{"id":410746,"date":"2021-11-26T08:32:57","date_gmt":"2021-11-26T16:32:57","guid":{"rendered":"https:\/\/www.genesys.com\/blog\/post\/%eb%a7%a4%eb%a0%a5%ec%a0%81%ec%9d%b8-%ea%b3%a0%ea%b0%9d-%ec%84%9c%eb%b9%84%ec%8a%a4%eb%a1%9c-%ea%b3%a0%ea%b0%9d-%ec%b6%a9%ec%84%b1%eb%8f%84%ec%99%80-%ec%88%98%ec%9d%b5-%ed%96%a5%ec%83%81"},"modified":"2021-12-03T22:48:16","modified_gmt":"2021-12-04T06:48:16","slug":"improve-loyalty-and-increase-revenue-with-customer-service","status":"publish","type":"blog","link":"https:\/\/www.genesys.com\/ko-kr\/blog\/post\/improve-loyalty-and-increase-revenue-with-customer-service","title":{"rendered":"\ub9e4\ub825\uc801\uc778 \uace0\uac1d \uc11c\ube44\uc2a4\ub85c \uace0\uac1d \ucda9\uc131\ub3c4\uc640 \uc218\uc775 \ud5a5\uc0c1"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section full_width=&#8221;stretch_row&#8221;][vc_row][vc_column][vc_column_text]<em><strong>Guest Blog: Harley Breth<\/strong><\/em><\/p>\n<p>\uc9c0\uae08\uc740 \uc704\uae30 \uc0c1\ud669\uc785\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ube44\uc988\ub2c8\uc2a4 \ud658\uacbd\uc5d0\uc11c \uc801\uc751\uc131, \uc720\uc5f0\uc131, \uac1c\uc778 \ub9de\ucda4\ud615 \uc11c\ube44\uc2a4\uc5d0 \ub300\ud55c \uc0ac\ub78c\ub4e4\uc758 \uc804\ubc18\uc801\uc778 \uc778\uc2dd\uc774 \uad6c\uccb4\ud654\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \uace0\uac1d\uc758 \ub2c8\uc988\ub97c \ucda9\uc871\uc2dc\ud0a4\ub294 \uae30\uc5c5\uc774 \uc131\uacf5\ud569\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \uc774\ub97c \ub4b7\ubc1b\uce68\ud558\ub294 \uac83\uc740 \ub6f0\uc5b4\ub09c \uace0\uac1d \uacbd\ud5d8\uc785\ub2c8\ub2e4.<\/p>\n<p>\ud0c1\uc6d4\ud55c \uace0\uac1d \uacbd\ud5d8\uc5d0\ub294 \ubc18\ub4dc\uc2dc \ubcf4\uc0c1\uc774 \ub4a4\ub530\ub985\ub2c8\ub2e4. Genesys\ub294 \uac01 \uc9c0\uc5ed \uc0ac\ubb34\uc2e4\uc5d0\uc11c \uc774\uc5d0 \ub300\ud55c \uc99d\uac70\ub97c \ud655\uc778\ud560 \uc218 \uc788\uc5c8\uc2b5\ub2c8\ub2e4. \ube44\uc988\ub2c8\uc2a4\uc5d0\uc11c \ub354 \ud070 \uc218\uc775\uc744 \uc5bb\uc744 \uac00\ub2a5\uc131\uc740 <a href=\"https:\/\/www.forbes.com\/sites\/danielnewman\/2020\/06\/23\/4-actionable-customer-experience-statistics-for-2020\/?sh=7bdb968b1a84\" target=\"_blank\" rel=\"noopener\">\uc8fc\ubaa9\ud560 \ub9cc\ud55c \uace0\uac1d \uacbd\ud5d8<\/a> \uad6c\ucd95\uc758 \uc131\uacf5 \uc5ec\ubd80\uc5d0 \ube44\ub840\ud569\ub2c8\ub2e4. \uc870\uc0ac\uc5d0 \ub530\ub974\uba74 \uad6c\ub9e4\uc790\uc758 86%\uac00 \ub6f0\uc5b4\ub09c \uace0\uac1d \uacbd\ud5d8\uc5d0 \ub354 \ud070 \ube44\uc6a9\uc744 \uc9c0\ubd88\ud560 \uc758\ud5a5\uc774 \uc788\uc2b5\ub2c8\ub2e4. \uc544\uc6b8\ub7ec, <a href=\"https:\/\/www.pwc.com\/us\/en\/advisory-services\/publications\/consumer-intelligence-series\/pwc-consumer-intelligence-series-customer-experience.pdf\" target=\"_blank\" rel=\"noopener\">PWC\uc758 \uc5f0\uad6c<\/a>\uc5d0 \ub530\ub974\uba74 \ub6f0\uc5b4\ub09c \uace0\uac1d \uacbd\ud5d8\uc73c\ub85c \uc778\ud574 \ub9e4\ucd9c\uc774 \ucd5c\ub300 16%\uae4c\uc9c0 \uc99d\uac00\ud569\ub2c8\ub2e4.<\/p>\n<p>\ub6f0\uc5b4\ub09c \uace0\uac1d \uacbd\ud5d8\uc774 \uac00\uc838\ub2e4 \uac00\uce58\ub294 \ub2e8\uc21c\ud788 \ub9e4\ucd9c \uc99d\ub300\ub9cc\uc740 \uc544\ub2d9\ub2c8\ub2e4. \ubd88\ucf8c\ud55c \uace0\uac1d \uacbd\ud5d8\uc5d0 \ub300\ud55c \ubc29\uc5b4\ucc45\uc774\uae30\ub3c4 \ud569\ub2c8\ub2e4. \uace0\uac1d \uc911 \uc57d 3\ubd84\uc758 1(32%)\uc774 \ub2e8 \ud55c \ubc88\uc758 \ubd80\uc815\uc801\uc778 \uacbd\ud5d8 \uc774\ud6c4\uc5d0 \uc560\uc6a9\ud588\ub358 \ube0c\ub79c\ub4dc\ub97c \ub5a0\ub0a9\ub2c8\ub2e4. \uadf8\ub7f0 \uc77c\uc774 \uc5c6\ub3c4\ub85d \ud574\uc57c \ud569\ub2c8\ub2e4.<\/p>\n<p><strong>\ube44\uc988\ub2c8\uc2a4\ub97c \uacac\uc778\ud558\ub294 \uace0\uac1d \ucda9\uc131\ub3c4<\/strong><\/p>\n<p>\uc5f4\uc131\uc801\uc778 \uace0\uac1d \ucda9\uc131\ub3c4\ub97c \uc774\ub044\ub294 \uc694\uc778\uc740 \ub2e4\uc591\ud558\uc9c0\ub9cc, \ud2b9\ud788 \uace0\uac1d \uacbd\ud5d8\uc774 \uac00\uc7a5 \ud070 \uc601\ud5a5\uc744 \uc90d\ub2c8\ub2e4. \uc0ac\ub78c\ub4e4\uc740 \ud0c0\uc778\uacfc\uc758 \uc990\uac70\uc6b4 \uc778\ud130\ub799\uc158\uc744 \uc6d0\ud569\ub2c8\ub2e4. \uae00\ub85c\ubc8c \ud32c\ub370\ubbf9\uc73c\ub85c \uc774 \uac19\uc740 \uac00\uce58\ub97c \ub354\uc6b1 \ud06c\uac8c \ubd80\uac01\ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc774 \ubaa8\ub450\uc5d0\ub294 \ub180\ub784\ub9cc\ud55c \uc778\uac04\uc801\uc778 \uce21\uba74\uc774 \uc788\uc2b5\ub2c8\ub2e4. \uace0\uac1d \uacbd\ud5d8\uc740 \uc804\uc801\uc73c\ub85c \uc6cc\ud06c\ud3ec\uc2a4, \uc989 \uc9c1\uc6d0\uacfc \uc0ac\ub78c\uc5d0 \uc758\ud574 \uc88c\uc6b0\ub429\ub2c8\ub2e4. \ubb3c\ub860, \uc870\uc9c1\uc758 \ube44\uc804\uc744 \ub9cc\ub4e4\uc5b4 \ub0b4\ub294 \uc774\ub4e4\uc758 \ub9ac\ub354\uc2ed\uc5d0\uc11c \uc2dc\uc791\ub429\ub2c8\ub2e4. \uc870\uc9c1\uc758 \uc778\uac04\uc801\uc778 \uba74\uc740 \uc5ec\uc804\ud788 \uc911\uc694\ud569\ub2c8\ub2e4. \uc5f0\uad6c\uc5d0 \ub530\ub974\uba74 \ub300\ubd80\ubd84\uc758 \uc18c\ube44\uc790\ub4e4(\ubbf8\uad6d \uae30\ubc18 \uc18c\ube44\uc790 \uc911 82%, \ubbf8\uad6d \uc678 \uad6d\uac00 \uc18c\ube44\uc790 \uc911 74%)\uc740 \ub354 \ub9ce\uc740 \ud734\uba3c \uc778\ud130\ub799\uc158\uc744 \uc6d0\ud569\ub2c8\ub2e4.<\/p>\n<p><strong>\uae30\uc220\uc744 \ud1b5\ud55c \uace0\uac1d \uacbd\ud5d8\uacfc \ub9e4\ucd9c \ud5a5\uc0c1<\/strong><\/p>\n<p>\uae30\uc220\uc740 \uc2a4\uc2a4\ub85c \uc804\ub7b5\uc744 \uc138\uc6b0\uace0, \uc758\ubbf8\ub97c \ud5e4\uc544\ub9ac\uace0, \uac1c\ub150\ud654\ud558\uace0, \uad6c\ud604\ud560 \uc218\uac00 \uc5c6\uc2b5\ub2c8\ub2e4. \uc774\ub294 \uc778\uac04\ub9cc\uc758 \uc9c0\ub2cc \uc5ed\ub7c9\uc785\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \uae30\uc5c5\uc758 \ub9e4\ucd9c \uc131\uc7a5\uc744 \uacac\uc778\ud558\ub294 \uc18c\ube44\uc790\ub4e4\uc740 \ub354 \ub9ce\uc740 \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uae30\ub97c \uc6d0\ud569\ub2c8\ub2e4.<\/p>\n<p>\uae30\uc220\uc744 \uc0ac\uc6a9\ud558\uba74 \ub2a5\ub825\uc774 \ubc30\uac00\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uace0\uac1d\uc758 \ucd5c\uc6b0\uc120 \uc695\uad6c\ub294 \ud3b8\uc758\uc785\ub2c8\ub2e4. \uc774\ub294 \uba40\ud2f0\ucc44\ub110 \uc778\ud130\ub799\uc158\uc774 \ub3c4\uc785\ub418\ub294 \uc8fc\ub41c \uc774\uc720\uc785\ub2c8\ub2e4. \uace0\uac1d\uc774 \uc6d0\ud558\ub294 \uc2dc\uae30\uc5d0 \uace0\uac1d\uc774 \uc6d0\ud558\ub294 \ubc29\uc2dd\uc73c\ub85c \uc9c0\uc6d0\ud558\uba74 \uace0\uac1d \uacbd\ud5d8\uc774 \ud5a5\uc0c1\ub429\ub2c8\ub2e4.<\/p>\n<p>Genesys Cloud\u2122 \ud50c\ub7ab\ud3fc\uc740 \uba40\ud2f0\ucc44\ub110 \uc778\ud130\ub799\uc158\uc744 \uac00\ub2a5\ud558\uac8c \ud558\ub294 \uac15\ub825\ud55c \ub2e8\uc77c \ud234\uc785\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uace0\uac1d\uc740 \uc790\uc2e0\uc774 \uc120\ud638\ud558\ub294 \ubc29\uc2dd\uc73c\ub85c \uae30\uc5c5\uc758 \ube44\uc988\ub2c8\uc2a4\uc640 \uc5f0\uacb0\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ucc44\ud305, \ubb38\uc790, \uc74c\uc131, \uc774\uba54\uc77c,\uc18c\uc15c \ubbf8\ub514\uc5b4 \ub4f1 \uace0\uac1d\uc774 \uc6d0\ud558\ub294 \ubaa8\ub4e0 \ud615\ud0dc\ub85c \uc5f4\ub9b0 \uc778\ud130\ub799\uc158\uc774 \uac00\ub2a5\ud569\ub2c8\ub2e4.<\/p>\n<p>\ub9e4\ub825\uc801\uc778 \uace0\uac1d \uacbd\ud5d8\uc73c\ub85c \uace0\uac1d\uc758 \ucda9\uc131\ub3c4\ub97c \ub192\uc774\uace0 \uc218\uc775\uc744 \ucc3d\ucd9c\ud558\uc5ec, \ube44\uc988\ub2c8\uc2a4\ub97c \uc131\uc7a5\uc2dc\ud0ac \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub294 \ube0c\ub79c\ub4dc\ub97c \uad6c\ucd95\ud558\uace0 \uace0\uac1d\uacfc\uc758 \uce5c\ubc00\uac10\uc744 \ub192\uc774\ub294 \uc5f4\uc1e0\uc774\uae30\ub3c4 \ud569\ub2c8\ub2e4. \uace0\uac1d \uacbd\ud5d8\uc740 \uace0\uac1d\uc758 \ud589\ub3d9\uc744 \uc774\ub055\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \uc774\ub294 \uc131\uacf5\uc758 \uc6d0\ub3d9\ub825\uc774 \ub429\ub2c8\ub2e4.<\/p>\n<p><a href=\"https:\/\/www.genesys.com\/ko-kr\/campaign\/genesys-cloud-guided-tour\" target=\"_blank\" rel=\"noopener\">Genesys Cloud \ub458\ub7ec\ubcf4\uae30<\/a>\ub97c \ud1b5\ud574 \uc790\uc138\ud55c \ub0b4\uc6a9\uc744 \ud655\uc778\ud574 \ubcf4\uc138\uc694.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section full_width=&#8221;stretch_row&#8221;][vc_row][vc_column][vc_column_text]Guest Blog: Harley Breth \uc9c0\uae08\uc740 \uc704\uae30 \uc0c1\ud669\uc785\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ube44\uc988\ub2c8\uc2a4 \ud658\uacbd\uc5d0\uc11c \uc801\uc751\uc131, \uc720\uc5f0\uc131, \uac1c\uc778 \ub9de\ucda4\ud615 \uc11c\ube44\uc2a4\uc5d0 \ub300\ud55c \uc0ac\ub78c\ub4e4\uc758 \uc804\ubc18\uc801\uc778 \uc778\uc2dd\uc774 \uad6c\uccb4\ud654\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \uace0\uac1d\uc758 \ub2c8\uc988\ub97c \ucda9\uc871\uc2dc\ud0a4\ub294 \uae30\uc5c5\uc774 \uc131\uacf5\ud569\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \uc774\ub97c \ub4b7\ubc1b\uce68\ud558\ub294 \uac83\uc740 \ub6f0\uc5b4\ub09c \uace0\uac1d \uacbd\ud5d8\uc785\ub2c8\ub2e4. \ud0c1\uc6d4\ud55c \uace0\uac1d \uacbd\ud5d8\uc5d0\ub294 \ubc18\ub4dc\uc2dc \ubcf4\uc0c1\uc774 \ub4a4\ub530\ub985\ub2c8\ub2e4. Genesys\ub294 \uac01 \uc9c0\uc5ed \uc0ac\ubb34\uc2e4\uc5d0\uc11c \uc774\uc5d0 \ub300\ud55c \uc99d\uac70\ub97c \ud655\uc778\ud560 \uc218 \uc788\uc5c8\uc2b5\ub2c8\ub2e4. \ube44\uc988\ub2c8\uc2a4\uc5d0\uc11c \ub354 \ud070 \uc218\uc775\uc744 \uc5bb\uc744 \uac00\ub2a5\uc131\uc740 [&hellip;]<\/p>\n","protected":false},"author":830,"featured_media":368048,"template":"","tax_priority":[],"tax_blogtype":[17747],"tax_blogcategory":[13126],"tax_contenttheme":[],"tax_bundle":[],"tax_contenttheme2":[],"tax_capability_sitewide":[],"tax_products_programs":[],"tax_buying_job":[],"tax_buyer_persona":[],"tax_sector":[],"tax_segment":[],"class_list":["post-410746","blog","type-blog","status-publish","has-post-thumbnail","hentry","tax_blogtype-genesys-ko-kr","tax_blogcategory-cloud-ko-kr"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/blog\/410746","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/types\/blog"}],"author":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/users\/830"}],"version-history":[{"count":5,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/blog\/410746\/revisions"}],"predecessor-version":[{"id":411105,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/blog\/410746\/revisions\/411105"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/media\/368048"}],"wp:attachment":[{"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/media?parent=410746"}],"wp:term":[{"taxonomy":"tax_priority","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_priority?post=410746"},{"taxonomy":"tax_blogtype","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_blogtype?post=410746"},{"taxonomy":"tax_blogcategory","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_blogcategory?post=410746"},{"taxonomy":"tax_contenttheme","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_contenttheme?post=410746"},{"taxonomy":"tax_bundle","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_bundle?post=410746"},{"taxonomy":"tax_contenttheme2","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_contenttheme2?post=410746"},{"taxonomy":"tax_capability_sitewide","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_capability_sitewide?post=410746"},{"taxonomy":"tax_products_programs","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_products_programs?post=410746"},{"taxonomy":"tax_buying_job","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_buying_job?post=410746"},{"taxonomy":"tax_buyer_persona","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_buyer_persona?post=410746"},{"taxonomy":"tax_sector","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_sector?post=410746"},{"taxonomy":"tax_segment","embeddable":true,"href":"https:\/\/www.genesys.com\/ko-kr\/wp-json\/wp\/v2\/tax_segment?post=410746"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}