Omnichannel Customer Experience: Are You Chasing a Myth or Reality?
Featuring Omer Minkara, Vice President & Principal Analyst, Customer Experience, Aberdeen Group
Thursday 7th December 2017, 3pm GMT / 4pm CET
Aberdeen research shows that 51% of contact centres use at least eight channels. For many businesses, more channels mean better results. Not for best-in-class organisations. They understand that adding more channels on legacy infrastructure isn’t enough to address rapidly changing customer needs. Instead, they focus on using and integrating all their channels seamlessly on a future-proof platform to deliver personalised and consistent interactions for all customers. Join this webinar to learn:
How your company stacks up in engaging customers across multiple channels
The top challenges impacting the ability to deliver a truly omnichannel customer experience
A maturity model to help assess, refine and build your omnichannel capabilities
End user stories
At the end of the session, have your questions answered by our experts.
Meet the Speakers
Omer Minkara Vice President & Principal Analyst, Customer Experience, Aberdeen Group
Rutger Wilschut Vice President Strategic Business Consulting, Genesys