{"id":491041,"date":"2023-09-09T08:04:31","date_gmt":"2023-09-09T15:04:31","guid":{"rendered":"https:\/\/www.genesys.com\/?post_type=announcements&#038;p=491041"},"modified":"2023-09-09T08:04:31","modified_gmt":"2023-09-09T15:04:31","slug":"genesys-salesforce-launch-cx-cloud","status":"publish","type":"announcements","link":"https:\/\/www.genesys.com\/ko-kr\/company\/newsroom\/announcements\/genesys-salesforce-launch-cx-cloud","title":{"rendered":"\uc81c\ub124\uc2dc\uc2a4\uc640 \uc138\uc77c\uc988\ud3ec\uc2a4, AI\uae30\ubc18 \uace0\uac1d\uacbd\ud5d8 \ubc0f \uad00\uacc4 \uad00\ub9ac \uc194\ub8e8\uc158 \ucd9c\uc2dc"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1572299908147{padding-bottom: 0px !important;}&#8221;][vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221;][vc_column][vc_column_text el_class=&#8221;pre_h1&#8243;]09\/11\/2023[\/vc_column_text][vc_column_text]<\/p>\n<h1>\uc81c\ub124\uc2dc\uc2a4\uc640 \uc138\uc77c\uc988\ud3ec\uc2a4,<br \/>\nAI\uae30\ubc18 \uace0\uac1d\uacbd\ud5d8 \ubc0f \uad00\uacc4 \uad00\ub9ac \uc194\ub8e8\uc158 \ucd9c\uc2dc<\/h1>\n<h2>\uc81c\ub124\uc2dc\uc2a4 \ud074\ub77c\uc6b0\ub4dc CX\uc640 \uc138\uc77c\uc988\ud3ec\uc2a4 \uc11c\ube44\uc2a4 \ud074\ub77c\uc6b0\ub4dc \ud1b5\ud569\ud574 \uae30\uc5c5\uc758 \ub370\uc774\ud130 \ubc0f AI \uae30\ubc18 \uac00\uce58 \ucc3d\ucd9c \uc9c0\uc6d0<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section css=&#8221;.vc_custom_1572297878492{padding-top: 0px !important;}&#8221;][vc_row][vc_column][vc_column_text]<strong>\uc11c\uc6b8, 2023\ub144 9\uc6d4 11\uc77c<\/strong> &#8211; AI \uae30\ubc18 \uacbd\ud5d8 \uc624\ucf00\uc2a4\ud2b8\ub808\uc774\uc158 \ubd84\uc57c\uc758 \uc120\ub3c4\uae30\uc5c5\uc778 \uc81c\ub124\uc2dc\uc2a4(Genesys\u00ae)\ub294 \uc624\ub298 \uc5c5\uacc4 1\uc704 AI CRM \uae30\uc5c5 \uc138\uc77c\uc988\ud3ec\uc2a4\uc640 AI\uae30\ubc18 \uace0\uac1d \uacbd\ud5d8 \ubc0f \uad00\uacc4 \uad00\ub9ac \uc194\ub8e8\uc158 \u2018CX\ud074\ub77c\uc6b0\ub4dc\u2019\uc758 \ucd9c\uc2dc \uc608\uc815 \uc18c\uc2dd\uc744 \ubc1c\ud45c\ud588\ub2e4. \uc55e\uc73c\ub85c \uc591\uc0ac\ub294 <a href=\"http:\/\/genesys.com\/ko-kr\/genesys-cloud\">\uc81c\ub124\uc2dc\uc2a4 \ud074\ub77c\uc6b0\ub4dc CX<\/a>\u2122\uc640 <a href=\"https:\/\/www.salesforce.com\/eu\/products\/service-cloud\/overview\/\">\uc138\uc77c\uc988\ud3ec\uc2a4 \uc11c\ube44\uc2a4 \ud074\ub77c\uc6b0\ub4dc<\/a>\ub97c \uacb0\ud569\ud55c \ud1b5\ud569 AI \uae30\ubc18 \uace0\uac1d\uacbd\ud5d8 \ubc0f \uad00\uacc4 \uad00\ub9ac \uc194\ub8e8\uc158 CX \ud074\ub77c\uc6b0\ub4dc\ub97c \ud1b5\ud574, \ub370\uc774\ud130 \u2219 \uc0c1\ub2f4\uc0ac \u2219 \ubd07 \u2219 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158 \ucc44\ub110\uc744 \ud1b5\ud569\ud558\uace0 \ubcf4\ub2e4 \uc2a4\ub9c8\ud2b8\ud55c \uc5d4\ub4dc\ud22c\uc5d4\ub4dc \uace0\uac1d \ubc0f \uc9c1\uc6d0 \uacbd\ud5d8\uc744 \uc591\uc0ac \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uc81c\uacf5\ud560 \uacc4\ud68d\uc774\ub2e4.<\/p>\n<p>\uc774\ubc88\uc5d0 \ucd9c\uc2dc\ub418\ub294 \u2018CX\ud074\ub77c\uc6b0\ub4dc\u2019\ub294 \uc81c\ub124\uc2dc\uc2a4 \ud074\ub77c\uc6b0\ub4dc CX\uc758 \uc5d4\ud130\ud504\ub77c\uc774\uc988 \ucee8\ud0dd\uc13c\ud130 \ubc0f \uc6cc\ud06c\ud3ec\uc2a4 \uc778\uac8c\uc774\uc9c0\uba3c\ud2b8 \uad00\ub9ac(WEM) \uae30\ub2a5\uc744 \uc138\uc77c\uc988\ud3ec\uc2a4 \uc11c\ube44\uc2a4 \ud074\ub77c\uc6b0\ub4dc\uc640 \ud1b5\ud569\ud574 \uc0c1\ub2f4\uc0ac\uc640 \uad00\ub9ac\uc790\uc758 \uc2ec\ub9ac\uc2a4(Seamless)\ud55c \uc5c5\ubb34\ub97c \uc9c0\uc6d0\ud55c\ub2e4. \uc81c\ub124\uc2dc\uc2a4\uc640 \uc138\uc77c\uc988\ud3ec\uc2a4\uc758 \uc591\ubc29\ud5a5 \ub370\uc774\ud130 \uacf5\uc720\ub97c \ubc14\ud0d5\uc73c\ub85c \uace0\uac1d \uc5ec\uc815 \uc804\ubc18\uc5d0 \uac78\uce5c \uace0\uac1d \uc0c1\ud638 \uc791\uc6a9, \ud589\ub3d9 \ubc0f \uc774\ub825\uc5d0 \ub300\ud55c \uae30\uc5c5\uc758 \uc774\ud574\ub97c \ub3d5\uace0 \uc0dd\uc0b0\uc131\uc744 \ud5a5\uc0c1\ud558\uaca0\ub2e4\ub294 \uc758\ub3c4\ub2e4.<\/p>\n<p>\uc774\ubc88 \ubc1c\ud45c\ub294 10\ub144 \uc774\uc0c1 \uc9c0\uc18d\ub418\uc5b4 \uc628 \uc81c\ub124\uc2dc\uc2a4\uc640 \uc138\uc77c\uc988\ud3ec\uc2a4 \uac04\uc758 \uc804\ub7b5\uc801 \uae30\uc220 \ud30c\ud2b8\ub108\uc2ed\uc744 \ud5a5\ud6c4 \ub354\uc6b1 \ud655\uc7a5\ud55c\ub2e4\ub294 \uac83\uc744 \uc758\ubbf8\ud55c\ub2e4. \uc774\ubbf8 2021\ub144 \uc81c\ub124\uc2dc\uc2a4\ub294 \uc138\uc77c\uc988\ud3ec\uc2a4 \ubca4\ucc98\uc2a4\uc758 \ucd94\uc9c4 \ud558\uc5d0 \uc5ec\ub7ec \ud22c\uc790\uc790\ub4e4\ub85c\ubd80\ud130 \ud22c\uc790\ub97c \uc720\uce58\ud558\uba70 \uc804 \uc138\uacc4 \uc11c\ube44\uc2a4\ud615 \uacbd\ud5d8(Experience as a Service) \uc2dc\uc7a5\uc5d0\uc11c\uc758 \ub9ac\ub354\uc2ed\uc744 \uac15\ud654\ud55c \ubc14 \uc788\ub2e4.<br \/>\n\uc9d0 \ubbac\ub7ec(Jim Mueller) \ubbf8\uad6d \ubbfc\uac04 \uc870\uc0ac\uae30\uad00 \uc624\ud1a0\ub9e4\ud2f1 \ub370\uc774\ud130 \ud504\ub85c\uc138\uc2f1(ADP)\uc758 \uae00\ub85c\ubc8c \uc81c\ud488 \ubc0f \uae30\uc220 \ub2f4\ub2f9 \ubd80\uc0ac\uc7a5\ub294 \u201c\uc81c\ub124\uc2dc\uc2a4\uc640 \uc138\uc77c\uc988\ud3ec\uc2a4\uc758 \uc0c8\ub85c\uc6b4 \uc194\ub8e8\uc158\uc740 \ub450 \ud50c\ub7ab\ud3fc\uc758 \uac15\uc810\uc744 \uacb0\ud569\ud558\uc5ec ADP\uc5d0 \uace0\uac1d \ubc0f \uc11c\ube44\uc2a4 \ub2f4\ub2f9\uc790 \uacbd\ud5d8 \uac1c\uc120, \uace0\ub3c4\ud654\ub41c \uac1c\uc778\ud654, \ud5a5\uc0c1\ub41c \uc6b4\uc601 \ud3b8\uc758\uc131\uc744 \uc81c\uacf5\ud55c\ub2e4\u201d\uba70 &#8220;\ud074\ub77c\uc6b0\ub4dc \ud50c\ub7ab\ud3fc \uc804\ubc18\uc5d0\uc11c \ub370\uc774\ud130, \uace0\uac1d \uc778\uc0ac\uc774\ud2b8 \ubc0f \uad00\ub828 \uc870\uce58\ub97c \uc2e4\uc2dc\uac04\uc73c\ub85c \uacf5\uc720\ud568\uc73c\ub85c\uc368 ADP\ub294 \ubcf4\ub2e4 \ud3ec\uad04\uc801\uc774\uace0 \uc815\ud655\ud558\uba70 \ud6a8\uacfc\uc801\uc778 AI \ubaa8\ub378\ub9c1\uc744 \uc774\uc6a9\ud574 \uace0\uac1d \uacbd\ud5d8\uc744 \uad00\ub9ac\ud560 \uc218 \uc788\uc744 \uac83\uc73c\ub85c \uae30\ub300\ud55c\ub2e4\u201d\uace0 \ub9d0\ud588\ub2e4.\u00a0 \uc774\uc5b4 \uadf8\ub294 \u201c\ud50c\ub7ab\ud3fc \uac04 \ub9e4\ub044\ub7ec\uc6b4 \ub3d9\uae30\ud654\ub294 \uac01 \ud50c\ub7ab\ud3fc\uc744 \uac1c\ubcc4\uc801\uc73c\ub85c \uc0ac\uc6a9\ud560 \ub54c\ubcf4\ub2e4 \ub354 \ud070 \ube44\uc988\ub2c8\uc2a4 \uac00\uce58 \ucc3d\ucd9c\uc5d0 \ub300\ud55c \uac00\ub2a5\uc131\uc744 \uc120\uc0ac\ud558\ub294 \uac15\ub825\ud55c \uae30\uc220\uc774\ub2e4&#8221;\uace0 \ub9d0\ud588\ub2e4.<\/p>\n<p>\uc62c\ud574 4\uc6d4 \uc81c\ub124\uc2dc\uc2a4\uac00 \ubc1c\ud45c\ud55c \u2019<a href=\"https:\/\/www.genesys.com\/ko-kr\/resources\/the-state-of-customer-experience\">\uace0\uac1d \uacbd\ud5d8 \ud604\ud669 \ubcf4\uace0\uc11c<\/a>\u2019\uc5d0 \ub530\ub974\uba74, \uace0\uac1d \uacbd\ud5d8(CX) \ub9ac\ub354\uc758 44%\ub294 \ucc44\ub110 \uac04 \uace0\uac1d \uc774\ub825 \uacf5\uc720 \ubd80\uc871\uc774 \uc720\ub3d9\uc801\uc778 \uacbd\ud5d8 \uc81c\uacf5\uc744 \ubc29\ud574\ud558\ub294 \uac00\uc7a5 \ud070 \uc6d0\uc778\uc774\ub77c\uace0 \uc751\ub2f5\ud588\ub2e4. \ub610\ud55c \ud574\ub2f9 \ubb38\uc81c \ud574\uacb0\uc744 \uc704\ud55c \uc804\ub7b5\uc801 \uae30\uc220 \uc774\ub2c8\uc154\ud2f0\ube0c\ub97c \ubb3b\ub294 \uc9c8\ubb38\uc5d0\ub294 \u2018\ud1b5\ud569 CX \ud50c\ub7ab\ud3fc \uad6c\ud604\u2019(71%)\uacfc \u2018\uc634\ub2c8\ucc44\ub110 \uacbd\ud5d8\uc744 \uc704\ud55c \uae30\uc220 \ubc0f \ub370\uc774\ud130 \uc5f0\uacb0\u2019(50%)\uc744 \ub2f5\ud55c CX\ub9ac\ub354\uac00 \uac00\uc7a5 \ub9ce\uc558\ub2e4.<\/p>\n<p><strong>AI \ud65c\uc6a9 \uac00\ub2a5\ud55c \ub3d9\uae30\ud654 \ub370\uc774\ud130<\/strong><\/p>\n<p>\uae30\uc5c5\uc740 CX \ud074\ub77c\uc6b0\ub4dc\ub97c \ud1b5\ud574 \uace0\uac1d \uac1c\uc778\ud654\ub97c \uac1c\uc120\ud558\uace0 IT \ubc0f \ubd84\uc11d \ud300\uc758 \uac1c\ubc1c \ubd80\ub2f4\uc744 \uc904\uc77c \uc218 \uc788\uc73c\uba70, \uc138\uc77c\uc988\ud3ec\uc2a4 \ub370\uc774\ud130 \ud074\ub77c\uc6b0\ub4dc\uc758 \ud1b5\ud569 \ub370\uc774\ud130 \ud328\ube0c\ub9ad\uc744 \ud1b5\ud574 \uc2e4\uc2dc\uac04 \ub370\uc774\ud130\ub97c \uc790\ub3d9\uc73c\ub85c \uc9d1\uacc4\ud568\uc73c\ub85c\uc368 \ub354\uc6b1 \uc2a4\ub9c8\ud2b8\ud55c AI\ub97c \uad6c\ud604\ud560 \uc218 \uc788\ub2e4. \uc774\ub97c \ubc14\ud0d5\uc73c\ub85c \uc0c1\ub2f4\uc0ac\ub294 \uc0c1\ud669\uc5d0 \uc801\uc808\ud55c \uace0\uac1d \uc751\ub300\ub97c \ud558\uace0, \uc140\ud504\uc11c\ube44\uc2a4 \ubd07\uc740 \ubcf4\ub2e4 \ud6a8\uc728\uc801\uc73c\ub85c \uc0c1\ud638 \uc791\uc6a9\ud560 \uc218 \uc788\ub294 \uc9c0\uc2dd\uc744 \uac16\ucd94\uac8c \ub41c\ub2e4. \uc544\uc6b8\ub7ec, \uae30\uc5c5\uc740 \uc2ec\uce35\uc801\uc778 \ubd84\uc11d \ubc0f \ud1b5\uacc4 \uae30\ub2a5\uc744 \ud1b5\ud574 \uc778\uc0ac\uc774\ud2b8\ub97c \uc2e4\ud589\ud558\uace0 \uc11c\ube44\uc2a4 \uc218\uc900, \ucc98\ub9ac \uc2dc\uac04, \uc804\ubc18\uc801\uc778 \uace0\uac1d \ub9cc\uc871\ub3c4 \ub4f1\uacfc \uac19\uc740 KPI\ub97c \ucd94\uc801 \uac00\ub2a5\ud558\ub2e4.<\/p>\n<p><strong>\ub2e8\uc77c \uc624\ucf00\uc2a4\ud2b8\ub808\uc774\uc158 \uc5d4\uc9c4<\/strong><\/p>\n<p>\uc591\uc0ac\uc758 IT \ubc0f \ube44\uc988\ub2c8\uc2a4 \ud30c\ud2b8\ub108\ub294 \uac01 \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uc81c\ub124\uc2dc\uc2a4 \ud074\ub77c\uc6b0\ub4dc CX\uc758 \uace0\ub3c4\ud654\ub41c \uacbd\ud5d8 \uc624\ucf00\uc2a4\ud2b8\ub808\uc774\uc158 \uae30\ub2a5\uc744 \ud65c\uc6a9\ud574 \ub370\uc774\ud130, \ubd07, \ucc44\ub110\uc744 \ud1b5\ud569\ud558\ub294 AI \uae30\ubc18\uc758 \uc5d4\ub4dc\ud22c\uc5d4\ub4dc \uace0\uac1d \uc5ec\uc815\uc744 \uc124\uacc4\ud560 \uc218 \uc788\ub2e4. \ub610\ud55c, \uace0\uac1d \uc120\ud638 \ucc44\ub110\uc744 \ud1b5\ud574 \ucd5c\uc801\uc758 \uc2dc\uac04\uc5d0 \uc81c\uacf5\ub420 \uc218 \uc788\ub3c4\ub85d \uace0\uac1d \uacbd\ud5d8\uc744 \ud568\uaed8 \uc124\uacc4\ud558\uace0, \ub178\ucf54\ub4dc(No-code) \uae30\ub2a5\uc774 \uc81c\uacf5\ud558\ub294 \uc2e0\uc18d\ud55c \ubc30\ud3ec\uc640 \uc720\uc5f0\uc131\uc744 \ubc14\ud0d5\uc73c\ub85c \uac01 \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uc120\ud638\ud558\ub294 \uae30\ub2a5\uc744 \uc120\ud0dd\ud574 \uc0ac\uc6a9\ud560 \uc218 \uc788\ub2e4.<\/p>\n<p><strong>\ud1b5\ud569\ub41c AI \uae30\ubc18 \uc9c1\uc6d0 \uacbd\ud5d8<\/strong><\/p>\n<p>\ub610\ud55c \uc591\uc0ac\uc758 IT \ubc0f \ube44\uc988\ub2c8\uc2a4 \ud30c\ud2b8\ub108\ub294 \uac01 \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uc81c\ub124\uc2dc\uc2a4 \ud074\ub77c\uc6b0\ub4dc CX\uc758 \uace0\ub3c4\ud654\ub41c \uacbd\ud5d8 \uc624\ucf00\uc2a4\ud2b8\ub808\uc774\uc158 \uae30\ub2a5\uc744 \ud65c\uc6a9\ud574 \ub370\uc774\ud130, \ubd07, \ucc44\ub110\uc744 \ud1b5\ud569\ud558\ub294 AI \uae30\ubc18\uc758 \uc5d4\ub4dc\ud22c\uc5d4\ub4dc \uace0\uac1d \uc5ec\uc815\uc744 \uc124\uacc4\ud560 \uc218 \uc788\ub2e4. \ub610\ud55c, \uace0\uac1d \uc120\ud638 \ucc44\ub110\uc744 \ud1b5\ud574 \ucd5c\uc801\uc758 \uc2dc\uac04\uc5d0 \uc81c\uacf5\ub420 \uc218 \uc788\ub3c4\ub85d \uace0\uac1d \uacbd\ud5d8\uc744 \ud568\uaed8 \uc124\uacc4\ud558\uace0, \ub178\ucf54\ub4dc(No-code) \uae30\ub2a5\uc774 \uc81c\uacf5\ud558\ub294 \uc2e0\uc18d\ud55c \ubc30\ud3ec\uc640 \uc720\uc5f0\uc131\uc744 \ubc14\ud0d5\uc73c\ub85c \uac01 \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uc120\ud638\ud558\ub294 \uae30\ub2a5\uc744 \uc120\ud0dd\ud574 \uc0ac\uc6a9\ud560 \uc218 \uc788\ub2e4.<\/p>\n<p>\ub610\ud55c \uc591\uc0ac\uc758 IT \ubc0f \ube44\uc988\ub2c8\uc2a4 \ud30c\ud2b8\ub108\ub294 \uac01 \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uc81c\ub124\uc2dc\uc2a4 \ud074\ub77c\uc6b0\ub4dc CX\uc758 \uace0\ub3c4\ud654\ub41c \uacbd\ud5d8 \uc624\ucf00\uc2a4\ud2b8\ub808\uc774\uc158 \uae30\ub2a5\uc744 \ud65c\uc6a9\ud574 \ub370\uc774\ud130, \ubd07, \ucc44\ub110\uc744 \ud1b5\ud569\ud558\ub294 AI \uae30\ubc18\uc758 \uc5d4\ub4dc\ud22c\uc5d4\ub4dc \uace0\uac1d \uc5ec\uc815\uc744 \uc124\uacc4\ud560 \uc218 \uc788\ub2e4. \ub610\ud55c, \uace0\uac1d \uc120\ud638 \ucc44\ub110\uc744 \ud1b5\ud574 \ucd5c\uc801\uc758 \uc2dc\uac04\uc5d0 \uc81c\uacf5\ub420 \uc218 \uc788\ub3c4\ub85d \uace0\uac1d \uacbd\ud5d8\uc744 \ud568\uaed8 \uc124\uacc4\ud558\uace0, \ub178\ucf54\ub4dc(No-code) \uae30\ub2a5\uc774 \uc81c\uacf5\ud558\ub294 \uc2e0\uc18d\ud55c \ubc30\ud3ec\uc640 \uc720\uc5f0\uc131\uc744 \ubc14\ud0d5\uc73c\ub85c \uac01 \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uc120\ud638\ud558\ub294 \uae30\ub2a5\uc744 \uc120\ud0dd\ud574 \uc0ac\uc6a9\ud560 \uc218 \uc788\ub2e4.<\/p>\n<p>\uc62c\ub9ac\ube44\uc5d0 \uc8fc\ube0c(Olivier Jouve) \uc81c\ub124\uc2dc\uc2a4 \ucd5c\uace0 \uc81c\ud488 \ucc45\uc784\uc790(CPO)\ub294 &#8220;\uc624\ub298\ub0a0 \uace0\uac1d\uacfc \uc9c1\uc6d0\uc774 \uc6d0\ud558\ub294 \uacbd\ud5d8\uc744 \uad6c\ucd95\ud558\uae30 \uc704\ud574 \uae30\uc5c5\uc740 \uae30\uc220 \uc5d0\ucf54\uc2dc\uc2a4\ud15c \uc804\ubc18\uc5d0 \uac78\uccd0 \ub370\uc774\ud130, AI \ubc0f \uc778\uac8c\uc774\uc9c0\uba3c\ud2b8 \uc2dc\uc2a4\ud15c\uc744 \uc5f0\uacb0\ud574\uc57c \ud55c\ub2e4\u201d\uba70 \u201c\uc81c\ub124\uc2dc\uc2a4\uc640 \uc138\uc77c\uc988\ud3ec\uc2a4\ub294 \uac01 \uc5c5\uacc4\uc758 \ub9ac\ub354\ub85c\uc11c \uc591\uc0ac \ud50c\ub7ab\ud3fc \ub3d9\uae30\ud654\ub97c \ud1b5\ud574 \uc5bb\uc740 \ud48d\ubd80\ud55c \uc778\uc0ac\uc774\ud2b8\uc640 AI \uae30\ub2a5\uc744 \uae30\ubc18\uc73c\ub85c \uacf5\ub3d9 \uace0\uac1d\uc5d0\uac8c \ucc28\uc138\ub300 \uacbd\ud5d8 \uc624\ucf00\uc2a4\ud2b8\ub808\uc774\uc158\uc744 \uc81c\uacf5\ud560 \uac83&#8221;\uc774\ub77c\uace0 \ub9d0\ud588\ub2e4.<\/p>\n<p>\uc568\ub7f0 \uc6e8\ubc84(Alan Webber) IDC \ub514\uc9c0\ud138 \ud50c\ub7ab\ud3fc \uc5d0\ucf54\uc2dc\uc2a4\ud15c \ud504\ub85c\uadf8\ub7a8 \ubd80\uc0ac\uc7a5\uc740 &#8220;\uc804 \uc138\uacc4\uac00 \ub514\uc9c0\ud138 \ud50c\ub7ab\ud3fc\uc73c\ub85c \uc804\ud658\ud568\uc5d0 \ub530\ub77c \uae30\uc5c5 \uac00\uce58\ub294 \ubcf4\uc720\ud55c \ub370\uc774\ud130\uc640 \uc774\uc758 \uc801\uc6a9 \ubc29\uc2dd\uc5d0 \ubc00\uc811\ud558\uac8c \uc5f0\uad00\ub41c\ub2e4\u201d\uba70 \u201c\uae30\uc5c5\uc740 \ub370\uc774\ud130\uc5d0\uc11c \ubcf4\ub2e4 \ub6f0\uc5b4\ub09c \uac00\uce58\ub97c \ud6a8\uc728\uc801\uc774\uace0 \ud6a8\uacfc\uc801\uc73c\ub85c \ucc3d\ucd9c\ud558\uae30 \uc704\ud574 \ud074\ub77c\uc6b0\ub4dc \uae30\ubc18 \ub514\uc9c0\ud138 \ud50c\ub7ab\ud3fc\uacfc \uae30\uc220 \uc5d0\ucf54\uc2dc\uc2a4\ud15c\uc744 \uac16\ucdb0, \ub370\uc774\ud130\uac00 \uc778\ud154\ub9ac\uc804\uc2a4, \uc624\ucf00\uc2a4\ud2b8\ub808\uc774\uc158 \ubc0f \ube44\uc988\ub2c8\uc2a4 \ud504\ub85c\uc138\uc2a4 \uc560\ud50c\ub9ac\ucf00\uc774\uc158\uc744 \uc9c0\uc6d0\ud558\ub294 \ud615\ud0dc\uc758 \uc544\ud0a4\ud14d\ucc98\ub97c \uad6c\ud604\ud574\uc57c \ud55c\ub2e4\u201d\uace0 \ub9d0\ud588\ub2e4. \uc774\uc5b4 \uadf8\ub294 \u201c\uc138\uc77c\uc988\ud3ec\uc2a4\uc640 \uc81c\ub124\uc2dc\uc2a4\uc758 \ud1b5\ud569 \uc194\ub8e8\uc158\uc740 \ud1b5\ud569 \ub370\uc774\ud130 \ud328\ube0c\ub9ad\uc744 \uac16\ucdb0 \uae30\uc5c5\uc758 \uc131\uacf5\uc801 \ube44\uc988\ub2c8\uc2a4\uc5d0 \ud544\uc694\ud55c \ud575\uc2ec \uae30\ubc18\uc744 \ub9c8\ub828\ud588\ub2e4\u201d\uace0 \ub9d0\ud588\ub2e4.<\/p>\n<p><strong>\uc138\uc77c\uc988\ud3ec\uc2a4\uc640 \uc81c\ub124\uc2dc\uc2a4 \ud30c\ud2b8\ub108\uc2ed \ubaa8\uba58\ud140<\/strong><\/p>\n<p>\uc774\ubc88 \ubc1c\ud45c\ub294 10\ub144 \uc774\uc0c1 \uc9c0\uc18d\ub418\uc5b4 \uc628 \uc81c\ub124\uc2dc\uc2a4\uc640 \uc138\uc77c\uc988\ud3ec\uc2a4 \uac04\uc758 \uc804\ub7b5\uc801 \uae30\uc220 \ud30c\ud2b8\ub108\uc2ed\uc744 \ud5a5\ud6c4 \ub354\uc6b1 \ud655\uc7a5\ud55c\ub2e4\ub294 \uac83\uc744 \uc758\ubbf8\ud55c\ub2e4. \uc774\ubbf8 2021\ub144 \uc81c\ub124\uc2dc\uc2a4\ub294 \uc138\uc77c\uc988\ud3ec\uc2a4 \ubca4\ucc98\uc2a4\uc758 \ucd94\uc9c4 \ud558\uc5d0 \uc5ec\ub7ec \ud22c\uc790\uc790\ub4e4\ub85c\ubd80\ud130 \ud22c\uc790\ub97c \uc720\uce58\ud558\uba70 \uc804 \uc138\uacc4 \uc11c\ube44\uc2a4\ud615 \uacbd\ud5d8(Experience as a Service) \uc2dc\uc7a5\uc5d0\uc11c\uc758 \ub9ac\ub354\uc2ed\uc744 \uac15\ud654\ud55c \ubc14 \uc788\ub2e4.<\/p>\n<p>\uc568\ub7f0 \uc6e8\ubc84(Alan Webber) IDC \ub514\uc9c0\ud138 \ud50c\ub7ab\ud3fc \uc5d0\ucf54\uc2dc\uc2a4\ud15c \ud504\ub85c\uadf8\ub7a8 \ubd80\uc0ac\uc7a5\uc740 &#8220;\uc804 \uc138\uacc4\uac00 \ub514\uc9c0\ud138 \ud50c\ub7ab\ud3fc\uc73c\ub85c \uc804\ud658\ud568\uc5d0 \ub530\ub77c \uae30\uc5c5 \uac00\uce58\ub294 \ubcf4\uc720\ud55c \ub370\uc774\ud130\uc640 \uc774\uc758 \uc801\uc6a9 \ubc29\uc2dd\uc5d0 \ubc00\uc811\ud558\uac8c \uc5f0\uad00\ub41c\ub2e4\u201d\uba70 \u201c\uae30\uc5c5\uc740 \ub370\uc774\ud130\uc5d0\uc11c \ubcf4\ub2e4 \ub6f0\uc5b4\ub09c \uac00\uce58\ub97c \ud6a8\uc728\uc801\uc774\uace0 \ud6a8\uacfc\uc801\uc73c\ub85c \ucc3d\ucd9c\ud558\uae30 \uc704\ud574 \ud074\ub77c\uc6b0\ub4dc \uae30\ubc18 \ub514\uc9c0\ud138 \ud50c\ub7ab\ud3fc\uacfc \uae30\uc220 \uc5d0\ucf54\uc2dc\uc2a4\ud15c\uc744 \uac16\ucdb0, \ub370\uc774\ud130\uac00 \uc778\ud154\ub9ac\uc804\uc2a4, \uc624\ucf00\uc2a4\ud2b8\ub808\uc774\uc158 \ubc0f \ube44\uc988\ub2c8\uc2a4 \ud504\ub85c\uc138\uc2a4 \uc560\ud50c\ub9ac\ucf00\uc774\uc158\uc744 \uc9c0\uc6d0\ud558\ub294 \ud615\ud0dc\uc758 \uc544\ud0a4\ud14d\ucc98\ub97c \uad6c\ud604\ud574\uc57c \ud55c\ub2e4\u201d\uace0 \ub9d0\ud588\ub2e4. \uc774\uc5b4 \uadf8\ub294 \u201c\uc138\uc77c\uc988\ud3ec\uc2a4\uc640 \uc81c\ub124\uc2dc\uc2a4\uc758 \ud1b5\ud569 \uc194\ub8e8\uc158\uc740 \ud1b5\ud569 \ub370\uc774\ud130 \ud328\ube0c\ub9ad\uc744 \uac16\ucdb0 \uae30\uc5c5\uc758 \uc131\uacf5\uc801 \ube44\uc988\ub2c8\uc2a4\uc5d0 \ud544\uc694\ud55c \ud575\uc2ec \uae30\ubc18\uc744 \ub9c8\ub828\ud588\ub2e4\u201d\uace0 \ub9d0\ud588\ub2e4.<\/p>\n<p>\ud55c\ud3b8 \uc81c\ub124\uc2dc\uc2a4\uc640 \uc138\uc77c\uc988\ud3ec\uc2a4\uc758 CX \ud074\ub77c\uc6b0\ub4dc\ub294 \uc138\uc77c\uc988\ud3ec\uc2a4 \uc571\uc775\uc2a4\uccb4\uc778\uc9c0\uc640 \uc81c\ub124\uc2dc\uc2a4 \uc571\ud30c\uc6b4\ub4dc\ub9ac \ub9c8\ucf13\ud50c\ub808\uc774\uc2a4\uc5d0\uc11c 2023\ub144 \ub0b4 \uccab \ucd9c\uc2dc\ub97c \uc55e\ub450\uace0 \uc788\ub2e4.<\/p>\n<p><strong>\uc81c\ub124\uc2dc\uc2a4(Genesys)\uc5d0 \ub300\ud558\uc5ec<\/strong><\/p>\n<p>\uc81c\ub124\uc2dc\uc2a4\ub294 \ub9e4\ub144 100\uc5ec\uac1c \uad6d\uac00\uc758 \uae30\uc5c5\ub4e4\uc774 \ud0c1\uc6d4\ud55c \uace0\uac1d \uacbd\ud5d8\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud558\uace0 \uc788\ub2e4 \uc81c\ub124\uc2dc\uc2a4\uc758 \ud074\ub77c\uc6b0\ub4dc, \ub514\uc9c0\ud138 \ubc0f AI \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uc5ec \ubaa8\ub4e0 \uaddc\ubaa8\uc758 \uae30\uc5c5\uc774 \uacf5\uac10 \uae30\ubc18\uc758 \uace0\uac1d \uacbd\ud5d8\uc744 \uc704\ud55c \u2018\uc11c\ube44\uc2a4\ud615 \uacbd\ud5d8(Experience as a Service<sup>SM<\/sup>)\u2019\uc774\ub77c\ub294 \ube44\uc804\uc744 \uc2e4\ud604\ud560 \uc218 \uc788\ub2e4. \uc81c\ub124\uc2dc\uc2a4\ub97c \ud1b5\ud574 \uae30\uc5c5\ub4e4\uc740 \uc120\uc81c\uc801\uc774\uace0 \uc608\uce21 \uac00\ub2a5\ud558\uba70 \ucd08 \uac1c\uc778\ud654\ub41c \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\uc5ec \ub9c8\ucf00\ud305, \uc138\uc77c\uc988 \ubc0f \uc11c\ube44\uc2a4 \uc5ec\uc815\uc5d0 \uc804\ubc18\uc5d0 \uac78\uccd0 \uace0\uac1d\uacfc\uc758 \uc5f0\uacb0\uc744 \uac15\ud654\ud558\ub294 \ub3d9\uc2dc\uc5d0 \uc9c1\uc6d0 \uc0dd\uc0b0\uc131\uacfc \ub9cc\uc871\ub3c4\ub97c \ub192\uc77c \uc218 \uc788\ub2e4. \uc81c\ub124\uc2dc\uc2a4\ub294 \ubc31-\uc624\ud53c\uc2a4 \uae30\uc220\uc744 \ud604\ub300\uc801\uc778 \uae30\uc220 \uc5d4\uc9c4\uc73c\ub85c \uc804\ud658\ud558\uc5ec \uc218\uc775 \ucc3d\ucd9c\uc744 \ub3d5\uace0 \ubaa8\ub4e0 \uaddc\ubaa8\uc5d0 \ub9de\ub294 \uacf5\uac10 \uae30\ubc18\uc758 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud574 \uace0\uac1d\uc758 \uc2e0\ub8b0\ub3c4 \ubc0f \ucda9\uc131\ub3c4\ub97c \ub192\uc77c \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud55c\ub2e4. \ubcf4\ub2e4 \uc790\uc138\ud55c \uc0ac\ud56d\uc740 \ud398\uc774\uc2a4\ubd81 \ubc0f Genesys \ube14\ub85c\uadf8\ub97c \ud1b5\ud574 <a href=\"http:\/\/www.genesys.com\/kr\">www.genesys.com\/kr<\/a>\uc744 \ubc29\ubb38\ud558\uba74 \ub41c\ub2e4.<\/p>\n<p>\u00a92023 Genesys. All rights reserved. Genesys, \uc81c\ub124\uc2dc\uc2a4 \ub85c\uace0, Genesys Cloud, Genesys Multicloud CX, Genesys DX \ubc0f \uc11c\ube44\uc2a4\ud615 \uacbd\ud5d8 (Experience as a Service)\ub294 Genesys\uc758 \uc0c1\ud45c, \uc11c\ube44\uc2a4 \ub9c8\ud06c \uadf8\ub9ac\uace0\/\ub610\ub294 \ub4f1\ub85d \uc0c1\ud45c\uc785\ub2c8\ub2e4.\u202f \uae30\ud0c0 \ubaa8\ub4e0 \ud68c\uc0ac\uba85 \ubc0f \ub85c\uace0\ub294 \ud574\ub2f9 \uae30\uc5c5\ub4e4\uc758 \uc0c1\ud45c \ub610\ub294 \ub4f1\ub85d \uc0c1\ud45c\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p><strong>Salesforce\uc5d0 \ub300\ud558\uc5ec<\/strong><\/p>\n<p>Salesforce\ub294 \ubaa8\ub4e0 \uaddc\ubaa8\uc640 \uc5c5\uc885\uc758 \uae30\uc5c5\uc774 AI + \ub370\uc774\ud130 + CRM\uc758 \ud798\uc744 \ud1b5\ud574 \uc644\uc804\ud788 \uc0c8\ub85c\uc6b4 \ubc29\uc2dd\uc73c\ub85c \uace0\uac1d\uacfc \uc5f0\uacb0\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud569\ub2c8\ub2e4. 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