Analyst Webinar

Next-Generation CRM

In the age of the empowered consumer, Customer Relationship Management (CRM) is the name of the game. And, CRM solutions can be a powerful tool, helping your company deliver consistent, personalized interactions with their customers.

Unfortunately, many companies struggle to maximize the potential of their CRM solution. This webinar will show you how leading organizations make CRM an integral part of their customer experience strategy, achieving real business results along the way.

You will learn:

  • How top-performing businesses use CRM
  • What roadblocks prevent you from getting the most from your CRM
  • How to convert CRM from a system of record to a system of engagement
  • Real-life examples of what companies achieve with next-generation CRM

Meet the Speakers

Omer Minkara
VP, Principal Analyst
Contact Center & Customer Experience Management
Aberdeen

Dan Rood
VP
Product Marketing
Genesys

WATCH THE ON-DEMAND RECORDING!