{"id":578379,"date":"2025-05-23T01:54:05","date_gmt":"2025-05-23T08:54:05","guid":{"rendered":"https:\/\/www.genesys.com\/resources\/genesys-cloud-social-%ec%a0%9c%ed%92%88-%ea%b0%9c%ec%9a%94"},"modified":"2025-06-29T23:41:11","modified_gmt":"2025-06-30T06:41:11","slug":"genesys-cloud-social-product-overview","status":"publish","type":"resources","link":"https:\/\/www.genesys.com\/ko-kr\/resources\/genesys-cloud-social-product-overview","title":{"rendered":"Genesys Cloud Social \uc81c\ud488 \uac1c\uc694"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section background_color=&#8221;bgc-lgray&#8221; flair=&#8221;%5B%5D&#8221;][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h1>\uc18c\uc15c \ubbf8\ub514\uc5b4 \uad00\ub9ac \uac15\ud654\ub97c \uc704\ud55c Genesys Cloud\uc640 \uc778\uac8c\uc774\uc9c0\uba3c\ud2b8 \ud1b5\ud569<\/h1>\n<p>[\/vc_column_text]<div class=\"btn-container  \"><a role=\"button\"  class=\"btn btn-primary\" href=\"https:\/\/library.genesys.com\/m\/46ebe943ea4dedde\/original\/Genesys-Cloud-Social-KR.pdf\" target=\"_blank\" rel=\"\">\uac1c\uc694 \ubcf4\uae30<\/a><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row content_placement=&#8221;top&#8221;][vc_column width=&#8221;7\/12&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 class=\"h3\">Genesys Cloud Social<\/h2>\n<p>\uacf5\uac1c\uc801\uc778 \ucc44\ub110\uc5d0\uc11c \uace0\uac1d \uc778\ud130\ub799\uc158\uc744 \uad00\ub9ac\ud558\ub294 \uc77c\uc740 \uc27d\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \ube0c\ub79c\ub4dc\ub294 \ub2e4\uc591\ud55c \uc18c\uc15c \ucc44\ub110\uc5d0\uc11c \ube0c\ub79c\ub4dc \ud504\ub85c\ubaa8\uc158\uc744 \uc9c4\ud589\ud558\uace0, \uace0\uac1d\uc774 \uac10\ub3d9\ud558\ub294 \ub9e4\ub825\uc801\uc778 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\uace0, \uc2dc\uae30 \uc801\uc808\ud558\uac8c \ub300\uc751\ud558\uace0, \ube0c\ub79c\ub4dc \ud3c9\ud310\ub3c4 \uad00\ub9ac\ud574\uc57c \ud569\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \uc774\ub7ec\ud55c \ubaa8\ub4e0 \ud65c\ub3d9\uc740 \uc801\uc808\ud55c \uade0\ud615\uc744 \uc720\uc9c0\ud574\uc57c \ud569\ub2c8\ub2e4.<\/p>\n<p>Genesys Cloud Social\uc740 \uc774\ub7ec\ud55c \ubb38\uc81c\ub97c \uc27d\uac8c \ud574\uacb0\ud574 \uc90d\ub2c8\ub2e4. \uc644\uc804\ud55c \uae30\ub2a5\uc744 \uac16\ucd98 Genesys Cloud\u2122 \ud50c\ub7ab\ud3fc\uc5d0 \uc18c\uc15c \ubbf8\ub514\uc5b4 \uad00\ub9ac\ub97c \ud1b5\ud569\ud558\uc5ec, \uc885\ud569\uc801\uc778 \uc634\ub2c8\ucc44\ub110 \uace0\uac1d \uacbd\ud5d8(CX) \uc194\ub8e8\uc158\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc774 \uc194\ub8e8\uc158\uc744 \ud1b5\ud574 \uae30\uc5c5\uc740 \ub9c8\ucf00\ud305\uacfc \uace0\uac1d \uc9c0\uc6d0\uc744 \ud1b5\ud569\ud558\uc5ec \uace0\uac1d \uc5ec\uc815\uc744 \uc804\uccb4\uc801\uc73c\ub85c \ud30c\uc545\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub530\ub77c\uc11c \ud2b9\uc815 \ubb38\uc81c\uac00 \ubc1c\uc0dd\ud558\uae30 \uc804\uc5d0 \uc120\uc81c\uc801\uc73c\ub85c \uc870\uce58\ud568\uc73c\ub85c\uc368 \uc9c0\uc6d0 \ube44\uc6a9\uc744 \uc808\uac10\ud558\uace0 \ube0c\ub79c\ub4dc \ud3c9\ud310\uc744 \ubcf4\ud638\ud558\uac8c \ub429\ub2c8\ub2e4. \uace0\uae09 \uc18c\uc15c \ub9ac\uc2a4\ub2dd\uc744 \ud1b5\ud574\uc11c\ub294 \uae30\uc5c5\uc740 \uc8fc\uc694 \uc18c\uc15c \ud50c\ub7ab\ud3fc\uc5d0\uc11c \ub300\ud654\ub97c \ucd94\uc801\ud558\uace0 \ubd84\uc11d\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc778\uacf5 \uc9c0\ub2a5(AI) \uae30\ubc18 \uac10\uc815 \ubd84\uc11d\uc740 \uc790\uc5f0\uc5b4 \ucc98\ub9ac\ub97c \ubc14\ud0d5\uc73c\ub85c \uac8c\uc2dc\ubb3c\uc744 \uae0d\uc815, \ubd80\uc815, \uc911\ub9bd\uc73c\ub85c \ubd84\ub958\ud569\ub2c8\ub2e4. \uc774\ub97c \uae30\ubc18\uc73c\ub85c \ud300\uc740 \uc5c5\ubb34\uc758 \uc6b0\uc120\uc21c\uc704\ub97c \uc815\ud558\uace0 \ud6a8\uc728\uc801\uc73c\ub85c \ub300\uc751\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc0c1\ub2f4\uc0ac\ub294 \ub2e4\ub978 \uc778\ud130\ub799\uc158\uacfc \ub3d9\uc77c\ud55c \uc9c0\ub2a5\ud615 \ub77c\uc6b0\ud305 \ubc0f \ub300\uae30\uc5f4 \uc2dc\uc2a4\ud15c\uc744 \uc0ac\uc6a9\ud558\ub294 \ud1b5\ud569 \uc778\ud130\ud398\uc774\uc2a4\ub97c \ud1b5\ud574 \uace0\uac1d\uacfc \uc18c\ud1b5\ud569\ub2c8\ub2e4. \ub610\ud55c Genesys Cloud Social\uc740 &#8216;\uc0c1\ub2f4\uc0ac \ucf54\ud30c\uc77c\ub7ff(Agent Copilot)\u2019\uacfc \uac19\uc740 AI \uae30\ubc18 \uc194\ub8e8\uc158\uc744 \ud65c\uc6a9\ud558\uc5ec \uc2e4\uc2dc\uac04\uc73c\ub85c \uc0c1\ub2f4\uc0ac\ub97c \uc9c0\uc6d0\ud569\ub2c8\ub2e4. \uc774 \uac19\uc740 \uc5f0\uacb0\ub41c \uc811\uadfc \ubc29\uc2dd\uc744 \ud1b5\ud574 \ube0c\ub79c\ub4dc\ub294 \uace0\uac1d\uacfc\uc758 \uc778\ud130\ub799\uc158\uc744 \uc18c\uc15c \ucc44\ub110 \uc804\ubc18\uc73c\ub85c \ud655\uc7a5\ud558\uace0, \uc5c5\ubb34\ub97c \ubcf4\ub2e4 \ud6a8\uc728\uc801\uc73c\ub85c \ucc98\ub9ac\ud558\uba70, \uc77c\uad00\ub41c \uace0\ud488\uc9c8\uc758 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2 class=\"h3\">\uc194\ub8e8\uc158 \uac1c\uc694<\/h2>\n<p>Genesys Cloud Social\uc744 \uc0ac\uc6a9\ud558\uba74 Facebook, X\/Twitter\uc640 \uac19\uc740 \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uace0\uac1d\uacfc \uc18c\ud1b5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uace0\uae09 \uc18c\uc15c \ub9ac\uc2a4\ub2dd\uc744 \ud1b5\ud574 \uae30\uc5c5\uc740 \ud0a4\uc6cc\ub4dc, \uacc4\uc815, \ud574\uc2dc\ud0dc\uadf8\ub97c \ucd94\uc801\ud558\uace0 AI\uac00 \uc8fc\ub3c4\ud558\ub294 \uac10\uc815 \ubd84\uc11d\uc744 \uae30\ubc18\uc73c\ub85c \ub300\uc751\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc0c1\ub2f4\uc0ac\ub294 \ub2e4\ub978 \uace0\uac1d \uc778\ud130\ub799\uc158\uacfc \ub3d9\uc77c\ud55c \uc778\ud130\ud398\uc774\uc2a4\ub97c \uc0ac\uc6a9\ud574 \uacf5\uac1c \uac8c\uc2dc\ubb3c\uc744 \ud6a8\uc728\uc801\uc73c\ub85c \uad00\ub9ac\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub610\ud55c \ub2e4\ub978 \ucc44\ub110\uacfc \ub3d9\uc77c\ud55c \ub77c\uc6b0\ud305 \ubc0f \ub300\uae30\uc5f4 \ubc29\ubc95\uc744 \ud65c\uc6a9\ud558\uc5ec \uc18c\uc15c \ubb38\uc758\uc758 \uc6b0\uc120\uc21c\uc704\ub97c \uc9c0\uc815\ud558\uace0 \uc2e0\uc18d\ud558\uace0 \uc815\ud655\ud558\uac8c \ub300\uc751\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.[\/vc_column_text]<div class=\"btn-container  \"><a role=\"button\"  class=\"btn btn-primary\" href=\"https:\/\/library.genesys.com\/m\/46ebe943ea4dedde\/original\/Genesys-Cloud-Social-KR.pdf\" target=\"_blank\" rel=\"\">\uac1c\uc694 \ubcf4\uae30<\/a><\/div>[vc_column_text el_class=&#8221;mt-2&#8243;][\/vc_column_text][\/vc_column][vc_column width=&#8221;5\/12&#8243;]<div class=\"component card w-100 bgc-white vertical text-start   chevron-only has-card-header  \" ><div class=\"card-header p-1  \" ><h3 class=\"mb-0\"><i class=\"fak fa-gen-star text-whiteicon-size-regular\" aria-hidden=\"true\"><\/i> \uc774\uc810<\/h3><\/div><div class=\"card-body\"><ul class=\"text-24\">\n<li>\uc190\uc26c\uc6b4 \ub3c4\uc785 \ubc0f \uc0ac\uc6a9<\/li>\n<li>\uace0\uac1d \ub300\uba74 \ucc44\ub110 \ubaa8\ub2c8\ud130\ub9c1 \ubc0f \uad00\ub9ac \uc2dc\uac04 \uac10\uc18c<\/li>\n<li>\ud1b5\ud569 \uc9c0\uc2dd \ubc0f Intent Miner\ub85c \uac00\uce58 \uc2e4\ud604 \uac00\uc18d\ud654<\/li>\n<li>\ud1b5\ud569\ub41c \ub300\ud654\ud615 AI \ubd84\uc11d\uc744 \ud1b5\ud55c \ubd84\uc11d \ubc0f \ucd5c\uc801\ud654<\/li>\n<li>\uc2e4\uc2dc\uac04 \ubaa8\ub2c8\ud130\ub9c1\uc73c\ub85c \uc801\uc2dc \ub300\uc751 \ubc0f \uc778\uac8c\uc774\uc9c0\uba3c\ud2b8 \ud5a5\uc0c1<\/li>\n<\/ul>\n<\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section background_color=&#8221;bgc-lgray&#8221; disable_element=&#8221;yes&#8221; flair=&#8221;%5B%7B%22flair_type%22%3A%22f_type_image%22%2C%22hide_mobile%22%3A%22yes%22%7D%5D&#8221;][vc_row][vc_column]<div class=\"related-posts-container next-steps-module w-100\"><div class=\"inner-container scrollable-row-container\"><div class=\"row\"><div class=\"text-col col-lg-12 title-container\"><h2 class=\"text-center\">\uacc4\uc18d \ud0d0\uc0c9\ud558\uae30<\/h2><\/div><\/div><div class=\"row align-items-stretch gutter-small col-count-3 scrollable-row\"><div class=\"col-md-4 vertical-cards grid-item card-col item-image grid_type-capabilities\"><a class=\"card w-100 h-100 bgc-lgray component vertical text-start thumbnail chevron-only\" href=\"https:\/\/www.genesys.com\/capabilities\/social-media-customer-service\"><div class=\"thumbnail-col thubmnail default-thumb\"><img decoding=\"async\" src=\"\/media\/default-resource-thumb-wave-1.jpg\" height=\"464\" width=\"820\" alt=\"Genesys wave default resource thumbnail 1\"><\/div><div class=\"card-body text-col\"><p class=\"assettag\">\uae30\ub2a5<\/p><h3 class=\"item-title h6\">Social media and messaging apps<\/h3><\/div><div class=\"card-footer text-end\"><div class=\"justify-content-end btn-container\"><div class=\"btn chevron small only btn-secondary\"><\/div><\/div><\/div><\/a><\/div><div class=\"col-md-4 vertical-cards grid-item card-col item-image grid_type-resources\"><a class=\"card w-100 h-100 bgc-lgray component vertical text-start thumbnail chevron-only\" href=\"https:\/\/www.genesys.com\/ko-kr\/resources\/gartner-magic-quadrant-for-contact-center-as-a-service\"><div class=\"thumbnail-col thubmnail\"><img decoding=\"async\" src=\"https:\/\/www.genesys.com\/media\/resource_thumbnail-gartner_ccass_2025.png\" height=\"528\" width=\"824\" alt=\"Resource thumbnail gartner ccass 2025\"><\/div><div class=\"card-body text-col\"><p class=\"assettag\">\ubcf4\uace0\uc11c<\/p><h3 class=\"item-title h6\">Gartner\u00ae \uc11c\ube44\uc2a4\ud615 \ucee8\ud0dd\uc13c\ud130(CCaaS)\u2122 \ub9e4\uc9c1 \ucffc\ub4dc\ub7f0\ud2b8<\/h3><\/div><div class=\"card-footer text-end\"><div class=\"justify-content-end btn-container\"><div class=\"btn chevron small only btn-secondary\"><\/div><\/div><\/div><\/a><\/div><div class=\"col-md-4 vertical-cards grid-item card-col item-image grid_type-blog\"><a class=\"card w-100 h-100 bgc-lgray component vertical text-start thumbnail chevron-only\" href=\"https:\/\/www.genesys.com\/blog\/post\/make-service-the-cornerstone-of-your-digital-customer-experience\"><div class=\"thumbnail-col thubmnail\"><img decoding=\"async\" src=\"https:\/\/www.genesys.com\/media\/AdobeStock_963458784-scaled-e1734713570167.jpeg\" height=\"547\" width=\"820\" alt=\"Customer experience, digital, cx\"><\/div><div class=\"card-body text-col\"><p class=\"assettag\">Blog<\/p><h3 class=\"item-title h6\">Make service the cornerstone of your digital customer experience<\/h3><\/div><div class=\"card-footer text-end\"><div class=\"justify-content-end btn-container\"><div class=\"btn chevron small only btn-secondary\"><\/div><\/div><\/div><\/a><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section background_color=&#8221;bgc-lgray&#8221; flair=&#8221;%5B%5D&#8221;][vc_row][vc_column][vc_column_text css=&#8221;&#8221;] \uc18c\uc15c \ubbf8\ub514\uc5b4 \uad00\ub9ac \uac15\ud654\ub97c \uc704\ud55c Genesys Cloud\uc640 \uc778\uac8c\uc774\uc9c0\uba3c\ud2b8 \ud1b5\ud569 [\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row content_placement=&#8221;top&#8221;][vc_column width=&#8221;7\/12&#8243;][vc_column_text css=&#8221;&#8221;] Genesys Cloud Social \uacf5\uac1c\uc801\uc778 \ucc44\ub110\uc5d0\uc11c \uace0\uac1d \uc778\ud130\ub799\uc158\uc744 \uad00\ub9ac\ud558\ub294 \uc77c\uc740 \uc27d\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \ube0c\ub79c\ub4dc\ub294 \ub2e4\uc591\ud55c \uc18c\uc15c \ucc44\ub110\uc5d0\uc11c \ube0c\ub79c\ub4dc \ud504\ub85c\ubaa8\uc158\uc744 \uc9c4\ud589\ud558\uace0, \uace0\uac1d\uc774 \uac10\ub3d9\ud558\ub294 \ub9e4\ub825\uc801\uc778 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\uace0, \uc2dc\uae30 \uc801\uc808\ud558\uac8c \ub300\uc751\ud558\uace0, \ube0c\ub79c\ub4dc \ud3c9\ud310\ub3c4 \uad00\ub9ac\ud574\uc57c \ud569\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \uc774\ub7ec\ud55c \ubaa8\ub4e0 \ud65c\ub3d9\uc740 \uc801\uc808\ud55c \uade0\ud615\uc744 \uc720\uc9c0\ud574\uc57c \ud569\ub2c8\ub2e4. [&hellip;]<\/p>\n","protected":false},"author":738,"featured_media":579665,"template":"","tax_priority":[],"tax_contenttheme":[14874],"tax_bundle":[],"tax_contenttheme2":[],"tax_capability_sitewide":[16263],"tax_products_programs":[],"tax_buying_job":[16721],"tax_buyer_persona":[],"tax_sector":[],"tax_segment":[],"class_list":["post-578379","resources","type-resources","status-publish","has-post-thumbnail","hentry","tax_contenttheme-level-up-your-technology-ko-kr","tax_capability_sitewide-digital-ko-kr","tax_buying_job-job-4-supplier-selection-ko-kr","tax_content_type-product-overview-ko-kr"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/resources\/578379","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/resources"}],"about":[{"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/types\/resources"}],"author":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/users\/738"}],"version-history":[{"count":7,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/resources\/578379\/revisions"}],"predecessor-version":[{"id":579667,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/resources\/578379\/revisions\/579667"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/media\/579665"}],"wp:attachment":[{"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/media?parent=578379"}],"wp:term":[{"taxonomy":"tax_priority","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_priority?post=578379"},{"taxonomy":"tax_contenttheme","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_contenttheme?post=578379"},{"taxonomy":"tax_bundle","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_bundle?post=578379"},{"taxonomy":"tax_contenttheme2","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_contenttheme2?post=578379"},{"taxonomy":"tax_capability_sitewide","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_capability_sitewide?post=578379"},{"taxonomy":"tax_products_programs","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_products_programs?post=578379"},{"taxonomy":"tax_buying_job","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_buying_job?post=578379"},{"taxonomy":"tax_buyer_persona","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_buyer_persona?post=578379"},{"taxonomy":"tax_sector","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_sector?post=578379"},{"taxonomy":"tax_segment","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_segment?post=578379"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}