss how they’re embedding artificial intelligence (AI) into customer experience (CX) operations while balancing performance, trust and employee impact.

Moderated by Clare Muscutt, Founder & CEO of Women in CX, the panel features executives from BCD Travel, IHG® Hotels & Resorts, and Aterian — organisations actively advancing AI within their Genesys environments.

Together, they’ll share how they evaluate AI use cases in practice, align stakeholders around measurable outcomes and ensure automation strengthens. This is a grounded, executive-level discussion on leading AI responsibly in complex, high-accountability environments.

During this session you’ll gain:

Executive perspective on AI decision-making in CX
Insight into managing efficiency and loyalty together
Practical examples of reshaping or redirecting AI initiatives
Leadership lessons for navigating high-pressure transformation

Meet the Speakers

Christina Bell

VP Contact Center Solutions, BCD Travel

Mary Henderson

Head of Contact Center Technology, Reservations and Customer Care, IHG® Hotels & Resorts

Lorena Lovrić

Director of Customer Experience, Aterian

Clare Muscutt

Founder & CEO, Women in CX