{"id":410754,"date":"2021-12-06T08:46:28","date_gmt":"2021-12-06T16:46:28","guid":{"rendered":"https:\/\/www.genesys.com\/blog\/post\/%eb%94%94%ec%a7%80%ed%84%b8-%ed%81%b4%eb%9d%bc%ec%9a%b0%eb%93%9c-%ed%98%84%eb%8c%80%ed%99%94%eb%a1%9c-%eb%a6%ac%ed%85%8c%ec%9d%bc-%ec%88%98%ec%9d%b5%ec%84%b1-%ed%96%a5%ec%83%81"},"modified":"2021-12-03T22:41:25","modified_gmt":"2021-12-04T06:41:25","slug":"digital-cloud-modernization-drives-retail-profitability","status":"publish","type":"blog","link":"https:\/\/www.genesys.com\/ko-kr\/blog\/post\/digital-cloud-modernization-drives-retail-profitability","title":{"rendered":"\ub514\uc9c0\ud138 \uace0\uac1d \uacbd\ud5d8 \ud604\ub300\ud654\ub85c \ub9ac\ud14c\uc77c \uc218\uc775\ub960 \ud5a5\uc0c1"},"content":{"rendered":"

[vc_section full_width=”stretch_row”][vc_row][vc_column][vc_column_text]\uc18c\ube44\uc790\ub294 \ud328\uc2a4\ud2b8\ud478\ub4dc\uc810\uc5d0\uc11c\ub4e0 \uba85\ud488 \ube0c\ub79c\ub4dc \uc6f9 \uc0ac\uc774\ud2b8\uc5d0\uc11c\ub4e0, \uc790\uc2e0\uc758 \uae30\ub300\uce58\uac00 \ucda9\uc871\ub418\uae30\ub97c \uc6d0\ud569\ub2c8\ub2e4. \uae30\ub300\uc5d0 \ubbf8\uce58\uc9c0 \ubabb\ud558\uba74 \uace7\ubc14\ub85c \ub5a0\ub0a0 \ubfd0\ub9cc \uc544\ub2c8\ub77c, \uc18c\uc15c \ubbf8\ub514\uc5b4\ub97c \ube44\ub86f\ud55c \uc5ec\ub7ec \ucee4\ubba4\ub2c8\ud2f0\uc5d0\uc11c \uc790\uc2e0\uc758 \uc2e4\ub9dd\uc2a4\ub7ec\uc6b4 \uacbd\ud5d8\uc744 \uac70\uce68\uc5c6\uc774 \ud1a0\ub85c\ud569\ub2c8\ub2e4.<\/p>\n

\uc774\ubbf8 \ubd88\ucf8c\ud55c \uacbd\ud5d8\uc744 \ud55c \uace0\uac1d\uc758 \ub9c8\uc74c\uc744 \ub418\ub3cc\ub9ac\uae30\ub294 \uc27d\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \ub530\ub77c\uc11c \ub9ac\ud14c\uc77c \uc5c5\uccb4\ub294 \ud56d\uc0c1 \uc120\uc81c\uc801\uc73c\ub85c \ud589\ub3d9\ud574\uc57c \ud569\ub2c8\ub2e4. \uace0\uac1d\uc744 \uc804\ub7b5\uc758 \uc911\uc2ec\uc5d0 \ub450\uba74 \uace0\uac1d\uc758 \ucd5c\ub300 \uad00\uc2ec\uc0ac\ub97c \uc54c\uac8c \ub418\uba70, \ucd5c\uc0c1\uc758 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

\uc18c\ube44\uc790\ub97c \ucd5c\uc6b0\uc120\uc2dc\ud558\ub294 \uac83\uc774 \uc5b4\ub824\uc6b4 \uc774\uc720<\/strong><\/p>\n

\ub300\ubd80\ubd84\uc758 \ub9ac\ud14c\uc77c \uc5c5\uccb4\ub294 \ub514\uc9c0\ud138 \ud2b8\ub79c\uc2a4\ud3ec\uba54\uc774\uc158\uc5d0 \ub300\ud55c \uc0c8\ub85c\uc6b4 \uae30\ud68c\uc5d0 \uc5f4\uad11\ud558\uc9c0\ub9cc, \uc774\ub97c \ud6a8\uacfc\uc801\uc73c\ub85c \uc2e4\ud589\ud558\ub294 \ub370\ub294 \uc5b4\ub824\uc6c0\uc744 \uacaa\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

\uba85\ud488 \ube0c\ub79c\ub4dc\ub9cc\ud07c\uc758 \ud070 \uc218\uc775\uc744 \uae30\ub300\ud558\uae30 \ud798\ub4e0 \uae30\uc5c5\ub4e4\uc740 \ud074\ub77c\uc6b0\ub4dc \uc804\ud658\uc744\uc8fc\uc800\ud574 \uc654\uc2b5\ub2c8\ub2e4. \ub300\uc2e0, \uace0\uac1d\uc758 \ub2c8\uc988\uc5d0 \uc2e0\uc18d\ud558\uac8c \ub300\uc751\ud558\uae30 \uc704\ud574 \ud544\uc694\ud560 \ub54c\ub9c8\ub2e4 \ud3ec\uc778\ud2b8 \uc194\ub8e8\uc158\ub4e4\uc744 \ub3c4\uc785\ud588\uc2b5\ub2c8\ub2e4. \uadf8 \uacb0\uacfc \uc5ec\ub7ec \ud574\uac00 \uc9c0\ub098\uba74\uc11c \uc9c0\uae08\uacfc \uac19\uc740 \uc5ed\ub3d9\uc801\uc778 \uc2dc\uc7a5\uc5d0 \ud544\uc694\ud55c \ubbfc\ucca9\uc131\uc744 \ucda9\ubd84\ud788 \uac16\ucd94\uc9c0 \ubabb\ud55c \ubcf5\uc7a1\ud55c \uc544\ud0a4\ud14d\ucc98\uac00 \ub418\uc5c8\uc2b5\ub2c8\ub2e4. \uc774\ub85c \uc778\ud574 \uae30\uc5c5\uc740 \uc0c8\ub85c\uc6b4 \uae30\uc220\uc744 \ud65c\uc6a9\ud560 \uc218 \uc5c6\uac8c \ub429\ub2c8\ub2e4.<\/p>\n

\ud3ec\uc778\ud2b8 \uc194\ub8e8\uc158\uc740 \uc81c\ud55c\ub41c \uc791\uc5c5\ub9cc\uc744 \ud574\uacb0\ud569\ub2c8\ub2e4. \uc774\ucc98\ub7fc \uac00\uce58\uac00 \uc81c\ud55c\ub41c \uae30\uc220\ub85c \uc778\ud574 \uae30\uc5c5\uc740 \uace0\uac1d\uc5d0\uac8c \ub354 \ub098\uc740 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\ub294 \ub514\uc9c0\ud138 \ubc29\uc2dd\uc73c\ub85c \uc804\ud658\ud560 \uc218 \uc5c6\uac8c \ub429\ub2c8\ub2e4.<\/p>\n

\ud074\ub77c\uc6b0\ub4dc\ub85c \uc804\ud658\ud558\uba74 \ubaa8\ub4e0 \uae30\uc220 \ubd80\ucc44\ub97c \uc6d0\ud558\ub294 \uc18d\ub3c4\ub85c \ud1b5\ud569\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

\uc911\uc694\ud55c \uac83\uc740 \ub370\uc774\ud130<\/strong><\/p>\n

\ub9ac\ud14c\uc77c \uc5c5\uccb4\ub294 \uace0\uac1d\uc774 \uc571 \ubc0f \uc6f9 \uc0ac\uc774\ud2b8\uc640 \uc778\ud130\ub799\uc158\ud558\ub294 \ud504\ub7f0\ud2b8 \uc5d4\ub4dc\uc758 \ub370\uc774\ud130\ub97c \ud30c\uc545\ud569\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \ud574\ub2f9 \uc18c\ube44\uc790\uac00 \uc624\ud504\ub77c\uc778 \ub9e4\uc7a5\uc5d0 \uc785\uc7a5\ud560 \ub54c \uc5f0\ub3d9\uc774 \ubd80\uc871\ud55c \uc774\uc720\ub294 \uc774\uc804 \uc778\ud130\ub799\uc158\uacfc\uc758 \uc5f0\uacb0\uc774 \ucda9\ubd84\ud558\uc9c0 \uc54a\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4. \ub2e8\uc808\ub41c \ub370\uc774\ud130\ub97c \uc0ac\uc6a9\ud558\uba74 \ube0c\ub79c\ub4dc\uc5d0 \ub300\ud55c \uace0\uac1d\uc758 \ub2c8\uc988\uc640 \uacbd\ud5d8\uc744 \uc815\ud655\ud788 \ud30c\uc545\ud560 \uc218 \uc788\ub294 \uc778\uc0ac\uc774\ud2b8\uac00 \uacb0\uc5ec\ub429\ub2c8\ub2e4.<\/p>\n

\uc774\ub294 \uc5c4\uccad\ub09c \uc601\uc5c5 \ub9ac\uc2a4\ud06c\uc785\ub2c8\ub2e4. \uc9c1\uc6d0\ub4e4\uc774 \uc2e4\uc2dc\uac04\uc73c\ub85c \uc774\uc6a9\ud560 \uc218 \uc788\ub294 \uace0\uac1d \ub370\uc774\ud130\uac00 \uc788\ub2e4\uba74, \uc778\ud130\ub799\uc158\uc744 \ubcf4\ub2e4 \uac1c\uc778\ud654\ub418\uace0 \uc720\uc758\ubbf8\ud558\uac8c \ub9cc\ub4e4\uace0, \uace0\uac1d\uc740 \ubcf4\ub2e4 \ud6a8\uacfc\uc801\uc73c\ub85c \ucc38\uc5ec\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. I\uc774\ub294 \uc628\ub77c\uc778 \uacbd\ud5d8\uacfc \uc720\uc0ac\ud569\ub2c8\ub2e4. \uac1c\uc778\ud654\ub41c \ub370\uc774\ud130\ub294 \uc0c1\ub2f4\uc0ac\uac00 \uacfc\uac70 \uad6c\ub9e4 \ub610\ub294 \uad6c\ub9e4 \uc758\ud5a5\uc740 \ubb3c\ub860, \uc5ec\ub7ec \ucc44\ub110\uc5d0 \uac78\uce5c \uace0\uac1d\uc758 \uc5ec\uc815\uc744 \ud30c\uc545\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.<\/p>\n

\ub9ac\ud14c\uc77c \uc5c5\uccb4\ub294 \uc1fc\ud551 \ud589\ub3d9\uc744 \uc608\uce21\ud558\uace0 \uc774\ub97c \uc0c1\ub2f4\uc0ac\uc5d0\uac8c \uc81c\uacf5\ud568\uc73c\ub85c\uc368 \uace0\uac1d\uc5d0\uac8c \uad00\ub828\uc131 \uc788\ub294 \uc120\ud0dd \uc9c0\uc6d0, \uac1c\uc778 \ub9de\ucda4\ud615 \ud504\ub85c\ubaa8\uc158 \ub4f1\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ube0c\ub79c\ub4dc\uc640\uc758 \uae0d\uc815\uc801\uc778 \uc778\ud130\ub799\uc158\uc740 \uc18c\uc15c \ubbf8\ub514\uc5b4\uc5d0\uc11c \uacf5\uc720\ub429\ub2c8\ub2e4. \uc774\uac83\uc774\uc57c\ub9d0\ub85c \ucd5c\uace0\uc758 \ubb34\ub8cc \uc785\uc18c\ubb38 \ub9c8\ucf00\ud305\uc785\ub2c8\ub2e4.<\/p>\n

\uc628\ub77c\uc778\uacfc \uc624\ud504\ub77c\uc778 \ub9e4\uc7a5\uc758 \uace0\uac1d \uc5ec\uc815 \ud1b5\ud569<\/strong><\/p>\n

\ubd88\ucf8c\ud55c \uc778\ud130\ub799\uc158\uc744 \ud55c \uace0\uac1d\uc740 \uc27d\uac8c \ub3cc\uc544\uc624\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \ucda9\uc131\uc2a4\ub7ec\uc6b4 \ub2e8\uace8 \uace0\uac1d\uc774 \uacbd\uc7c1\uc0ac\ub85c \uc62e\uaca8\uac04\ub2e4\uba74 \ud68c\uc0ac\uc758 \uc190\uc2e4\uc774 \ub298\uc5b4\ub0a0 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

\uc778\ud130\ub799\uc158\uc774 \uc720\ub840\uc5c6\uc774 \uc99d\uac00\ud558\uace0, \uc74c\uc131, \ub85c\uc5f4\ud2f0 \uc571, \ub300\uba74 \uc778\ud130\ub799\uc158, \uc6f9 \uc0ac\uc774\ud2b8 \uc774\uc6a9 \ub4f1 \uc18c\ube44\uc790\uc640 \uc778\ud130\ub799\uc158\ud558\ub294 \ubc29\uc2dd\uc774 \ub2e4\uc591\ud574\uc9c0\ub294 \uc9c0\uae08\uacfc \uac19\uc740 \ud658\uacbd\uc5d0\uc11c\ub294 \ud68c\uc0ac\uc5d0 \uc2e4\uc81c\uc801\uc778 \uc704\ud5d8\uc774 \ub429\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ube44\uc988\ub2c8\uc2a4 \uc77c\ubd80\ub97c \uc804\uc790 \uc0c1\uac70\ub798\ub85c \uc804\ud658\ud560 \uacbd\uc6b0\uc5d0\ub294 \uc18c\ube44\uc790\uac00 \uc77c\uad00\ub41c \uac1c\uc778 \uacbd\ud5d8\uc744 \ud560 \uc218 \uc788\ub3c4\ub85d \ub354\uc6b1 \uc2e0\uacbd\uc744 \uc368\uc57c \ud569\ub2c8\ub2e4.<\/p>\n

\ube0c\ub79c\ub4dc\ub97c \ub300\ud45c\ud558\ub294 \ud64d\ubcf4 \ub300\uc0ac(\uadf8\uac00 \uac00\uc0c1 \uc0c1\ub2f4\uc0ac\uc774\ub4e0, \uc624\ud504\ub77c\uc778 \ub9e4\uc7a5\uc758 \uc0ac\ub78c\uc774\ub4e0)\ub294 \uadc0\uc0ac\ub97c \uc2e0\ub8b0\ud558\uace0, \uadc0\uc0ac\uc5d0\uc11c \uc6d0\ud558\ub294 \uc131\uacfc\ub97c \uc81c\uacf5\ud558\uae30 \uc704\ud574 \ub178\ub825\ud569\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc774\ub4e4\uc774 \ubaa8\ub4e0 \uc778\uac8c\uc774\uc9c0\uba3c\ud2b8 \ucc44\ub110\uc5d0 \uac78\uccd0 \uace0\uac1d\uc744 \ud55c\ub208\uc5d0 \ud30c\uc545\ud560 \uc218 \uc5c6\ub2e4\uba74 \uc218\uc775\uc744 \ucc3d\ucd9c\ud560 \uc218 \uc5c6\uc2b5\ub2c8\ub2e4.<\/p>\n

360\ub3c4 \uc18c\ube44\uc790 \uc911\uc2ec \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378\uc758 \uac00\uce58<\/strong><\/p>\n

\uc131\uacf5\uc801\uc778 \ub9ac\ud14c\uc77c \uc5c5\uccb4\ub4e4\uc740 \ud504\ub85c\uc138\uc2a4\uc640 \uc544\ud0a4\ud14d\ucc98\ub97c \uc7ac\uad6c\uc0c1\ud558\uc5ec \uace0\uac1d \uc911\uc2ec \uc811\uadfc \ubc29\uc2dd\uc5d0 \ucd08\uc810\uc744 \ub9de\ucd94\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub4e4\uc740 \uc18c\ube44\uc790\uc640 \uc18c\ube44\uc790 \uac1c\uc778\uc758 \uc5ec\uc815\uc744 \uc911\uc2ec\uc73c\ub85c \uc194\ub8e8\uc158\uc744 \uc124\uacc4\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ucc98\ub7fc \uc678\ubd80\uc5d0\uc11c \ub0b4\ubd80\ub97c \ubc14\ub77c\ubcf4\ub294 \u2018\uc544\uc6c3\uc0ac\uc774\ub4dc \uc778(Outside-in)\u2019 \uad00\uc810\uc740 \ub9ac\ud14c\uc77c \uc5c5\uccb4\ub4e4\uc774 \uc804\uc790 \uc0c1\uac70\ub798\ub85c \uc804\ud658\ud558\uba74\uc11c \ub300\ub450\ub418\uc5c8\uc73c\uba70. \uc774 \uac19\uc740 \ubcc0\ud654\uc5d0\ub294 \uae30\uc874 \ube44\uc6a9 \ubaa8\ub378\uc5d0 \uc18d\ud558\uc9c0 \uc54a\ub294 \uc5ec\ub7ec \ubc30\uc1a1 \uc2dc\uc2a4\ud15c(\ub9e4\uc7a5 \ub0b4 \ud53d\uc5c5, \uac00\ub450 \ud53d\uc5c5, \uc775\uc77c \ubc30\uc1a1 \ub4f1)\uc744 \ucd94\uac00\ud558\ub294 \uac83\uae4c\uc9c0 \ud3ec\ud568\ub429\ub2c8\ub2e4. ‘\uc6b4\uc601 \ud6a8\uc728\uc131’\uc774 \uc804\ud658\uc758 \ubaa9\ud45c\uac00 \ub418\uc5b4\uc57c \ud558\ub294 \uc774\uc720\uc785\ub2c8\ub2e4.<\/p>\n

\uc18c\ube44\uc790\uac00 \uc911\uc2ec\uc774 \ub418\uba74 \uc774\uc724\uc740 \ubb3c\ub860, \uace0\uac1d\uc774 \ube0c\ub79c\ub4dc\uc640 \ucd5c\uace0\uc758 \uc778\ud130\ub799\uc158\uc744 \uacbd\ud5d8\ud558\ub3c4\ub85d \ud558\ub294 \ubc29\ubc95\uc5d0 \uc774\ub974\uae30\uae4c\uc9c0 \ubaa8\ub4e0 \uac83\uc5d0 \uc601\ud5a5\uc744 \uc90d\ub2c8\ub2e4. 2020\ub144 McKinsey Retail \ubcf4\uace0\uc11c<\/a> \uc5d0 \ub530\ub974\uba74, \ud6a8\uacfc\uc801\uc778 \uc18c\ube44\uc790 \ub9de\ucda4\ud654 \ud1b5\ud574 \ub9e4\uc7a5 \ub9e4\ucd9c\uc744 20~30% \ud5a5\uc0c1\uc2dc\ud0ac \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

\ud55c \uc8fc\uc5bc\ub9ac \ube0c\ub79c\ub4dc\uac00 \uc0ac\uc5c5\uc758 \uc808\ubc18\uc744 \uc628\ub77c\uc778\uc73c\ub85c \uc804\ud658\ud588\uc2b5\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \ub2e4\uc774\uc544\ubaac\ub4dc \ubc18\uc9c0\uc640 \uac19\uc740 \uace0\uac00\uc758 \ubcf4\uc11d \uad6c\uc785\uc740 \ub2e4\ubd84\ud788 \uac10\uc131\uc801\uc778 \uad6c\ub9e4\uc785\ub2c8\ub2e4. \ub300\ubd80\ubd84\uc758 \uc18c\ube44\uc790\ub4e4\uc740 \uc218\ucc9c \ub2ec\ub7ec\ub97c \uc9c0\ucd9c\ud558\uae30 \uc804\uc5d0 \uc81c\ud488\uc744 \ub9cc\uc838\ubcf4\uba74\uc11c \uc778\ud130\ub799\uc158\ud558\uae30\ub97c \uc6d0\ud569\ub2c8\ub2e4. \uc774\ub97c \uc704\ud574 \uc774 \ube0c\ub79c\ub4dc\uc5d0\uc11c\ub294 \uc6f9 \uc0ac\uc774\ud2b8\uc5d0 \uc778\uacf5 \uc9c0\ub2a5(AI)\uc744 \ub3c4\uc785\ud588\uc2b5\ub2c8\ub2e4. \uac00\uc0c1 \uc0c1\ub2f4\uc0ac\uac00 \ud504\ub85c\uc138\uc2a4 \uc804\ubc18\uc5d0 \uac78\uccd0 \uc18c\ube44\uc790\uc640 \uc0c1\ub2f4\ud558\uace0, \uad6c\ub9e4\uc790\uc758 \uc190\uc744 \uc0ac\uc9c4\uc73c\ub85c \ucc0d\uc5b4\uc11c, \uadf8 \uc704\uc5d0 \ub2e4\uc591\ud55c \ubc18\uc9c0\ub97c \uacb9\uccd0 \ub193\uc2b5\ub2c8\ub2e4. \ub300\uba74 \uccb4\ud5d8 \ubabb\uc9c0 \uc54a\uc740 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\ub294 \uac83\uc785\ub2c8\ub2e4.<\/p>\n

\uc624\ud504\ub77c\uc778 \uc5c5\uccb4\uc758 \uc0c8\ub85c\uc6b4 \uae30\ud68c<\/strong><\/p>\n

\ub514\uc9c0\ud138 \uc131\uc7a5\uc740 \ub9ac\ud14c\uc77c \uc5c5\uccb4\uc758 \ub9e4\uc7a5\uc5d0 \ub300\ud55c \uc0ac\uace0 \ubc29\uc2dd\uc744 \ubcc0\ud654\uc2dc\ucf30\uc2b5\ub2c8\ub2e4. \uc774\ub4e4\uc740 \uacbd\ud5d8\uc5d0 \ub354\uc6b1 \ucd08\uc810\uc744 \ub9de\ucd94\uace0 \uc788\uc2b5\ub2c8\ub2e4. Target\uc740 \ud2b9\uc815 \uc2dc\uc98c\uc774\ub098 \uc774\ubca4\ud2b8\ub97c \uae30\ubc18\uc73c\ub85c \uacbd\ud5d8\uc744 \ub9cc\ub4dc\ub294 \ub514\uc790\uc774\ub108 Isaac Mizrahi\uc640\uc758 \ud30c\ud2b8\ub108\uc2ed\uc73c\ub85c \uc720\uba85\ud569\ub2c8\ub2e4.\ubd80\ud65c\uc808\uc5d0 \uace0\uac1d\uc740 \ubd80\ud65c\uc808 \ubc14\uad6c\ub2c8\ub97c \uad6c\uc785\ud558\uae30 \uc704\ud574 Target\uc744 \ubc29\ubb38\ud569\ub2c8\ub2e4. \uc774\ub54c \ub9e4\uc7a5\uc5d0\uc11c \uc644\uc5f0\ud55c \ubd04 \ub514\uc2a4\ud50c\ub808\uc774\ub97c \uc811\ud55c\ub2e4\uba74 \uace0\uac1d\uc758 \uad6c\ub9e4 \uc695\uad6c\uac00 \ud06c\uac8c \uc790\uadf9\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uacbd\ud5d8\uc774 \ud310\ub9e4 \uc99d\ub300\ub97c \uacac\uc778\ud569\ub2c8\ub2e4.<\/p>\n

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