{"id":435414,"date":"2022-06-08T05:52:24","date_gmt":"2022-06-08T12:52:24","guid":{"rendered":"https:\/\/www.genesys.com\/?post_type=events&#038;p=435414"},"modified":"2022-06-17T04:38:36","modified_gmt":"2022-06-17T11:38:36","slug":"atelier-afrc-2022","status":"publish","type":"events","link":"https:\/\/www.genesys.com\/fr-fr\/events\/atelier-afrc-2022","title":{"rendered":"Atelier AFRC 2022"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":565,"featured_media":359095,"parent":0,"menu_order":0,"template":"","tax_priority":[],"tax_contenttheme":[],"tax_bundle":[],"tax_contenttheme2":[],"tax_capability_sitewide":[],"tax_products_programs":[],"tax_buying_job":[],"tax_buyer_persona":[],"tax_sector":[],"tax_segment":[],"class_list":["post-435414","events","type-events","status-publish","has-post-thumbnail","hentry"],"acf":{"event_type":"industry","event_status":"ontime","event_start_date":"06\/30\/2022","event_start_time":"09:00:00","event_end_date":"06\/30\/2022","event_location":"Au laboratoire de Nespresso ","event_venue_name":"","country":"France","venue_map":{"address":"27 Rue du Colonel Pierre Avia, 75015 Paris, France","lat":48.8296778,"lng":2.2758978,"zoom":14,"place_id":"ChIJ2yDxzndw5kcRhs2XxatS3jI","name":"27 Rue du Colonel Pierre Avia","street_number":"27","street_name":"Rue du Colonel Pierre Avia","city":"Paris","state":"\u00cele-de-France","state_short":"IDF","post_code":"75015","country":"France","country_short":"FR"},"hide_navigation":"false","hide_footer":"false","item_nav_hide":"no","utm_pass":false,"asset_expiration":"","disable_chat":false,"enable_ab_test":false,"enable_external_utm":false,"event_header_bgc":"orange","event_header_title":"","event_description_title":"","event_description":"Cet atelier sur une matin\u00e9e est d\u00e9di\u00e9 \u00e0 \"L'acc\u00e9l\u00e9ration du digital et \u00e0 l'utilisation de la data IA et marketing au service de la Relation Client\".<br \/>\r\n<br \/>\r\nD\u00e9couvrez, lors de cet \u00e9v\u00e9nement, comment les entreprises sont devenues plus performantes gr\u00e2ce au digital et \u00e0 la Data avec des t\u00e9moignages riches et des \u00e9changes en sous-groupes. 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Rejoignez-nous pour d\u00e9couvrir comment r\u00e9volutionner vos centres de contacts et ainsi am\u00e9liorer l'exp\u00e9rience client gr\u00e2ce aux technologies vocales !","no_index":false,"no_follow":false,"meta_twitter_title":"","meta_twitter_description":"","meta_facebook_title":"","meta_facebook_description":"","w_tycontent":"<p style=\"text-align: center;\">Merci de vous \u00eatre inscrit \u00e0 l&rsquo;atelier AFRC 2022.<\/p>\n<p style=\"text-align: center;\">Nous vous proposons de poursuivre votre inscription directement sur le site de l&rsquo;AFRC en cliquant <a href=\"https:\/\/event.inwink.com\/atelier-digital-data-ia-marketing\">ici<\/a>.<\/p>\n<p style=\"text-align: center;\">Bonne journ\u00e9e et \u00e0 tr\u00e8s bient\u00f4t !<\/p>\n","event_agenda_group":[{"agenda_group_title":"Comment D\u00e9cathlon booste l'exp\u00e9rience client \u00e0 travers des initiatives omnicanales et digitales ?\u00a0","event_agenda":[{"agenda_date":"30\/06\/2022","agenda_tab_label":"","agenda_details":[{"agenda_title":"","agenda_start_time":"","agenda_end_time":"","agenda_single_description":"<p><strong>Intervention de Genesys : 9h15-9h35<\/strong><\/p>\n<p><strong>Comment D\u00e9cathlon booste l&rsquo;exp\u00e9rience client \u00e0 travers des initiatives omnicanales et digitales ?\u00a0<\/strong><\/p>\n<p>Suivez lors de cette pr\u00e9sentation \u00e0 la fois le t\u00e9moignage vid\u00e9o de D\u00e9cathlon et le d\u00e9cryptage du projet d&rsquo;exp\u00e9rience client de la marque expliqu\u00e9 par Genesys pour fluidifier la gestion des demandes en provenance du web, des bots, de la voix et des r\u00e9seaux sociaux au sein des centres de la relation client D\u00e9cathlon.<\/p>\n","agenda_session_speakers":false},{"agenda_title":"","agenda_start_time":"","agenda_end_time":"","agenda_single_description":"<p>Vous pourrez suivre aussi les interventions suivantes :<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li><strong>Introduction :<\/strong> Aur\u00e9lien Bouriot, <em>Managing Director<\/em> \u2013 Accenture<\/li>\n<li><strong>Keynote\u00a0:<\/strong> Le marketing omnicanal \u2013 avec l\u2019intervention de Nicolas Rieul,\u00a0<em>Directeur G\u00e9n\u00e9ral<\/em>\u00a0\u2013\u00a0Criteo<\/li>\n<li><strong>1\u00e8re table ronde :<\/strong>\u00a0Placer la Data et l\u2019IA au coeur de la Relation Client \u2013 avec l\u2019intervention de J\u00e9r\u00e9mie Hermann, <em>Directeur E-Commerce &amp; Marketing Omnicanal &#8211;<\/em> Nestl\u00e9 \/ de Nathalie Rocher, <em>Directrice Marketing<\/em> &#8211; O2 Care Services et de Tanguy Vincent,\u00a0<em>Charg\u00e9 de mission Innovation &amp; Usages digitaux<\/em> \u2013 AG2R<\/li>\n<li><strong>2\u00e8me table ronde :<\/strong> Comment acc\u00e9lerer et accompagner votre digitalisation gr\u00e2ce \u00e0 la vid\u00e9o ? &#8211; avec l\u2019intervention de Lionel Chouraqui, <em>Cofondateur &amp; CEO<\/em> &#8211; Pitchy<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<ul>\n<li style=\"list-style-type: none;\"><\/li>\n<\/ul>\n<ul>\n<li style=\"list-style-type: none;\"><\/li>\n<\/ul>\n","agenda_session_speakers":false}]}],"additional_agenda_content":""}],"event_speakers":[{"speaker_name":"Julien Fardet","speaker_position":"Senior Executive Account, Genesys","speaker_description":"","speaker_image":413882,"speaker_social":[{"social_site_link":"https:\/\/www.linkedin.com\/in\/julienfardet\/"}]},{"speaker_name":"Anthony Boutez","speaker_position":"Product Owner, D\u00e9cathlon","speaker_description":"","speaker_image":435448,"speaker_social":[{"social_site_link":"https:\/\/www.linkedin.com\/in\/anthony-boutez-9422bb142\/"}]},{"speaker_name":"Aur\u00e9lien Bouriot","speaker_position":"Managing Director (Partner), 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