As Sweden’s biggest bank, Swedbank stays out in front by responding smartly to changing consumer lifestyles. They were the first to introduce internet and mobile banking in their region and have become a growing force in the Baltic countries.
A key to the bank’s success can be found in their adoption of the multichannel Genesys Customer Experience Platform. And now they’ve gone further, adding Genesys Workforce Optimisation with skills-based routing to cut wait times and improve first call resolution rates.
The system optimises scheduling, automatically working out the right levels of agent availability and controlling costs, along with real-time monitoring to maintain peak performance. And that means increased customer satisfaction–no matter which channel they choose.
“As mobile banking channels get busier, we’re moving from telephony-based responses to digital self-service and, with Genesys, we can accurately reconfigure our resources to match changing demand.”
Martin Kedback, Head of Business Development and Support, Swedbank