{"id":648648,"date":"2026-09-02T05:11:20","date_gmt":"2026-09-02T12:11:20","guid":{"rendered":"https:\/\/www.genesys.com\/resources\/winning-in-the-agentic-era"},"modified":"2026-10-14T02:30:35","modified_gmt":"2026-10-14T09:30:35","slug":"winning-in-the-agentic-era","status":"publish","type":"resources","link":"https:\/\/www.genesys.com\/pt-br\/resources\/winning-in-the-agentic-era","title":{"rendered":"Documento t\u00e9cnico: Vencendo na Era Ag\u00eantica"},"content":{"rendered":"

[vc_section sec_modern_width=”enable” background_color=”bgc-lgray” flair=”%5B%7B%22flair_type%22%3A%22f_type_image%22%7D%5D” el_class=”custom-template resource-template resource-ungated-page hero-triggered”][vc_row][vc_column width=”5\/6″ offset=”vc_col-xs-offset-1 vc_col-xs-10″][vc_column_text css=””]<\/p>\n

Como vencer na era ag\u00eantica<\/h1>\n

Cada empresa agora \u00e9 comparada com as melhores experi\u00eancias que um cliente j\u00e1 teve. Acumular mais solu\u00e7\u00f5es isoladas de IA sobre seu ecossistema de tecnologia legado n\u00e3o reduzir\u00e1 essa lacuna. Entenda por que a orquestra\u00e7\u00e3o ag\u00eantica ser\u00e1 decisiva para definir quem se destacar\u00e1 na pr\u00f3xima d\u00e9cada da experi\u00eancia do cliente. Comece agora com uma \u00fanica experi\u00eancia em vez de um roteiro de cinco anos.<\/p>\n

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Baixe o white paper<\/a><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section flair=”%5B%7B%22flair_type%22%3A%22f_type_image%22%7D%5D” el_id=”resources-media” el_class=”single-media-container media-section ungated-page has-media”][vc_row][vc_column][vc_raw_html css=””]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[\/vc_raw_html][\/vc_column][\/vc_row][\/vc_section][vc_section background_color=”bgc-lgray” flair=”%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D”][vc_row][vc_column]
\"Pt<\/div>

Relat\u00f3rio<\/p>

O Cen\u00e1rio da Customer Experience<\/h3><\/div>
<\/div><\/div><\/div><\/a><\/div>
\"Pt<\/div>

Guia pr\u00e1tico<\/p>

O Guia de CX para a Era Ag\u00eantica<\/h3><\/div>
<\/div><\/div><\/div><\/a><\/div>
\"Sustainable<\/div>

2026 Genesys Sustainability Report<\/h3><\/div>
<\/div><\/div><\/div><\/a><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_section sec_modern_width=”enable” background_color=”bgc-lgray” flair=”%5B%7B%22flair_type%22%3A%22f_type_image%22%7D%5D” el_class=”custom-template resource-template resource-ungated-page hero-triggered”][vc_row][vc_column width=”5\/6″ offset=”vc_col-xs-offset-1 vc_col-xs-10″][vc_column_text css=””] Como vencer na era ag\u00eantica Cada empresa agora \u00e9 comparada com as melhores experi\u00eancias que um cliente j\u00e1 teve. Acumular mais solu\u00e7\u00f5es isoladas de IA sobre seu ecossistema de tecnologia legado n\u00e3o reduzir\u00e1 essa lacuna. Entenda por que a orquestra\u00e7\u00e3o ag\u00eantica ser\u00e1 decisiva […]<\/p>\n","protected":false},"author":949,"featured_media":638926,"template":"","tax_priority":[54],"tax_contenttheme":[14921],"tax_bundle":[],"tax_contenttheme2":[16154,16142],"tax_capability_sitewide":[16208],"tax_products_programs":[16488,17539],"tax_buying_job":[16623],"tax_buyer_persona":[16877],"tax_sector":[17043,16945,16985,17019,16958,17057],"tax_segment":[17097,17107,17140],"class_list":["post-648648","resources","type-resources","status-publish","has-post-thumbnail","hentry","tax_priority-54","tax_contenttheme-level-up-your-technology-pt-br","tax_contenttheme2-improve-employee-experience-pt-br","tax_contenttheme2-improve-customer-experience-pt-br","tax_capability_sitewide-ai-and-automation-pt-br","tax_products_programs-genesys-ai-pt-br","tax_products_programs-genesys-cloud-cx-pt-br","tax_buying_job-job-1-problem-identification-pt-br","tax_buyer_persona-business-pt-br","tax_sector-retail-pt-br","tax_sector-financial-pt-br","tax_sector-industrial-pt-br","tax_sector-public-pt-br","tax_sector-healthcare-pt-br","tax_sector-technology-pt-br","tax_segment-enterprise-pt-br","tax_segment-midsized-pt-br","tax_segment-smb-pt-br","tax_content_type-white-paper-pt-br"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/resources\/648648","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/resources"}],"about":[{"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/types\/resources"}],"author":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/users\/949"}],"version-history":[{"count":5,"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/resources\/648648\/revisions"}],"predecessor-version":[{"id":648653,"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/resources\/648648\/revisions\/648653"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/media\/638926"}],"wp:attachment":[{"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/media?parent=648648"}],"wp:term":[{"taxonomy":"tax_priority","embeddable":true,"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/tax_priority?post=648648"},{"taxonomy":"tax_contenttheme","embeddable":true,"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/tax_contenttheme?post=648648"},{"taxonomy":"tax_bundle","embeddable":true,"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/tax_bundle?post=648648"},{"taxonomy":"tax_contenttheme2","embeddable":true,"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/tax_contenttheme2?post=648648"},{"taxonomy":"tax_capability_sitewide","embeddable":true,"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/tax_capability_sitewide?post=648648"},{"taxonomy":"tax_products_programs","embeddable":true,"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/tax_products_programs?post=648648"},{"taxonomy":"tax_buying_job","embeddable":true,"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/tax_buying_job?post=648648"},{"taxonomy":"tax_buyer_persona","embeddable":true,"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/tax_buyer_persona?post=648648"},{"taxonomy":"tax_sector","embeddable":true,"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/tax_sector?post=648648"},{"taxonomy":"tax_segment","embeddable":true,"href":"https:\/\/www.genesys.com\/pt-br\/wp-json\/wp\/v2\/tax_segment?post=648648"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}