Twimbit Research Insights

Banking on a holistic customer experience

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Traditional banks in Asia Pacific are undergoing intensive digital transformation, prompted by pressures from non-traditional players encroaching upon the industry. There are three distinct trends that are impacting the future direction of the leading banks in the Asia Pacific, namely, the looming competitive threat from fintech and big tech, the entry of digital only banks, and the regulatory initiatives such as open banking forcing banks to share their data with new entrants.

While the new age banks are leading by technology to offer superior end user experience, the incumbent banks are yet to draw level with the new growth opportunity technology is presenting to the industry.

Download this white paper to learn-

how banks can take a holistic approach toward customer experience to overcome the intense competition from the non-traditional players
the new measures of digital success
spotlight on stories of transformation in the leading banks of Asia Pacific

Genesys Cloud

Genesys empowers more than 8,000 organisations in over 100 countries to improve loyalty and business outcomes by creating the best experiences for customers and employees. Through Genesys Cloud, the #1 AI-powered experience orchestration platform, Genesys delivers the future of CX to organisations of all sizes so they can provide empathetic, personalised experience at scale. As the trusted, all-in-one platform born in the cloud, Genesys Cloud accelerates growth for organisations by enabling them to differentiate with the right customer experience at the right time, while driving stronger workforce engagement, efficiency and operational improvements.