{"id":230539,"date":"2020-02-12T01:59:29","date_gmt":"2020-02-12T09:59:29","guid":{"rendered":"https:\/\/www.genesys.com\/?post_type=resources&#038;p=230539"},"modified":"2020-07-15T15:08:38","modified_gmt":"2020-07-15T22:08:38","slug":"10-hot-button-cx-topics-for-telcos","status":"publish","type":"resources","link":"https:\/\/www.genesys.com\/it-it\/resources\/10-hot-button-cx-topics-for-telcos","title":{"rendered":"10 temi caldi per la CX nel settore telco"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section][vc_row][vc_column width=&#8221;2\/3&#8243;][vc_column_text]<\/p>\n<p class=\"pre_h1\">eBook<\/p>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<h1>10 temi caldi per la CX nel settore telco<\/h1>\n<p>[\/vc_column_text][vc_column_text][\/vc_column_text]<span class=\"g_separator genesys-light-gray\" style=\"height:2px\"><\/span>[vc_row_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_column_text]In un mercato saturo e maturo, l\u2019esigenza di differenziarsi e offrire la Customer Experience definitiva non \u00e8 mai stata cos\u00ec importante. Recenti episodi hanno di fatto evidenziato una crescita della concorrenza su tale versante, mentre una CX di cattiva qualit\u00e0 ha portato Ofcom, l\u2019ente che regola le societ\u00e0 di comunicazione nel Regno Unito, a comminare le multe pi\u00f9 alte di sempre; in tutto questo i clienti, chiaramente, si aspettano ogni giorno di pi\u00f9 dal proprio provider in uno scenario in cui la fidelizzazione pu\u00f2 diventare un ricordo del passato.<\/p>\n<p>Tuttavia, assistiamo anche a qualcosa di diverso. L\u2019industria delle telecomunicazioni \u00e8 infatti sulla soglia di una rivoluzione.<\/p>\n<p>Scarica questo ebook per scoprire i 10 trend principali che oggi si trova davanti il comparto telco e come le organizzazioni stanno iniziando a trasformare e a preparare per il futuro la propria attivit\u00e0.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;2484&#8243; img_size=&#8221;full&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=&#8221;1\/3&#8243;]<div class=\"eloq_form elq-container gmkto_form_type_ gmkto_format_vertical\"><form method=\"post\" name=\"MasterLeadIntakeForm\" action=\"https:\/\/s1260946616.t.eloqua.com\/e\/f2\" data-proc=\"page\" data-ppcount=\"5\" onsubmit=\"return proc_submit(this);\" class=\"beam-form elq-form init yesknown yesprefill yespp strict-check\"  ><div id=\"known_person\" style=\"display:none;\"><p class=\"welcome_user\"><span id=\"welcome_person\">Salve<\/span> <span 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elq-item-input cb_available  required\" name=\"firstName\" id=\"fe190\" value=\"\" placeholder=\"Nome\">\n        <label for=\"fe190\">Nome<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required\" name=\"lastName\" id=\"fe191\" value=\"\" placeholder=\"Cognome\">\n        <label for=\"fe191\">Cognome<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe219\" name=\"jobLevel1\" data-value=\"\">\n            <option selected=\"\" value=\"\"><\/option><option value=\"C-Level\">Alto dirigente<\/option><option value=\"VP\">VP<\/option><option value=\"Director\">Direttore<\/option><option value=\"Manager\">Manager<\/option><option 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Desidero ricevere aggiornamenti via e-mail o telefono su Genesys.<\/label><\/div><div class=\"single-checkbox-row form-row white-box \"><input type=\"checkbox\" class=\"el_field eloq_ppe\" name=\"contactMe\" id=\"fe509\" val=\"\"><label class=\"checkbox-aligned elq-item-label\" for=\"fe509\">Desidero essere contattato\/a<\/label><\/div><input type=\"hidden\" data-query=\"utm_medium\" name=\"utm_medium\" id=\"fe199\" value=\"\"><input type=\"hidden\" data-query=\"utm_source\" name=\"utm_source\" id=\"fe200\" value=\"\"><input type=\"hidden\" data-query=\"utm_campaign\" name=\"utm_campaign\" id=\"fe201\" value=\"\"><input type=\"hidden\" data-query=\"utm_term\" name=\"utm_term\" id=\"fe202\" value=\"\"><input type=\"hidden\" data-query=\"utm_content\" name=\"utm_content\" id=\"fe203\" value=\"\"><input type=\"hidden\" data-query=\"ost_tool\" name=\"ost_tool\" id=\"fe293\" value=\"\"><input type=\"hidden\" data-query=\"ost_campaign\" name=\"ost_campaign\" id=\"fe294\" value=\"\"><input type=\"hidden\" data-query=\"ost_content\" name=\"ost_content\" id=\"fe295\" value=\"\"><input type=\"hidden\" data-query=\"blaid\" name=\"eloquaBLAID_c\" id=\"fe3099\" value=\"\"><input type=\"hidden\" data-query=\"gclid\" name=\"gCLID1\" id=\"fe283\" value=\"\"><input type=\"hidden\" data-query=\"mkwid\" name=\"mKWID1\" id=\"fe678\" value=\"\"><input type=\"hidden\" name=\"gAClientID1\" id=\"fe284\" value=\"\"><input type=\"hidden\" name=\"noteCreatorTitle1\" id=\"fe313\" value=\"\"><input type=\"hidden\" name=\"webContentAutoResponderDefault\" id=\"fe286\" value=\"Asset\"><input type=\"hidden\" name=\"webContentAutoResponderTitle\" id=\"fe287\" value=\"10 temi caldi per la CX nel settore telco\"><input type=\"hidden\" name=\"webContentAutoResponderURL\" id=\"fe288\" value=\"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/resources\/230539?thankyou=230539&page_type=resources&page_attr=Ebook\"><input type=\"hidden\" name=\"noteCreator2\" id=\"fe478\" value=\"\"><input type=\"hidden\" class=\"yesprefill\" name=\"neverbounceResult1\" id=\"fe640\" value=\"OFF\"><input type=\"hidden\" class=\"yesprefill\" name=\"neverbounceFlags1\" id=\"fe641\" value=\"OFF\"><input type=\"hidden\" class=\"yesprefill\" name=\"neverbounceSuggestedCorrection1\" id=\"fe642\" value=\"6sense\"><input type=\"hidden\" name=\"clearbitPersonID1\" id=\"fe630\" value=\"\"><input type=\"hidden\" name=\"clearbitFieldCount1\" id=\"fe633\" value=\"\"><input type=\"hidden\" name=\"clearbitTitle1\" id=\"fe646\" value=\"\"><input type=\"hidden\" name=\"clearbitRole1\" id=\"fe631\" value=\"\"><input type=\"hidden\" name=\"clearbitNumberofEmployees1\" id=\"fe647\" value=\"\"><input type=\"hidden\" name=\"clearbitNumberofEmployeesRange1\" id=\"fe648\" value=\"\"><input type=\"hidden\" name=\"clearbitWebsite1\" id=\"fe802\" value=\"\"><input type=\"hidden\" name=\"browserUserAgent\" id=\"fe3319\" value=\"\"><input type=\"text\" class=\"honeypp\" name=\"honeypp\" id=\"honeypp\" value=\"\" ><input role=\"button\" aria-label=\"LEGGILO SUBITO\" type=\"Submit\" class=\"submit-button-style btn btn-primary \" value=\"LEGGILO SUBITO\" id=\"fe195\"><div class=\"loading\"><\/div><div class=\"gdpr-field form-row white-box legal\"><span>Fornendo queste informazioni accetti la <a href=\"https:\/\/www.genesys.com\/company\/legal\/privacy-policy\" target=\"_blank\">nostra politica sulla privacy<\/a>.<\/span><\/div><\/div><\/form><\/div>[\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section][vc_row][vc_column width=&#8221;2\/3&#8243;][vc_column_text] eBook [\/vc_column_text][vc_column_text] 10 temi caldi per la CX nel settore telco [\/vc_column_text][vc_column_text][\/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_column_text]In un mercato saturo e maturo, l\u2019esigenza di differenziarsi e offrire la Customer Experience definitiva non \u00e8 mai stata cos\u00ec importante. Recenti episodi hanno di fatto evidenziato una crescita della concorrenza su tale versante, mentre una CX di cattiva qualit\u00e0 ha [&hellip;]<\/p>\n","protected":false},"author":678,"featured_media":2483,"template":"","tax_priority":[],"tax_contenttheme":[],"tax_bundle":[],"tax_contenttheme2":[],"tax_capability_sitewide":[],"tax_products_programs":[],"tax_buying_job":[],"tax_buyer_persona":[],"tax_sector":[],"tax_segment":[],"class_list":["post-230539","resources","type-resources","status-publish","has-post-thumbnail","hentry","tax_content_type-ebook-it-it"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/resources\/230539","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/resources"}],"about":[{"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/types\/resources"}],"author":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/users\/678"}],"version-history":[{"count":5,"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/resources\/230539\/revisions"}],"predecessor-version":[{"id":285199,"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/resources\/230539\/revisions\/285199"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/media\/2483"}],"wp:attachment":[{"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/media?parent=230539"}],"wp:term":[{"taxonomy":"tax_priority","embeddable":true,"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/tax_priority?post=230539"},{"taxonomy":"tax_contenttheme","embeddable":true,"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/tax_contenttheme?post=230539"},{"taxonomy":"tax_bundle","embeddable":true,"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/tax_bundle?post=230539"},{"taxonomy":"tax_contenttheme2","embeddable":true,"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/tax_contenttheme2?post=230539"},{"taxonomy":"tax_capability_sitewide","embeddable":true,"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/tax_capability_sitewide?post=230539"},{"taxonomy":"tax_products_programs","embeddable":true,"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/tax_products_programs?post=230539"},{"taxonomy":"tax_buying_job","embeddable":true,"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/tax_buying_job?post=230539"},{"taxonomy":"tax_buyer_persona","embeddable":true,"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/tax_buyer_persona?post=230539"},{"taxonomy":"tax_sector","embeddable":true,"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/tax_sector?post=230539"},{"taxonomy":"tax_segment","embeddable":true,"href":"https:\/\/www.genesys.com\/it-it\/wp-json\/wp\/v2\/tax_segment?post=230539"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}