{"id":575891,"date":"2025-06-08T13:28:29","date_gmt":"2025-06-08T20:28:29","guid":{"rendered":"https:\/\/www.genesys.com\/resources\/la-customer-experience-nellera-dellai"},"modified":"2025-07-08T23:55:58","modified_gmt":"2025-07-09T06:55:58","slug":"customer-experience-in-the-age-of-ai","status":"publish","type":"resources","link":"https:\/\/www.genesys.com\/it-it\/resources\/customer-experience-in-the-age-of-ai","title":{"rendered":"La Customer Experience nell\u2019era dell\u2019AI"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section background_color=&#8221;bgc-navy&#8221; flair=&#8221;%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D&#8221; el_id=&#8221;form&#8221;][vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h1>La Customer Experience nell\u2019era dell\u2019AI<\/h1>\n<p>Andare oltre l\u2019hype e il clamore del momento per rendere l\u2019AI un vantaggio competitivo per la Customer Experience[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;]<div class=\"eloq_form elq-container gmkto_form_type_ gmkto_format_vertical\"><form method=\"post\" name=\"MasterLeadIntakeForm\" action=\"https:\/\/s1260946616.t.eloqua.com\/e\/f2\" data-proc=\"page\" data-ppcount=\"5\" onsubmit=\"return proc_submit(this);\" class=\"beam-form elq-form init yesknown yesprefill yespp strict-check\"  ><div id=\"known_person\" style=\"display:none;\"><p class=\"welcome_user\"><span id=\"welcome_person\">Salve<\/span> <span id=\"person_info\"><span class=\"person_first\"><\/span>&nbsp;<span class=\"person_last\"><\/span><\/span><\/p><p class=\"delete_button\"><a class=\"deletemyrecord\">Non sei tu?<\/a><\/p><\/div><input value=\"MasterLeadIntakeForm\" type=\"hidden\" name=\"elqFormName\"><input value=\"1260946616\" type=\"hidden\" name=\"elqSiteId\"><input name=\"elqCampaignId\" type=\"hidden\"><input type=\"hidden\" name=\"elqCustomerGUID\" value=\"\"><input type=\"hidden\" 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id=\"fe984\" value=\"575891\">\n    <div class=\"form-row row-email el_field form-floating\">\n        <input type=\"email\" class=\"form-control el_field elq-item-input required\" name=\"emailAddress\" id=\"fe192\" value=\"\" aria-label=\"Email aziendale\" placeholder=\"Email aziendale\">\n        <label for=\"fe192\">Email aziendale<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available  required\" name=\"firstName\" id=\"fe190\" value=\"\" placeholder=\"Nome\">\n        <label for=\"fe190\">Nome<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required\" name=\"lastName\" id=\"fe191\" value=\"\" placeholder=\"Cognome\">\n        <label for=\"fe191\">Cognome<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe219\" name=\"jobLevel1\" data-value=\"\">\n            <option selected=\"\" value=\"\"><\/option><option value=\"C-Level\">Alto dirigente<\/option><option value=\"VP\">VP<\/option><option value=\"Director\">Direttore<\/option><option value=\"Manager\">Manager<\/option><option value=\"Principal\">Principale<\/option><option value=\"Engineer \/ Architect\">Ingegnere\/architetto<\/option><option value=\"Consultant\">Consulente<\/option><option value=\"Analyst\">Analista<\/option><option value=\"Partner\">Partner<\/option><option value=\"Staff\">Personale<\/option><option value=\"Unknown\">Sconosciuto<\/option>\n        <\/select>\n        <label for=\"fe219\">Profilo<span class=\"required-asterisk\">*<\/span><\/label>\n    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cb_available required eloq_ppe\" name=\"title\" id=\"fe220\" value=\"\" placeholder=\"Professione\">\n        <label for=\"fe220\">Professione<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe221\" name=\"industry1\" data-value=\"\">\n            <option value=\"\" ><\/option>\n            <option value=\"Banking\">Bancario<\/option><option value=\"Business Services\">Servizi aziendali<\/option><option value=\"Capital Markets\">Capital Markets<\/option><option value=\"Communications\">Communications<\/option><option value=\"Consumer Products\">Consumer Products<\/option><option value=\"Defense & Intelligence\">Defense & Intelligence<\/option><option value=\"Education & Non-Profit\">Education & Non-Profit<\/option><option value=\"Energy & Utilities\">Energia e utility<\/option><option 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name=\"levelofInterest1\" data-value=\"\">\n            <option value=\"\"><\/option>\n            <option value=\"Just researching\">Sto solo facendo una ricerca<\/option><option value=\"Gathering business requirements\">Sto raccogliendo le esigenze aziendali<\/option><option value=\"Comparing solutions\">Sto valutando le soluzioni<\/option><option value=\"Ready for a conversation\">Sono pronto per una conversazione<\/option>\n        <\/select>\n        <label for=\"fe222\">Obiettivo<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe225\" name=\"numberofAgentsForm1\" data-value=\"\">\n            <option value=\"\"><\/option>\n            <option value=\"1-20\">1-20<\/option><option value=\"21-50\">21-50<\/option><option value=\"51-100\">51-100<\/option><option value=\"101-300\">101-300<\/option><option value=\"301-500\">301-500<\/option><option value=\"501-1000\">501-1000<\/option><option value=\">1000\">&gt;1000<\/option><option value=\"No Contact Center\">Nessun contact center<\/option><option value=\"Don't Know\">Non so<\/option>\n        <\/select>\n        <label for=\"fe225\">Numero di postazioni contact center<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div><div class=\"form-check single-checkbox-row form-row gdpr-field white-box \"><input type=\"checkbox\" class=\"el_field eloq_ppe\" name=\"explicitConsentEmailPhone\" id=\"fe224\" val=\"\"><label class=\"checkbox-aligned elq-item-label\" for=\"fe224\">S\u00ec. Desidero ricevere aggiornamenti via e-mail o telefono su Genesys.<\/label><\/div><div class=\"single-checkbox-row form-row white-box \"><input type=\"checkbox\" class=\"el_field eloq_ppe\" name=\"contactMe\" id=\"fe509\" val=\"\"><label class=\"checkbox-aligned elq-item-label\" for=\"fe509\">Desidero essere contattato\/a<\/label><\/div><input type=\"hidden\" data-query=\"utm_medium\" name=\"utm_medium\" id=\"fe199\" value=\"\"><input type=\"hidden\" data-query=\"utm_source\" name=\"utm_source\" id=\"fe200\" value=\"\"><input type=\"hidden\" data-query=\"utm_campaign\" name=\"utm_campaign\" id=\"fe201\" value=\"\"><input type=\"hidden\" data-query=\"utm_term\" name=\"utm_term\" id=\"fe202\" value=\"\"><input type=\"hidden\" data-query=\"utm_content\" name=\"utm_content\" id=\"fe203\" value=\"\"><input type=\"hidden\" data-query=\"ost_tool\" name=\"ost_tool\" id=\"fe293\" value=\"\"><input type=\"hidden\" data-query=\"ost_campaign\" name=\"ost_campaign\" id=\"fe294\" value=\"\"><input type=\"hidden\" data-query=\"ost_content\" name=\"ost_content\" id=\"fe295\" value=\"\"><input type=\"hidden\" data-query=\"blaid\" name=\"eloquaBLAID_c\" id=\"fe3099\" value=\"\"><input type=\"hidden\" data-query=\"gclid\" name=\"gCLID1\" id=\"fe283\" value=\"\"><input type=\"hidden\" data-query=\"mkwid\" name=\"mKWID1\" id=\"fe678\" value=\"\"><input type=\"hidden\" name=\"gAClientID1\" id=\"fe284\" value=\"\"><input type=\"hidden\" name=\"noteCreatorTitle1\" id=\"fe313\" value=\"\"><input type=\"hidden\" name=\"webContentAutoResponderDefault\" id=\"fe286\" value=\"Asset\"><input type=\"hidden\" name=\"webContentAutoResponderTitle\" id=\"fe287\" value=\"La Customer Experience nell\u2019era dell\u2019AI\"><input type=\"hidden\" name=\"webContentAutoResponderURL\" id=\"fe288\" value=\"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/resources\/575891?thankyou=575891&page_type=resources&page_attr=Report\"><input type=\"hidden\" name=\"noteCreator2\" id=\"fe478\" value=\"\"><input type=\"hidden\" class=\"yesprefill\" name=\"neverbounceResult1\" id=\"fe640\" value=\"OFF\"><input type=\"hidden\" class=\"yesprefill\" name=\"neverbounceFlags1\" id=\"fe641\" value=\"OFF\"><input type=\"hidden\" class=\"yesprefill\" name=\"neverbounceSuggestedCorrection1\" id=\"fe642\" value=\"6sense\"><input type=\"hidden\" name=\"clearbitPersonID1\" id=\"fe630\" value=\"\"><input type=\"hidden\" name=\"clearbitFieldCount1\" id=\"fe633\" value=\"\"><input type=\"hidden\" name=\"clearbitTitle1\" id=\"fe646\" value=\"\"><input type=\"hidden\" name=\"clearbitRole1\" id=\"fe631\" value=\"\"><input type=\"hidden\" name=\"clearbitNumberofEmployees1\" id=\"fe647\" value=\"\"><input type=\"hidden\" name=\"clearbitNumberofEmployeesRange1\" id=\"fe648\" value=\"\"><input type=\"hidden\" name=\"clearbitWebsite1\" id=\"fe802\" value=\"\"><input type=\"hidden\" name=\"browserUserAgent\" id=\"fe3319\" value=\"\"><input type=\"text\" class=\"honeypp\" name=\"honeypp\" id=\"honeypp\" value=\"\" ><input role=\"button\" aria-label=\"Scarica il report\" type=\"Submit\" class=\"submit-button-style btn btn-primary \" value=\"Scarica il report\" id=\"fe195\"><div class=\"loading\"><\/div><div class=\"gdpr-field form-row white-box legal\"><span>Fornendo queste informazioni accetti la <a href=\"https:\/\/www.genesys.com\/company\/legal\/privacy-policy\" target=\"_blank\">nostra politica sulla privacy<\/a>.<\/span><\/div><\/div><\/form><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 style=\"text-align: center;\">Abbiamo intervistato oltre 1.000 responsabili della CX scoprendo che<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221;][vc_column width=&#8221;1\/4&#8243;]<div class=\"component card w-100 bgc-lgray vertical text-center nomedia  chevron-only  \" ><div class=\"card-body\"><p class=\"h3\">83%<\/p>\n<p>crede che l\u2019AI sar\u00e0 un chiaro elemento di differenziazione per il loro in futuro <\/p>\n<\/div><\/div>[\/vc_column][vc_column width=&#8221;1\/4&#8243;]<div class=\"component card w-100 bgc-lgray vertical text-center nomedia  chevron-only  \" ><div class=\"card-body\"><p class=\"h3\">59%<\/p>\n<p>si aspetta che l\u2019adozione dell\u2019AI nella Customer Experience porter\u00e0 a un<br \/>\naumento della fidelizzazione e del Customer Lifetime Value<\/p>\n<\/div><\/div>[\/vc_column][vc_column width=&#8221;1\/4&#8243;]<div class=\"component card w-100 bgc-lgray vertical text-center nomedia  chevron-only  \" ><div class=\"card-body\"><p class=\"h3\">70%<\/p>\n<p>segnala che l&#8217;AI sta aiutando a far percepire i loro journey pi\u00f9 empatici al cliente<\/p>\n<\/div><\/div>[\/vc_column][vc_column width=&#8221;1\/4&#8243;]<div class=\"component card w-100 bgc-lgray vertical text-center nomedia  chevron-only  \" ><div class=\"card-body\"><p class=\"h3\">69%<\/p>\n<p>afferma che la loro organizzazione ha gi\u00e0 un progetto per implementare l\u2019AI in modo etico<\/p>\n<\/div><\/div>[\/vc_column][\/vc_row][vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;537651&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p data-start=\"138\" data-end=\"329\">L\u2019intelligenza artificiale (AI) sta ridefinendo il modo in cui consumatori e responsabili aziendali percepiscono la Customer Experience (CX), diventando rapidamente una risorsa imprescindibile.<\/p>\n<p data-start=\"331\" data-end=\"714\">Secondo il report <em>La Customer Experience nell&#8217;Era dell&#8217;AI<\/em>, oltre l\u201980% dei responsabili della CX ritiene che l\u2019intelligenza artificiale rappresenter\u00e0 in futuro un chiaro elemento di differenziazione per le proprie organizzazioni. Inoltre, il 59% afferma che l\u2019adozione dell\u2019AI nella Customer Experience porter\u00e0 a un aumento della fidelizzazione e del valore del ciclo di vita del cliente.<\/p>\n<p data-start=\"716\" data-end=\"913\">Le aziende che non riusciranno a integrare l\u2019AI nelle proprie strategie e operazioni di CX rischiano di rimanere indietro rispetto alla concorrenza, di perdere clienti e di demotivare i dipendenti.<\/p>\n<p data-start=\"915\" data-end=\"1061\">Questo report analizza come sfruttare al meglio l\u2019intelligenza artificiale a vantaggio dei clienti, dei dipendenti e dell\u2019intera organizzazione.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2>In breve<\/h2>\n<p>&nbsp;<\/p>\n<ul>\n<li data-start=\"141\" data-end=\"286\">\n<p data-start=\"143\" data-end=\"286\">L\u2019AI sta rapidamente diventando una componente indispensabile di una strategia di Customer Experience (CX) di successo.<\/p>\n<\/li>\n<li data-start=\"287\" data-end=\"385\">\n<p data-start=\"289\" data-end=\"385\">L\u2019AI sta facendo passi da gigante nella personalizzazione e nell\u2019analisi del customer journey.<\/p>\n<\/li>\n<li data-start=\"386\" data-end=\"585\">\n<p data-start=\"388\" data-end=\"585\">I chatbot alimentati dall\u2019AI sono ormai ampiamente utilizzati, ma poche organizzazioni stanno realmente sfruttando tutto il potenziale dell\u2019AI per migliorare l\u2019esperienza di clienti e dipendenti.<\/p>\n<\/li>\n<li data-start=\"586\" data-end=\"828\">\n<p data-start=\"588\" data-end=\"828\">Le implementazioni dell\u2019AI devono affrontare sfide complesse, tra cui la strategia dei dati, l\u2019incertezza normativa e le preoccupazioni dei dipendenti. Tuttavia, molti leader della CX stanno gi\u00e0 adottando strategie efficaci per superarle.<\/p>\n<\/li>\n<li data-start=\"829\" data-end=\"949\">\n<p data-start=\"831\" data-end=\"949\">L\u2019AI sta ridisegnando l\u2019esperienza dei dipendenti e trasformando profondamente le modalit\u00e0 di erogazione del servizio.<\/p>\n<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;538124&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column]<div  class=\"component-cta-block card w-100 h-100 bgc-lgray centered cta-text-end \"><div class=\"row align-items-center image-stack card-body\"><div class=\"col-image col-md-4 flex-column justify-content-center img-top-container no-offset\"><img decoding=\"async\" width=\"640\" height=\"706\" class=\"rounded\" src=\"https:\/\/www.genesys.com\/media\/Christine-Kerley-Photo.png\" alt=\"\" ><\/div><div class=\"col-content col-md-8 mt-1 mt-lg-0\"><div class=\"content-container\"><p class=\"text-40 text-graphite\">\u201cRidurre la complessit\u00e0 in ogni modo possibile sar\u00e0 il pi\u00f9 grande vantaggio dell\u2019AI nella Customer Experience\u201d<\/p>\n<p>Christine \u201cCK\u201d Kerley, a global speaker and consultant on AI and technology<\/p>\n<\/div><div class=\" btn-container mt-2\"><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 style=\"text-align: center;\">I responsabili della CX stanno usando l&#8217;AI per<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p class=\"text-50\" style=\"text-align: center;\">76%<\/p>\n<p>&nbsp;<\/p>\n<p class=\"text-24\" style=\"text-align: center;\">personalizzare la Customer Experience<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p class=\"text-50\" style=\"text-align: center;\">72%<\/p>\n<p>&nbsp;<\/p>\n<p class=\"text-24\" style=\"text-align: center;\">comprendere i punti deboli del customer journey<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p class=\"text-50\" style=\"text-align: center;\">65%<\/p>\n<p>&nbsp;<\/p>\n<p class=\"text-24\" style=\"text-align: center;\">semplificare il customer journey sui vari canali<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"btn-container justify-content-center \"><a role=\"button\"  class=\"arrow arrow-primary\" href=\"#form\" target=\"\" rel=\"\">Scarica il report<\/a><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section background_color=&#8221;bgc-navy&#8221; flair=&#8221;%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D&#8221;][vc_row][vc_column width=&#8221;2\/3&#8243; offset=&#8221;vc_col-lg-offset-2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 style=\"text-align: center;\">Il ruolo in evoluzione degli agenti umani nel mondo potenziato dall&#8217;AI<\/h2>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\">Le competenze richieste agli agenti umani del servizio clienti stanno evolvendo con la diffusione dell\u2019intelligenza artificiale nelle operazioni di Customer Experience. Tra queste, assume sempre pi\u00f9 importanza la capacit\u00e0 di collaborare efficacemente con strumenti basati su AI. \u201cL\u2019intelligenza artificiale, infatti, permetter\u00e0 ai dipendenti di concentrarsi su attivit\u00e0 a maggior valore aggiunto e di natura pi\u00f9 strategica,\u201d afferma R &#8220;Ray&#8221; Wang, Principal Analyst and Founder at Constellation Research.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_raw_js]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[\/vc_raw_js][vc_raw_html 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class=\"component-cta-block card w-100 h-100 bgc-lgray centered cta-text-center \"  href=\"#form\" target=\"\" rel=\"\"><div class=\"card-body text-center col-content\"><h2 style=\"text-align: center;\">Scopri come mettere l&#8217;AI al servizio dei tuoi clienti, dipendenti e della tua organizzazione.<\/h2>\n<div class=\" btn-container justify-content-center mt-2\"><div class=\"btn btn-primary\">Ottieni il report<\/div><\/div><\/div><\/a>[\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section background_color=&#8221;bgc-navy&#8221; flair=&#8221;%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D&#8221; el_id=&#8221;form&#8221;][vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;] La Customer Experience nell\u2019era dell\u2019AI Andare oltre l\u2019hype e il clamore del momento per rendere l\u2019AI un vantaggio competitivo per la Customer Experience[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column][vc_column_text css=&#8221;&#8221;] Abbiamo intervistato oltre 1.000 responsabili della CX scoprendo che [\/vc_column_text][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221;][vc_column width=&#8221;1\/4&#8243;][\/vc_column][vc_column width=&#8221;1\/4&#8243;][\/vc_column][vc_column width=&#8221;1\/4&#8243;][\/vc_column][vc_column width=&#8221;1\/4&#8243;][\/vc_column][\/vc_row][vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;537651&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;] L\u2019intelligenza 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