{"id":600048,"date":"2025-10-22T08:22:49","date_gmt":"2025-10-22T15:22:49","guid":{"rendered":"https:\/\/www.genesys.com\/webinars\/come-una-visione-unificata-dei-clienti-ha-aiutato-aia-new-zealand-a-migliorare-il-proprio-servizio"},"modified":"2025-10-22T08:26:46","modified_gmt":"2025-10-22T15:26:46","slug":"how-a-unified-customer-view-helped-aia-new-zealand-level-up-service","status":"publish","type":"webinars","link":"https:\/\/www.genesys.com\/it-it\/webinars\/how-a-unified-customer-view-helped-aia-new-zealand-level-up-service","title":{"rendered":"Come una visione unificata dei clienti ha aiutato AIA New Zealand a migliorare il proprio servizio"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section background_color=&#8221;bgc-lgray&#8221; flair=&#8221;%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D&#8221;][vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221; el_class=&#8221;mb-1&#8243;]<\/p>\n<p class=\"pre_h1\"><strong>Webinar on-demand<\/strong><\/p>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]<\/p>\n<h1>Come una visione unificata dei clienti ha aiutato AIA New Zealand a migliorare il proprio servizio<\/h1>\n<p>Scopri come AIA New Zealand ha migliorato i tempi medi di elaborazione dei casi, aumentato la soddisfazione dei clienti e consentito la creazione di report in tempo reale, il tutto grazie a una piattaforma CX e CRM completamente integrata.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243; el_id=&#8221;form&#8221; offset=&#8221;vc_col-lg-offset-1 vc_col-lg-5&#8243;]<div class=\"eloq_form elq-container gmkto_form_type_ gmkto_format_vertical\"><form method=\"post\" name=\"MasterLeadIntakeForm\" action=\"https:\/\/s1260946616.t.eloqua.com\/e\/f2\" data-proc=\"page\" data-ppcount=\"5\" onsubmit=\"return proc_submit(this);\" class=\"beam-form elq-form init webinarform yesknown yesprefill yespp strict-check\"  ><div id=\"known_person\" style=\"display:none;\"><p class=\"welcome_user\"><span id=\"welcome_person\">Salve<\/span> <span id=\"person_info\"><span class=\"person_first\"><\/span>&nbsp;<span class=\"person_last\"><\/span><\/span><\/p><p class=\"delete_button\"><a class=\"deletemyrecord\">Non sei tu?<\/a><\/p><\/div><input value=\"MasterLeadIntakeForm\" type=\"hidden\" name=\"elqFormName\"><input value=\"1260946616\" type=\"hidden\" name=\"elqSiteId\"><input name=\"elqCampaignId\" type=\"hidden\"><input type=\"hidden\" name=\"elqCustomerGUID\" value=\"\"><input type=\"hidden\" name=\"elqCookieWrite\" value=\"0\"><input type=\"hidden\" name=\"client_ip_address\" id=\"fe449\" value=\"\"><div class=\"fields\"><input type=\"hidden\" name=\"CID\" id=\"fe198\" value=\"701Ht000001CUQOIA4\"><input type=\"hidden\" name=\"CID_STATUS\" id=\"fe281\" value=\"Attended On-Demand\"><input type=\"hidden\" name=\"redirect_url\" id=\"fe217\" value=\"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/webinars\/600048?thankyou=600048&page_type=webinars&page_attr=Video%3BBest%20Practice%3BCustomer\"><input type=\"hidden\" name=\"landing_page_url\" id=\"fe204\" value=\"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/webinars\/600048\"><input type=\"hidden\" name=\"post_type\" id=\"fe448\" value=\"ondemand-webinar\"><input type=\"hidden\" name=\"integration\" id=\"fe362\" value=\"\"><input type=\"hidden\" name=\"language_code\" id=\"fe479\" value=\"it-it\"><input type=\"hidden\" name=\"full_url\" id=\"fe983\" value=\"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/webinars\/600048\"><input type=\"hidden\" name=\"post_id\" id=\"fe984\" value=\"600048\">\n    <div class=\"form-row row-email el_field form-floating\">\n        <input type=\"email\" class=\"form-control el_field elq-item-input required\" name=\"emailAddress\" id=\"fe192\" value=\"\" aria-label=\"Email aziendale\" placeholder=\"Email aziendale\">\n        <label for=\"fe192\">Email aziendale<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available  required\" name=\"firstName\" id=\"fe190\" value=\"\" placeholder=\"Nome\">\n        <label for=\"fe190\">Nome<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required\" name=\"lastName\" id=\"fe191\" value=\"\" placeholder=\"Cognome\">\n        <label for=\"fe191\">Cognome<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe219\" name=\"jobLevel1\" data-value=\"\">\n            <option selected=\"\" value=\"\"><\/option><option value=\"C-Level\">Alto dirigente<\/option><option value=\"VP\">VP<\/option><option value=\"Director\">Direttore<\/option><option value=\"Manager\">Manager<\/option><option value=\"Principal\">Principale<\/option><option value=\"Engineer \/ Architect\">Ingegnere\/architetto<\/option><option value=\"Consultant\">Consulente<\/option><option value=\"Analyst\">Analista<\/option><option value=\"Partner\">Partner<\/option><option value=\"Staff\">Personale<\/option><option value=\"Unknown\">Sconosciuto<\/option>\n        <\/select>\n        <label for=\"fe219\">Profilo<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe218\" name=\"jobFunction1\" data-value=\"\">\n            <option selected=\"\" value=\"\"><\/option>\n            <option value=\"Claims\">Reclami<\/option><option value=\"Collections\">Riscossioni<\/option><option value=\"Contact Center Management\">Gestione del contact center<\/option><option value=\"Customer Experience\">Customer Experience<\/option><option value=\"Customer Service\">Customer Service<\/option><option value=\"Ecommerce\/Digital Channels\">Canali di e-commerce\/digitali<\/option><option value=\"Finance\">Finanza<\/option><option value=\"Human Resources\">Risorse umane<\/option><option value=\"Influencer\">Influencer<\/option><option value=\"Information Technology\">Tecnologia informatica<\/option><option value=\"IT Architecture\">Architettura IT<\/option><option value=\"IT Infrastructure\">Infrastruttura IT<\/option><option value=\"IVR\">IVR<\/option><option value=\"Marketing\">Marketing<\/option><option value=\"Operations \/ Process Management\">Gestione delle operazioni\/dei processi<\/option><option value=\"Production Management\">Gestione della produzione<\/option><option value=\"Purchasing\">Acquisti<\/option><option value=\"Sales\">Vendite<\/option><option value=\"Unknown\">Sconosciuto<\/option>\n        <\/select>\n        <label for=\"fe218\">Funzioni<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required eloq_ppe\" name=\"company\" id=\"fe193\" value=\"\" placeholder=\"Societ\u00e0\">\n        <label for=\"fe193\">Societ\u00e0<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <input type=\"tel\" class=\"form-control el_field elq-item-input cb_available required eloq_ppe\" name=\"busPhone\" id=\"fe215\" value=\"\" placeholder=\"Telefono\">\n        <label for=\"fe215\">Telefono<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe194\" name=\"country\" data-value=\"\">\n            <option value=\"\"><\/option>\n            <!-- Add country options here -->\n        <\/select>\n        <label for=\"fe194\">Paese<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available country_dep el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe214\" name=\"stateProv\" data-value=\"\">\n            <option selected=\"\" value=\"\"><\/option>\n        <\/select>\n        <label for=\"fe214\">Stato\/Provincia<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required eloq_ppe\" name=\"website1\" id=\"fe801\" value=\"\" placeholder=\"Your Website\">\n        <label for=\"fe801\">Your Website<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required eloq_ppe\" name=\"city\" id=\"fe226\" value=\"\" placeholder=\"Citt\u00e0\">\n        <label for=\"fe226\">Citt\u00e0<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required eloq_ppe\" name=\"title\" id=\"fe220\" value=\"\" placeholder=\"Professione\">\n        <label for=\"fe220\">Professione<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe221\" name=\"industry1\" data-value=\"\">\n            <option value=\"\" ><\/option>\n            <option value=\"Banking\">Bancario<\/option><option value=\"Business Services\">Servizi aziendali<\/option><option value=\"Capital Markets\">Capital Markets<\/option><option value=\"Communications\">Communications<\/option><option value=\"Consumer Products\">Consumer Products<\/option><option value=\"Defense & Intelligence\">Defense & Intelligence<\/option><option value=\"Education & Non-Profit\">Education & Non-Profit<\/option><option value=\"Energy & Utilities\">Energia e utility<\/option><option value=\"Entertainment\">Intrattenimento<\/option><option value=\"Government\">Pubblica Amministrazione<\/option><option value=\"Insurance\">Assicurazioni<\/option><option value=\"Life Sciences\">Life Sciences<\/option><option value=\"Logistics\">Logistics<\/option><option value=\"Manufacturing\">Manufacturing<\/option><option value=\"Payors\">Payors<\/option><option value=\"Providers\">Providers<\/option><option value=\"Retailers\">Retailers<\/option><option value=\"Technology\">Tecnologia<\/option><option value=\"Travel & Hospitality\">Travel & Hospitality<\/option><option value=\"Retail Banking\">Retail Banking<\/option><option value=\"Other\">Altro<\/option>\n        <\/select>\n        <label for=\"fe221\">Settore<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe222\" name=\"levelofInterest1\" data-value=\"\">\n            <option value=\"\"><\/option>\n            <option value=\"Just researching\">Sto solo facendo una ricerca<\/option><option value=\"Gathering business requirements\">Sto raccogliendo le esigenze aziendali<\/option><option value=\"Comparing solutions\">Sto valutando le soluzioni<\/option><option value=\"Ready for a conversation\">Sono pronto per una conversazione<\/option>\n        <\/select>\n        <label for=\"fe222\">Obiettivo<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe225\" name=\"numberofAgentsForm1\" data-value=\"\">\n            <option value=\"\"><\/option>\n            <option value=\"1-20\">1-20<\/option><option value=\"21-50\">21-50<\/option><option value=\"51-100\">51-100<\/option><option value=\"101-300\">101-300<\/option><option value=\"301-500\">301-500<\/option><option value=\"501-1000\">501-1000<\/option><option value=\">1000\">&gt;1000<\/option><option value=\"No Contact Center\">Nessun contact center<\/option><option value=\"Don't Know\">Non so<\/option>\n        <\/select>\n        <label for=\"fe225\">Numero di postazioni contact center<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div><div class=\"form-check single-checkbox-row form-row gdpr-field white-box \"><input type=\"checkbox\" class=\"el_field eloq_ppe\" name=\"explicitConsentEmailPhone\" id=\"fe224\" val=\"\"><label class=\"checkbox-aligned elq-item-label\" for=\"fe224\">S\u00ec. Desidero ricevere aggiornamenti via e-mail o telefono su Genesys.<\/label><\/div><div class=\"single-checkbox-row form-row white-box \"><input type=\"checkbox\" class=\"el_field eloq_ppe\" name=\"contactMe\" id=\"fe509\" val=\"\"><label class=\"checkbox-aligned elq-item-label\" for=\"fe509\">Desidero essere contattato\/a<\/label><\/div><input type=\"hidden\" data-query=\"utm_medium\" name=\"utm_medium\" id=\"fe199\" value=\"\"><input type=\"hidden\" data-query=\"utm_source\" name=\"utm_source\" id=\"fe200\" value=\"\"><input type=\"hidden\" data-query=\"utm_campaign\" name=\"utm_campaign\" id=\"fe201\" value=\"\"><input type=\"hidden\" data-query=\"utm_term\" name=\"utm_term\" id=\"fe202\" value=\"\"><input type=\"hidden\" data-query=\"utm_content\" name=\"utm_content\" id=\"fe203\" value=\"\"><input type=\"hidden\" data-query=\"ost_tool\" name=\"ost_tool\" id=\"fe293\" value=\"\"><input type=\"hidden\" data-query=\"ost_campaign\" name=\"ost_campaign\" id=\"fe294\" value=\"\"><input type=\"hidden\" data-query=\"ost_content\" name=\"ost_content\" id=\"fe295\" value=\"\"><input type=\"hidden\" data-query=\"blaid\" name=\"eloquaBLAID_c\" id=\"fe3099\" value=\"\"><input type=\"hidden\" data-query=\"gclid\" name=\"gCLID1\" id=\"fe283\" value=\"\"><input type=\"hidden\" data-query=\"mkwid\" name=\"mKWID1\" id=\"fe678\" value=\"\"><input type=\"hidden\" name=\"gAClientID1\" id=\"fe284\" value=\"\"><input type=\"hidden\" name=\"noteCreatorTitle1\" id=\"fe313\" value=\"\"><input type=\"hidden\" name=\"webContentAutoResponderDefault\" id=\"fe286\" value=\"OFF\"><input type=\"hidden\" name=\"webContentAutoResponderTitle\" id=\"fe287\" value=\"\"><input type=\"hidden\" name=\"webContentAutoResponderURL\" id=\"fe288\" value=\"\"><input type=\"hidden\" name=\"noteCreator2\" id=\"fe478\" value=\"\"><input type=\"hidden\" class=\"yesprefill\" name=\"neverbounceResult1\" id=\"fe640\" value=\"OFF\"><input type=\"hidden\" class=\"yesprefill\" name=\"neverbounceFlags1\" id=\"fe641\" value=\"OFF\"><input type=\"hidden\" class=\"yesprefill\" name=\"neverbounceSuggestedCorrection1\" id=\"fe642\" value=\"6sense\"><input type=\"hidden\" name=\"clearbitPersonID1\" id=\"fe630\" value=\"\"><input type=\"hidden\" name=\"clearbitFieldCount1\" id=\"fe633\" value=\"\"><input type=\"hidden\" name=\"clearbitTitle1\" id=\"fe646\" value=\"\"><input type=\"hidden\" name=\"clearbitRole1\" id=\"fe631\" value=\"\"><input type=\"hidden\" name=\"clearbitNumberofEmployees1\" id=\"fe647\" value=\"\"><input type=\"hidden\" name=\"clearbitNumberofEmployeesRange1\" id=\"fe648\" value=\"\"><input type=\"hidden\" name=\"clearbitWebsite1\" id=\"fe802\" value=\"\"><input type=\"hidden\" name=\"browserUserAgent\" id=\"fe3319\" value=\"\"><input type=\"text\" class=\"honeypp\" name=\"honeypp\" id=\"honeypp\" value=\"\" ><input role=\"button\" aria-label=\"Guarda subito\" type=\"Submit\" class=\"submit-button-style btn btn-primary \" value=\"Guarda subito\" id=\"fe195\"><div class=\"loading\"><\/div><div class=\"gdpr-field form-row white-box legal\"><span>Fornendo queste informazioni accetti la <a href=\"https:\/\/www.genesys.com\/company\/legal\/privacy-policy\" target=\"_blank\">nostra politica sulla privacy<\/a>.<\/span><\/div><\/div><\/form><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]Il 97% dei consumatori afferma che \u00e8 importante spostarsi attraverso diversi canali senza ripetersi. Tuttavia, secondo il rapporto \u201cLo Stato della Customer Experience\u201d di Genesys, l&#8217;84% dei responsabili della CX ha ancora difficolt\u00e0 a fornire esperienze omnicanale interconnesse a causa della frammentazione dei sistemi e dell&#8217;isolamento dei dati.<\/p>\n<p>Per soddisfare queste aspettative crescenti, i membri del tuo team hanno bisogno di una visione unificata che combini CRM, Contact Center as a Service, AI e gestione del personale in un&#8217;unica interfaccia intelligente.<\/p>\n<p>Luke Longney, CIO di AIA New Zealand, David Okulicz, CEO di Kytec, Hannah Brown, RVP di Salesforce, e Kyle Kuntz, VP di Genesys, raccontano come una piattaforma integrata per la Customer Experience e il CRM abbia consentito ad AIA di migliorare i propri servizi in modo rapido e fluido.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-md-offset-1 vc_col-md-5&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4>Guarda adesso e scopri:<\/h4>\n<p>[\/vc_column_text][vc_column_text ct_style=&#8221;key-list&#8221; css=&#8221;&#8221; ct_key=&#8221;01&#8243;]<\/p>\n<p class=\"text-20\">Strategie collaudate per rendere il tuo contact center all&#8217;avanguardia e capace di scalare con agilit\u00e0<\/p>\n<p>[\/vc_column_text][vc_column_text ct_style=&#8221;key-list&#8221; css=&#8221;&#8221; ct_key=&#8221;02&#8243;]<\/p>\n<p class=\"text-20\">Un approccio alla fornitura di servizi unificato che elimina i silos di dati e migliora le prestazioni degli agenti<\/p>\n<p>[\/vc_column_text][vc_column_text ct_style=&#8221;key-list&#8221; css=&#8221;&#8221; ct_key=&#8221;03&#8243;]<\/p>\n<p class=\"text-20\">3 vantaggi dell&#8217;integrazione delle tecnologie di contact center e CRM<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3 style=\"text-align: center;\">I Relatori<\/h3>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/4&#8243;]<div class=\"component-bio\"><div class=\"identity d-flex align-items-center mb-1\"><div class=\"photo-container rounded-circle overflow-auto me-1\"><img decoding=\"async\" width=\"97px\" height=\"97px\" src=\"https:\/\/www.genesys.com\/media\/340x340-Headshot-Kyle-Kuntz-Genesys.png\" alt=\"Kyle Kuntz\" ><\/div><div class=\"details\"><p class=\"name h5\">Kyle Kuntz<\/p><p class=\"info\">VP, Global Tech Partnerships, Genesys<\/p><\/div><\/div><div class=\"bio\"><\/div><\/div>[\/vc_column][vc_column width=&#8221;1\/4&#8243;]<div class=\"component-bio\"><div class=\"identity d-flex align-items-center mb-1\"><div class=\"photo-container rounded-circle overflow-auto me-1\"><img decoding=\"async\" width=\"97px\" height=\"97px\" src=\"https:\/\/www.genesys.com\/media\/340x340-Headshot-Luke-Longney-AIA-New-Zealand.png\" alt=\"Luke Longney\" ><\/div><div class=\"details\"><p class=\"name h5\">Luke Longney<\/p><p class=\"info\">CIO, AIA New Zealand<\/p><\/div><\/div><div class=\"bio\"><\/div><\/div>[\/vc_column][vc_column width=&#8221;1\/4&#8243;]<div class=\"component-bio\"><div class=\"identity d-flex align-items-center mb-1\"><div class=\"photo-container rounded-circle overflow-auto me-1\"><img decoding=\"async\" width=\"97px\" height=\"97px\" src=\"https:\/\/www.genesys.com\/media\/340x340-Headshot-David-Okulicz-Kytec.png\" alt=\"David Okulicz\" ><\/div><div class=\"details\"><p class=\"name h5\">David Okulicz<\/p><p class=\"info\">Kytec, CEO<\/p><\/div><\/div><div class=\"bio\"><\/div><\/div>[\/vc_column][vc_column width=&#8221;1\/4&#8243;]<div class=\"component-bio\"><div class=\"identity d-flex align-items-center mb-1\"><div class=\"photo-container rounded-circle overflow-auto me-1\"><img decoding=\"async\" width=\"97px\" height=\"97px\" src=\"https:\/\/www.genesys.com\/media\/340x340-Headshot-Hannah-Brown-Salesforce.png\" alt=\"Hannah Brown\" ><\/div><div class=\"details\"><p class=\"name h5\">Hannah Brown<\/p><p class=\"info\">Salesforce, RVP, Strategic Partnerships<\/p><\/div><\/div><div class=\"bio\"><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section background_color=&#8221;bgc-lgray&#8221; 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