{"id":441147,"date":"2022-07-21T08:33:53","date_gmt":"2022-07-21T15:33:53","guid":{"rendered":"https:\/\/www.genesys.com\/capabilities\/gestion-des-donnees-du-parcours-client"},"modified":"2025-07-28T21:52:16","modified_gmt":"2025-07-29T04:52:16","slug":"journey-data-management","status":"publish","type":"capabilities","link":"https:\/\/www.genesys.com\/fr-fr\/capabilities\/journey-data-management","title":{"rendered":"Gestion des donn\u00e9es du parcours client"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section g_section_text=\u00a0\u00bbwhite\u00a0\u00bb background_color=\u00a0\u00bbbgc-white\u00a0\u00bb m_background_color=\u00a0\u00bbbgc-white\u00a0\u00bb flair=\u00a0\u00bb%5B%7B%22flair_width%22%3A%22100%25%22%2C%22flair_height%22%3A%22100%25%22%2C%22flair_top%22%3A%220%22%2C%22flair_left%22%3A%220%22%2C%22hide_mobile%22%3A%22yes%22%7D%5D\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1654876690208{padding-top: 6.167rem !important;padding-bottom: 0px !important;background-image: url(https:\/\/www.genesys.com\/media\/yellow-slant2-bg.svg?id=382823) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}\u00a0\u00bb][vc_row content_placement=\u00a0\u00bbmiddle\u00a0\u00bb][vc_column width=\u00a0\u00bb5\/12&Prime; offset=\u00a0\u00bbvc_col-xs-12&Prime;][vc_column_text]<\/p>\n<h1 style=\"text-align: left;\">Cr\u00e9ez une vue unique du client \u00e0 partir des donn\u00e9es sur le parcours client<\/h1>\n<p>[\/vc_column_text]<div class=\"btn-container  \"><a role=\"button\"  class=\"btn btn-secondary\" href=\"#demo\" target=\"\" rel=\"\">Demander une d\u00e9monstration<\/a><\/div><style type='text\/css'>\r @media only screen and (max-width: 768px){ .vc_section.offset-h2 h2{ margin: 2rem 0 -2rem; } }\r <\/style>[\/vc_column][vc_column width=\u00a0\u00bb7\/12&Prime; offset=\u00a0\u00bbvc_hidden-xs\u00a0\u00bb][vc_single_image image=\u00a0\u00bb435830&Prime;][\/vc_column][\/vc_row][\/vc_section][vc_section content_placement=\u00a0\u00bbmiddle\u00a0\u00bb flair=\u00a0\u00bb%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1654186966149{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}\u00a0\u00bb][vc_row content_placement=\u00a0\u00bbmiddle\u00a0\u00bb][vc_column elemental_order=\u00a0\u00bborder-2&Prime;][vc_column_text]<\/p>\n<h3 style=\"text-align: center;\">\u00c9tablissez un r\u00e9f\u00e9rentiel int\u00e9gr\u00e9 de donn\u00e9es sur le parcours client<\/h3>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row equal_height=\u00a0\u00bbyes\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/3&Prime;]<div class=\"component card w-100 bgc-navy vertical text-start nomedia  chevron-only  \" ><div class=\"card-body\"><h3 class=\"h5\">Regroupez les donn\u00e9es client de n&rsquo;importe quelle source<\/h3>\n<p>R\u00e9duisez les silos op\u00e9rationnels et de donn\u00e9es au sein de votre entreprise. Proposez une vue unifi\u00e9e du client \u00e0 travers la plateforme de centre de contact, l&rsquo;entrep\u00f4t de donn\u00e9es, la plateforme de donn\u00e9es client (CDP), les plateformes marketing et plus encore.<\/p>\n<\/div><\/div>[\/vc_column][vc_column width=\u00a0\u00bb1\/3&Prime; elemental_order=\u00a0\u00bborder-2&Prime;]<div class=\"component card w-100 bgc-navy vertical text-start nomedia  chevron-only  \" ><div class=\"card-body\"><h3 class=\"h5\">Prenez en charge les normes de gouvernance des donn\u00e9es<\/h3>\n<p>Apportez aux \u00e9quipes de votre entreprise des donn\u00e9es client de qualit\u00e9. G\u00e9rez l&rsquo;acc\u00e8s des membres de l&rsquo;\u00e9quipe aux sources de donn\u00e9es et aux fonctionnalit\u00e9s des applications gr\u00e2ce \u00e0 des autorisations bas\u00e9es sur les r\u00f4les et les \u00e9quipes.<\/p>\n<\/div><\/div>[\/vc_column][vc_column width=\u00a0\u00bb1\/3&Prime; elemental_order=\u00a0\u00bborder-3&Prime;]<div class=\"component card w-100 bgc-navy vertical text-start nomedia  chevron-only  \" ><div class=\"card-body\"><h3 class=\"h5\">Augmentez la productivit\u00e9 des analystes<\/h3>\n<p>Avec un centre de donn\u00e9es int\u00e9gr\u00e9 sur le parcours client, les analystes passent moins de temps \u00e0 effectuer des agr\u00e9gations et des transformations complexes chaque fois qu&rsquo;ils doivent r\u00e9pondre \u00e0 une nouvelle question.<\/p>\n<\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section g_section_text=\u00a0\u00bbwhite\u00a0\u00bb content_placement=\u00a0\u00bbmiddle\u00a0\u00bb flair=\u00a0\u00bb%5B%7B%22flair_image%22%3A%22379374%22%2C%22flair_width%22%3A%22100%25%22%2C%22flair_height%22%3A%22100%25%22%2C%22flair_top%22%3A%220%22%2C%22flair_left%22%3A%220%22%7D%5D\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1654892541312{padding-top: 8.167rem !important;padding-bottom: 6.167rem !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}\u00a0\u00bb el_class=\u00a0\u00bboffset-h2&Prime;][vc_row content_placement=\u00a0\u00bbmiddle\u00a0\u00bb][vc_column][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">Transformez les silos de donn\u00e9es clients en pipelines de donn\u00e9es de parcours qui stimulent l&rsquo;analyse, la mod\u00e9lisation et l&rsquo;orchestration<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row content_placement=\u00a0\u00bbmiddle\u00a0\u00bb][vc_column][vc_single_image image=\u00a0\u00bb434679&Prime; alignment=\u00a0\u00bbcenter\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1654877758530{padding-top: 2rem !important;padding-right: 2rem !important;padding-bottom: 2rem !important;padding-left: 2rem !important;background-color: #ffffff !important;border-radius: 20px !important;}\u00a0\u00bb][\/vc_column][\/vc_row][vc_row equal_height=\u00a0\u00bbyes\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/3&Prime;]<div class=\"component card w-100 bgc-white vertical text-start nomedia  chevron-only  \" ><div class=\"card-body\"><h3 class=\"h5\">Fusion de donn\u00e9es agile<\/h3>\n<p>Dites adieu \u00e0 la transformation de toutes vos donn\u00e9es pour qu&rsquo;elles correspondent \u00e0 un sch\u00e9ma pr\u00e9d\u00e9termin\u00e9. Notre approche \u00ab\u00a0agile data fusion\u2122\u00a0\u00bb vous permet de commencer avec quelques sources de donn\u00e9es et d&rsquo;en ajouter d&rsquo;autres selon vos besoins.<\/p>\n<\/div><\/div>[\/vc_column][vc_column width=\u00a0\u00bb1\/3&Prime; elemental_order=\u00a0\u00bborder-2&Prime;]<div class=\"component card w-100 bgc-white vertical text-start nomedia  chevron-only  \" ><div class=\"card-body\"><h3 class=\"h5\">R\u00e9solution d&rsquo;identit\u00e9 autonome<\/h3>\n<p>Plus besoin d&rsquo;ajouter manuellement un identifiant commun \u00e0 chaque source de donn\u00e9es. \u00ab\u00a0Autonomous identity resolution\u2122\u00a0\u00bb rassemble les \u00e9v\u00e9nements \u00e0 travers des identifiants clients communs en temps r\u00e9el, \u00e0 mesure que les donn\u00e9es sont ajout\u00e9es au centre de donn\u00e9es de parcours.<\/p>\n<\/div><\/div>[\/vc_column][vc_column width=\u00a0\u00bb1\/3&Prime; elemental_order=\u00a0\u00bborder-3&Prime;]<div class=\"component card w-100 bgc-white vertical text-start nomedia  chevron-only  \" ><div class=\"card-body\"><h3 class=\"h5\">Architecture \u00e9volutive<\/h3>\n<p>Une architecture sp\u00e9cialement con\u00e7ue permet la compression, le stockage et l&rsquo;extraction de donn\u00e9es de parcours de s\u00e9ries chronologiques. Passez facilement \u00e0 des milliards d&rsquo;interactions clients par jour.<\/p>\n<\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section content_placement=\u00a0\u00bbmiddle\u00a0\u00bb flair=\u00a0\u00bb%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1654186966149{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}\u00a0\u00bb][vc_row content_placement=\u00a0\u00bbmiddle\u00a0\u00bb][vc_column width=\u00a0\u00bb5\/12&Prime;][vc_column_text]<\/p>\n<h3 class=\"font-swb\">Alimentez l&rsquo;ensemble de votre entreprise avec des centaines de sources de donn\u00e9es sur les parcours des clients<\/h3>\n<p>Uniformisez de vastes quantit\u00e9s de donn\u00e9es d&rsquo;interaction avec les clients \u00e0 travers les syst\u00e8mes op\u00e9rationnels, les bases de donn\u00e9es isol\u00e9es, les entrep\u00f4ts de donn\u00e9es centralis\u00e9s et les plateformes de donn\u00e9es clients. Supprimez les silos de donn\u00e9es clients et fournissez une vue compl\u00e8te de l&rsquo;exp\u00e9rience de chaque client gr\u00e2ce aux donn\u00e9es chronologiques omnicanales.[\/vc_column_text][\/vc_column][vc_column width=\u00a0\u00bb7\/12&Prime; elemental_order=\u00a0\u00bborder-2&Prime;]<div class=\"component featured-box\"><div class=\"image\"><img decoding=\"async\" width=\"372\" height=\"372\" src=\"https:\/\/www.genesys.com\/media\/Increase-Customer-satisfaction-Stat-Image.png\" alt=\"\"><\/div><div class=\"details shadow-lg  bgc-yellow\"><h2 class=\"font-swb\">65%<\/h2>\n<p class=\"text-22\">des \u00e9quipes d&rsquo;exp\u00e9rience client ne disposent pas de donn\u00e9es int\u00e9gr\u00e9es sur plusieurs canaux permettant d&rsquo;obtenir une vue unifi\u00e9e du client<\/p>\n<p><a href=\"https:\/\/www.pointillist.com\/blog\/cx-survey-2021-journey-management-cx-measurement\" target=\"_blank\" rel=\"noopener\">2021 Survey: The State of Journey Management and CX Measurement<\/a><\/p>\n<\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section content_placement=\u00a0\u00bbmiddle\u00a0\u00bb flair=\u00a0\u00bb%5B%7B%22flair_width%22%3A%22100%25%22%2C%22flair_height%22%3A%22100%25%22%2C%22flair_top%22%3A%220%22%2C%22flair_left%22%3A%220%22%7D%5D\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1654280182404{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}\u00a0\u00bb][vc_row content_placement=\u00a0\u00bbmiddle\u00a0\u00bb][vc_column][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">Unifiez les donn\u00e9es du parcours client avec une source de confiance<\/h2>\n<p style=\"text-align: center;\">Les donn\u00e9es clients sont bien trop souvent stock\u00e9es dans des bases de donn\u00e9es, des entrep\u00f4ts et des plateformes disparates et isol\u00e9es. La connexion de ces donn\u00e9es est essentielle. Les donn\u00e9es de s\u00e9ries chronologiques int\u00e9gr\u00e9es constituent la base d&rsquo;une approche de gestion du parcours.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row equal_height=\u00a0\u00bbyes\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/3&Prime;]<div class=\"component card w-100 bgc-white vertical text-start nomedia  chevron-only  \" ><div class=\"card-body\"><h3 class=\"text-black h5\">Un d\u00e9p\u00f4t centralis\u00e9 de donn\u00e9es de s\u00e9ries chronologiques sur les clients<\/h3>\n<p>Optimisez l&rsquo;analyse, la mod\u00e9lisation et l&rsquo;orchestration en temps r\u00e9el \u00e0 l&rsquo;aide du premier r\u00e9f\u00e9rentiel de donn\u00e9es de parcours sans t\u00eate. Le centre de donn\u00e9es sur le parcours client de Pointillist constitue une source centralis\u00e9e et \u00e9volutive de donn\u00e9es de s\u00e9ries chronologiques sur les clients. Il prend en charge les activit\u00e9s critiques, m\u00eame dans les plus grandes entreprises.<\/p>\n<p>Le centre de donn\u00e9es sur le parcours client de Pointillist vous dispense d&rsquo;effectuer des agr\u00e9gations ou des transformations complexes pour vous conformer \u00e0 un sch\u00e9ma strict. Au lieu de cela, vous pouvez rapidement \u00eatre op\u00e9rationnel avec vos donn\u00e9es existantes. Int\u00e9grez les donn\u00e9es provenant du Web, des applications mobiles, de la gestion des retours clients, des plateformes d&rsquo;analyse vocale et textuelle, et plus encore.<\/p>\n<\/div><\/div>[\/vc_column][vc_column width=\u00a0\u00bb1\/3&Prime; elemental_order=\u00a0\u00bborder-2&Prime;]<div class=\"component card w-100 bgc-white vertical text-start nomedia  chevron-only  \" ><div class=\"card-body\"><h3 class=\"h5\">R\u00e9solution rapide d&rsquo;identit\u00e9 sur plusieurs canaux<\/h3>\n<p>Gr\u00e2ce \u00e0 la r\u00e9solution d&rsquo;identit\u00e9 autonome, des profils de clients unifi\u00e9s sont cr\u00e9\u00e9s en temps r\u00e9el sans avoir \u00e0 utiliser un seul identifiant de client dans toutes les sources de donn\u00e9es. Elle fonctionne donc parfaitement si vous disposez d\u00e9j\u00e0 d&rsquo;un entrep\u00f4t de donn\u00e9es, d&rsquo;un lac de donn\u00e9es ou encore d&rsquo;une plateforme de donn\u00e9es client.<\/p>\n<p>Utilisez les adresses e-mail, les num\u00e9ros de t\u00e9l\u00e9phone, les identifiants de clients, les identifiants de sessions, les identifiants de cookies et plus encore pour relier les donn\u00e9es client dans des profils unifi\u00e9s. Cela fonctionne m\u00eame avec des identifiants \u00e0 plusieurs niveaux, comme le client, le num\u00e9ro de compte et l&rsquo;identifiant du foyer. Au fur et \u00e0 mesure que de nouvelles donn\u00e9es affluent dans le centre de donn\u00e9es client sur le parcours client de Pointillist, des comportements auparavant anonymes sont automatiquement li\u00e9s \u00e0 des profils connus.<\/p>\n<\/div><\/div>[\/vc_column][vc_column width=\u00a0\u00bb1\/3&Prime; elemental_order=\u00a0\u00bborder-3&Prime;]<div class=\"component card w-100 bgc-white vertical text-start nomedia  chevron-only  \" ><div class=\"card-body\"><h3 class=\"h5\">Gestion et gouvernance des donn\u00e9es de niveau d&rsquo;entreprise<\/h3>\n<p>Les responsables des donn\u00e9es doivent rester inform\u00e9s des exigences de conformit\u00e9 r\u00e9glementaire et de confidentialit\u00e9 des donn\u00e9es en constante \u00e9volution. Cela implique de disposer d&rsquo;un logiciel de gestion des donn\u00e9es clients d&rsquo;entreprise qui offre un haut niveau de transparence.<\/p>\n<p>Le centre de donn\u00e9es sur le parcours client de Pointillist permet d&rsquo;\u00e9valuer et de surveiller facilement la qualit\u00e9 des donn\u00e9es. Les propri\u00e9taires de donn\u00e9es peuvent rapidement auditer, confirmer le parcours et d\u00e9tecter les probl\u00e8mes gr\u00e2ce \u00e0 des extraits int\u00e9gr\u00e9s et personnalis\u00e9s. Il est m\u00eame possible de g\u00e9rer l&rsquo;acc\u00e8s aux sources de donn\u00e9es et aux fonctionnalit\u00e9s des applications gr\u00e2ce \u00e0 des autorisations bas\u00e9es sur les r\u00f4les et les \u00e9quipes.<\/p>\n<\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section content_placement=\u00a0\u00bbmiddle\u00a0\u00bb flair=\u00a0\u00bb%5B%7B%22flair_width%22%3A%22100%25%22%2C%22flair_height%22%3A%22100%25%22%2C%22flair_top%22%3A%220%22%2C%22flair_left%22%3A%220%22%7D%5D\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1654280182404{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}\u00a0\u00bb][vc_row content_placement=\u00a0\u00bbmiddle\u00a0\u00bb][vc_column]<div class=\"chunk-template-container\" ><div class=\"wpb-content-wrapper\"><p>[vc_section flair=\u00a0\u00bb%5B%7B%7D%5D\u00a0\u00bb][vc_row content_placement=\u00a0\u00bbmiddle\u00a0\u00bb][vc_column]<a class=\"component-cta-block card w-100 h-100 bgc-navy centered cta-text-end \"  href=\"\/fr-fr\/resources\/the-forrester-wave-customer-journey-orchestration\" target=\"\" rel=\"\"><div class=\"row align-items-center image-stack card-body\"><div class=\"col-image col-md-5 flex-column justify-content-center img-top-container no-offset\"><img decoding=\"async\" width=\"380\" height=\"369\" class=\"rounded\" src=\"https:\/\/www.genesys.com\/media\/forrester-cover_Q2-2022_image.svg\" alt=\"\" ><\/div><div class=\"col-content col-md-7 mt-1 mt-lg-0\"><div class=\"content-container\"><h2 class=\"h3\">Genesys Named a 2022 Leader<\/h2>\n<p>Forrester Wave\u2122: Journey Orchestration Platforms<\/p>\n<\/div><div class=\" btn-container mt-2\"><div class=\"btn btn-primary\">T\u00e9l\u00e9charger le rapport<\/div><\/div><\/div><\/div><\/a>[\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section content_placement=\u00a0\u00bbmiddle\u00a0\u00bb flair=\u00a0\u00bb%5B%7B%22flair_width%22%3A%22100%25%22%2C%22flair_height%22%3A%22100%25%22%2C%22flair_top%22%3A%220%22%2C%22flair_left%22%3A%220%22%7D%5D\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1654280182404{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}\u00a0\u00bb][vc_row content_placement=\u00a0\u00bbmiddle\u00a0\u00bb][vc_column][vc_column_text]<\/p>\n<h3 style=\"text-align: center;\">Profitez d&rsquo;une gestion des donn\u00e9es du parcours client dans une solution adapt\u00e9e \u00e0 vos besoins<\/h3>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row content_placement=\u00a0\u00bbmiddle\u00a0\u00bb][vc_column width=\u00a0\u00bb2\/3&Prime; offset=\u00a0\u00bbvc_col-sm-offset-2&Prime;]<a class=\"component card w-100 bgc-navy vertical text-center nomedia   \" href=\"\/fr-fr\/pointillist\" target=\"\" rel=\"\" ><div class=\"card-body\"><h3>Pointillist<\/h3>\n<h6>Logiciel de gestion du parcours client de bout en bout<\/h6>\n<p>Mesurez, surveillez et orchestrez les parcours clients afin d&rsquo;optimiser les exp\u00e9riences et d&rsquo;am\u00e9liorer les r\u00e9sultats commerciaux<\/p>\n<\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-center\"><div class=\"small mt-0 chevron arrow arrow-primary \" href=\"#\" target=\"\" rel=\"\">En savoir plus<\/div><\/div><\/div><\/a>[\/vc_column][\/vc_row][\/vc_section][vc_section flair=\u00a0\u00bb%5B%7B%22flair_image%22%3A%22379375%22%2C%22flair_width%22%3A%22100%25%22%2C%22flair_height%22%3A%22100%25%22%2C%22flair_top%22%3A%220%22%2C%22flair_left%22%3A%220%22%2C%22flair_zindex%22%3A%220%22%7D%5D\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1623874241308{padding-top: 8rem !important;padding-bottom: 8rem !important;}\u00a0\u00bb][vc_row][vc_column][vc_column_text]<\/p>\n<h3 class=\"text-white h3\" style=\"text-align: center;\">D\u00e9couvrez les autres possibilit\u00e9s offertes par Genesys<\/h3>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"capability-list row gutter-small mx-auto\"><div class=\"wpb_column col-6 col-lg-3\"><a class=\"row quick-link\" href=\"https:\/\/www.genesys.com\/fr-fr\/capabilities\/copilots\"><div class=\"col col-9\"><p class=\"text-22\">Agent Copilot<\/p><\/div><\/a><\/div><div class=\"wpb_column col-6 col-lg-3\"><a class=\"row quick-link\" href=\"https:\/\/www.genesys.com\/fr-fr\/capabilities\/virtual-agents\"><div class=\"col col-9\"><p class=\"text-22\">Agent virtuel<\/p><\/div><\/a><\/div><div class=\"wpb_column col-6 col-lg-3\"><a class=\"row quick-link\" href=\"https:\/\/www.genesys.com\/fr-fr\/capabilities\/speech-and-text-analytics\"><div class=\"col col-9\"><p class=\"text-22\">Analyse vocale et textuelle<\/p><\/div><\/a><\/div><div class=\"wpb_column col-6 col-lg-3\"><a class=\"row quick-link\" href=\"https:\/\/www.genesys.com\/fr-fr\/capabilities\/work-automation-and-task-routing\"><div class=\"col col-9\"><p class=\"text-22\">Automatisation des t\u00e2ches<\/p><\/div><\/a><\/div><div class=\"wpb_column col-6 col-lg-3\"><a class=\"row quick-link\" href=\"https:\/\/www.genesys.com\/fr-fr\/capabilities\/predictive-web-engagement\"><div class=\"col col-9\"><p class=\"text-22\">Engagement pr\u00e9dictif<\/p><\/div><\/a><\/div><div class=\"wpb_column col-6 col-lg-3\"><a class=\"row quick-link\" href=\"https:\/\/www.genesys.com\/fr-fr\/capabilities\/ai-studio\"><div class=\"col col-9\"><p class=\"text-22\">Genesys\u00a0Cloud\u00a0AI\u00a0Studio<\/p><\/div><\/a><\/div><div class=\"wpb_column col-6 col-lg-3\"><a class=\"row quick-link\" href=\"https:\/\/www.genesys.com\/fr-fr\/capabilities\/knowledge-management\"><div class=\"col col-9\"><p class=\"text-22\">Outils de gestion des connaissances<\/p><\/div><\/a><\/div><div class=\"wpb_column col-6 col-lg-3\"><a class=\"row quick-link\" href=\"https:\/\/www.genesys.com\/fr-fr\/capabilities\/automated-routing\"><div class=\"col col-9\"><p class=\"text-22\">Routage pr\u00e9dictif<\/p><\/div><\/a><\/div><div class=\"wpb_column col-6 col-lg-3\"><a class=\"row quick-link\" href=\"https:\/\/www.genesys.com\/fr-fr\/capabilities\/voicebots\"><div class=\"col col-9\"><p class=\"text-22\">Voicebots<\/p><\/div><\/a><\/div><\/div>[\/vc_column][\/vc_row][vc_row css=\u00a0\u00bb.vc_custom_1620687463715{margin-top: -4.167rem !important;}\u00a0\u00bb][vc_column]<div class=\"btn-container justify-content-center \"><a role=\"button\"  class=\"btn btn-secondary\" href=\"\/capabilities\" target=\"\" rel=\"\">Explorez toutes les fonctionnalit\u00e9s<\/a><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column][vc_column_text]<\/p>\n<h2 class=\"h3\" style=\"text-align: center;\">Apprenez-en davantage sur la gestion du parcours client<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row r_gutter_size=\u00a0\u00bbgutter-small\u00a0\u00bb equal_height=\u00a0\u00bbyes\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/4&Prime;]<a class=\"component card w-100 bgc-white vertical text-start thumbnail   \" href=\"http:\/\/myjourney.pointillist.com\/content-cjm-101-ebook.html?utm_source=blog&amp;utm_medium=advance-personalization-cjo&amp;utm_campaign=cjm-101-ebook&amp;utm_content=inline-cta\" target=\"_blank\" rel=\"noopener\" ><div class=\"thumbnail-col   thumbnail\"><img decoding=\"async\" width=\"820\" height=\"464\" class=\"card-img-top thumbnail\" src=\"https:\/\/www.genesys.com\/media\/Customer-Journey-Measurement-101-1.jpg\" alt=\"Customer Journey Measurement 101\" ><\/div><div class=\"card-body\"><p>Le B.A. BA de gestion des parcours clients<\/p>\n<\/div><div class=\"card-footer text-end\"><div class=\"btn-container \"><div class=\"small mt-0 chevron arrow arrow-primary \" href=\"#\" target=\"\" rel=\"\">T\u00e9l\u00e9charger l'eBook<\/div><\/div><\/div><\/a>[\/vc_column][vc_column width=\u00a0\u00bb1\/4&Prime;]<a class=\"component card w-100 bgc-white vertical text-start thumbnail   \" href=\"http:\/\/myjourney.pointillist.com\/content-definitive-guide-customer-journey-analytics.html?utm_source=website&amp;utm_medium=product&amp;utm_campaign=analytics\" target=\"_blank\" rel=\"noopener\" ><div class=\"thumbnail-col   thumbnail\"><img decoding=\"async\" width=\"820\" height=\"462\" class=\"card-img-top thumbnail\" src=\"https:\/\/www.genesys.com\/media\/The-Definitive-Guide-to-Customer-Journey-Analytics-Thumbnail.jpg\" alt=\"The Definitive Guide to Customer Journey Analytics Thumbnail\" ><\/div><div class=\"card-body\"><p>Guide complet de l&rsquo;analyse du parcours client<\/p>\n<\/div><div class=\"card-footer text-end\"><div class=\"btn-container \"><div class=\"small mt-0 chevron arrow arrow-primary \" href=\"#\" target=\"\" rel=\"\">T\u00e9l\u00e9charger le guide<\/div><\/div><\/div><\/a>[\/vc_column][vc_column width=\u00a0\u00bb1\/4&Prime;]<a class=\"component card w-100 bgc-white vertical text-start thumbnail   \" href=\"http:\/\/myjourney.pointillist.com\/content-definitive-guide-customer-journey-analytics.html?utm_source=website&amp;utm_medium=product&amp;utm_campaign=analytics\" target=\"\" rel=\"\" ><div class=\"thumbnail-col   thumbnail\"><img decoding=\"async\" width=\"820\" height=\"464\" class=\"card-img-top thumbnail\" src=\"https:\/\/www.genesys.com\/media\/Customer-Journey-orchestration-101-1.jpg\" alt=\"Customer Journey orchestration 101\" ><\/div><div class=\"card-body\"><p>Le B.A. BA de l&rsquo;orchestration du parcours client<\/p>\n<\/div><div class=\"card-footer text-end\"><div class=\"btn-container \"><div class=\"small mt-0 chevron arrow arrow-primary \" href=\"#\" target=\"\" rel=\"\">Obtenir plus de conseils<\/div><\/div><\/div><\/a>[\/vc_column][vc_column width=\u00a0\u00bb1\/4&Prime;]<a class=\"component card w-100 bgc-white vertical text-start thumbnail   \" href=\"\/fr-fr\/resources\/contact-center-optimization-customer-journeys\" target=\"\" rel=\"\" ><div class=\"thumbnail-col   thumbnail\"><img decoding=\"async\" width=\"820\" height=\"463\" class=\"card-img-top thumbnail\" src=\"https:\/\/www.genesys.com\/media\/Screenshot-2022-09-20-174718-1-e1663692796359.png\" alt=\"The Ultimate guiude to contact center Thumbnail FR\" ><\/div><div class=\"card-body\"><p>Le guide complet de l&rsquo;optimisation des centres de contact<\/p>\n<\/div><div class=\"card-footer text-end\"><div class=\"btn-container \"><div class=\"small mt-0 chevron arrow arrow-primary \" href=\"#\" target=\"\" rel=\"\">Voir le guide<\/div><\/div><\/div><\/a>[\/vc_column][\/vc_row][\/vc_section][vc_section footer_form=\u00a0\u00bbfooter-form\u00a0\u00bb flair=\u00a0\u00bb%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D\u00a0\u00bb el_id=\u00a0\u00bbdemo\u00a0\u00bb][vc_row background_color=\u00a0\u00bbbgc-teal\u00a0\u00bb content_placement=\u00a0\u00bbmiddle\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/2&Prime;][vc_column_text]<\/p>\n<h2 class=\"text-32\">Cr\u00e9ez une vue unique du client<\/h2>\n<p>La compr\u00e9hension du parcours client commence par des donn\u00e9es connect\u00e9es. Demandez une d\u00e9monstration pour voir comment un centre de donn\u00e9es sur le parcours client peut transformer les silos de donn\u00e9es client. Cr\u00e9ez des pipelines de donn\u00e9es de parcours qui alimentent l&rsquo;analyse, la mod\u00e9lisation et l&rsquo;orchestration.[\/vc_column_text][\/vc_column][vc_column width=\u00a0\u00bb1\/2&Prime;]<div class=\"eloq_form elq-container gmkto_form_type_hot gmkto_format_vertical\"><form method=\"post\" name=\"MasterLeadIntakeForm\" action=\"https:\/\/s1260946616.t.eloqua.com\/e\/f2\" data-proc=\"inline\" data-ppcount=\"5\" onsubmit=\"return proc_submit(this);\" class=\"beam-form elq-form init yesknown yesprefill yespp strict-check\"  data-target=\".thank-you\" ><div id=\"known_person\" style=\"display:none;\"><p class=\"welcome_user\"><span id=\"welcome_person\">Heureux de vous revoir,<\/span> <span id=\"person_info\"><span class=\"person_first\"><\/span>&nbsp;<span class=\"person_last\"><\/span><\/span><\/p><p class=\"delete_button\"><a class=\"deletemyrecord\">Ce n\u2019est pas vous ?<\/a><\/p><\/div><input value=\"MasterLeadIntakeForm\" type=\"hidden\" name=\"elqFormName\"><input value=\"1260946616\" type=\"hidden\" name=\"elqSiteId\"><input name=\"elqCampaignId\" type=\"hidden\"><input type=\"hidden\" name=\"elqCustomerGUID\" value=\"\"><input type=\"hidden\" name=\"elqCookieWrite\" value=\"0\"><input type=\"hidden\" name=\"client_ip_address\" id=\"fe449\" value=\"\"><div class=\"fields\"><input type=\"hidden\" name=\"CID\" id=\"fe198\" value=\"7010d000001KeaxAAC\"><input type=\"hidden\" name=\"CID_STATUS\" id=\"fe281\" value=\"\"><input type=\"hidden\" name=\"redirect_url\" id=\"fe217\" value=\"\"><input type=\"hidden\" name=\"landing_page_url\" id=\"fe204\" value=\"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/capabilities\/441147\"><input type=\"hidden\" name=\"post_type\" id=\"fe448\" value=\"capabilities\"><input type=\"hidden\" name=\"integration\" id=\"fe362\" value=\"\"><input type=\"hidden\" name=\"language_code\" id=\"fe479\" value=\"fr-fr\"><input type=\"hidden\" name=\"full_url\" id=\"fe983\" value=\"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/capabilities\/441147\"><input type=\"hidden\" name=\"post_id\" id=\"fe984\" value=\"267390\">\n    <div class=\"form-row row-email el_field form-floating\">\n        <input type=\"email\" class=\"form-control el_field elq-item-input required\" name=\"emailAddress\" id=\"fe192\" value=\"\" aria-label=\"E-mail professionnel\" placeholder=\"E-mail professionnel\">\n        <label for=\"fe192\">E-mail professionnel<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available  required\" name=\"firstName\" id=\"fe190\" value=\"\" placeholder=\"Pr\u00e9nom\">\n        <label for=\"fe190\">Pr\u00e9nom<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required\" name=\"lastName\" id=\"fe191\" value=\"\" placeholder=\"Nom\">\n        <label for=\"fe191\">Nom<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row form-floating el_field\">\n        <input type=\"tel\" class=\"form-control el_field elq-item-input required pre-exclude\" name=\"busPhone\" id=\"fe215\" value=\"\" placeholder=\"T\u00e9l\u00e9phone\">\n        <label for=\"fe215\">T\u00e9l\u00e9phone<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe219\" name=\"jobLevel1\" data-value=\"\">\n            <option selected=\"\" value=\"\"><\/option><option value=\"C-Level\">Cadre sup\u00e9rieur<\/option><option value=\"VP\">VP<\/option><option value=\"Director\">Directeur<\/option><option value=\"Manager\">Manager<\/option><option value=\"Principal\">Principal<\/option><option value=\"Engineer \/ Architect\">Ing\u00e9nieur\/Architecte<\/option><option value=\"Consultant\">Consultant<\/option><option value=\"Analyst\">Analyste<\/option><option value=\"Partner\">Partenaire<\/option><option value=\"Staff\">Personnel<\/option><option value=\"Unknown\">Autre<\/option>\n        <\/select>\n        <label for=\"fe219\">R\u00f4le<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe218\" name=\"jobFunction1\" data-value=\"\">\n            <option selected=\"\" value=\"\"><\/option>\n            <option value=\"Claims\">R\u00e9clamations<\/option><option value=\"Collections\">Collecte<\/option><option value=\"Contact Center Management\">Gestion du centre de contact<\/option><option value=\"Customer Experience\">Exp\u00e9rience client<\/option><option value=\"Customer Service\">Service client<\/option><option value=\"Ecommerce\/Digital Channels\">E-commerce\/canaux digitaux<\/option><option value=\"Finance\">Finance<\/option><option value=\"Human Resources\">Ressources humaines<\/option><option value=\"Influencer\">Influenceur<\/option><option value=\"Information Technology\">IT<\/option><option value=\"IT Architecture\">IT Architecture<\/option><option value=\"IT Infrastructure\">IT Infrastructure<\/option><option value=\"IVR\">SVI<\/option><option value=\"Marketing\">Marketing<\/option><option value=\"Operations \/ Process Management\">Gestion des op\u00e9rations\/processus<\/option><option value=\"Production Management\">Gestion de la production<\/option><option value=\"Purchasing\">Achats<\/option><option value=\"Sales\">Ventes<\/option><option value=\"Unknown\">Autre<\/option>\n        <\/select>\n        <label for=\"fe218\">D\u00e9partement<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required eloq_ppe\" name=\"company\" id=\"fe193\" value=\"\" placeholder=\"Nom de la soci\u00e9t\u00e9\">\n        <label for=\"fe193\">Nom de la soci\u00e9t\u00e9<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe194\" name=\"country\" data-value=\"\">\n            <option value=\"\"><\/option>\n            <!-- Add country options here -->\n        <\/select>\n        <label for=\"fe194\">Pays<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available country_dep el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe214\" name=\"stateProv\" data-value=\"\">\n            <option selected=\"\" value=\"\"><\/option>\n        <\/select>\n        <label for=\"fe214\">D\u00e9partement\/r\u00e9gion<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required eloq_ppe\" name=\"website1\" id=\"fe801\" value=\"\" placeholder=\"Your Website\">\n        <label for=\"fe801\">Your Website<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required eloq_ppe\" name=\"city\" id=\"fe226\" value=\"\" placeholder=\"Ville\">\n        <label for=\"fe226\">Ville<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required eloq_ppe\" name=\"title\" id=\"fe220\" value=\"\" placeholder=\"Intitul\u00e9 du poste\">\n        <label for=\"fe220\">Intitul\u00e9 du poste<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe221\" name=\"industry1\" data-value=\"\">\n            <option value=\"\" ><\/option>\n            <option value=\"Banking\">Banque<\/option><option value=\"Business Services\">Services commerciaux<\/option><option value=\"Capital Markets\">Capital Markets<\/option><option value=\"Communications\">Communications<\/option><option value=\"Consumer Products\">Consumer Products<\/option><option value=\"Defense & Intelligence\">Defense & Intelligence<\/option><option value=\"Education & Non-Profit\">Education & Non-Profit<\/option><option value=\"Energy & Utilities\">\u00c9nergie et services publics<\/option><option value=\"Entertainment\">Divertissement<\/option><option value=\"Government\">Service public<\/option><option value=\"Insurance\">Assurance<\/option><option value=\"Life Sciences\">Life Sciences<\/option><option value=\"Logistics\">Logistics<\/option><option value=\"Manufacturing\">Manufacturing<\/option><option value=\"Payors\">Payors<\/option><option value=\"Providers\">Providers<\/option><option value=\"Retailers\">Retailers<\/option><option value=\"Technology\">Technologies<\/option><option value=\"Travel & Hospitality\">Travel & Hospitality<\/option><option value=\"Retail Banking\">Retail Banking<\/option><option value=\"Other\">Autre<\/option>\n        <\/select>\n        <label for=\"fe221\">Industrie<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe222\" name=\"levelofInterest1\" data-value=\"\">\n            <option value=\"\"><\/option>\n            <option value=\"Just researching\">Recherches pr\u00e9liminaires<\/option><option value=\"Gathering business requirements\">\u00c9tablissement d\u2019un cahier des charges<\/option><option value=\"Comparing solutions\">Comparaison de solutions<\/option><option value=\"Ready for a conversation\">Pr\u00eat \u00e0 engager une discussion<\/option>\n        <\/select>\n        <label for=\"fe222\">Domaine d\u2019int\u00e9r\u00eat<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe225\" name=\"numberofAgentsForm1\" data-value=\"\">\n            <option value=\"\"><\/option>\n            <option value=\"1-20\">1 \u00e0 20<\/option><option value=\"21-50\">21 \u00e0 50<\/option><option value=\"51-100\">51 \u00e0 100<\/option><option value=\"101-300\">101 \u00e0 300<\/option><option value=\"301-500\">301 \u00e0 500<\/option><option value=\"501-1000\">501 \u00e0 1\u00a0000<\/option><option value=\">1000\">Plus de 1\u00a0000<\/option><option value=\"No Contact Center\">Pas un centre de contact<\/option><option value=\"Don't Know\">Ne sait pas<\/option>\n        <\/select>\n        <label for=\"fe225\">Nombre de postes agents<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div><div class=\"form-check single-checkbox-row form-row gdpr-field white-box \"><input type=\"checkbox\" class=\"el_field eloq_ppe\" name=\"explicitConsentEmailPhone\" id=\"fe224\" val=\"\"><label class=\"checkbox-aligned elq-item-label\" for=\"fe224\">Oui. Me tenir inform\u00e9 par e-mail ou par t\u00e9l\u00e9phone des informations relatives \u00e0 Genesys.<\/label><\/div><div class=\"single-checkbox-row form-row white-box \"><input type=\"checkbox\" class=\"el_field eloq_ppe\" name=\"contactMe\" id=\"fe509\" val=\"\"><label class=\"checkbox-aligned elq-item-label\" for=\"fe509\">Je souhaite \u00eatre contact\u00e9 par un expert CX<\/label><\/div><input type=\"hidden\" data-query=\"utm_medium\" name=\"utm_medium\" id=\"fe199\" value=\"\"><input type=\"hidden\" data-query=\"utm_source\" name=\"utm_source\" id=\"fe200\" value=\"\"><input type=\"hidden\" data-query=\"utm_campaign\" name=\"utm_campaign\" id=\"fe201\" value=\"\"><input type=\"hidden\" data-query=\"utm_term\" name=\"utm_term\" id=\"fe202\" value=\"\"><input type=\"hidden\" data-query=\"utm_content\" name=\"utm_content\" id=\"fe203\" value=\"\"><input type=\"hidden\" data-query=\"ost_tool\" name=\"ost_tool\" id=\"fe293\" value=\"\"><input type=\"hidden\" data-query=\"ost_campaign\" name=\"ost_campaign\" id=\"fe294\" value=\"\"><input type=\"hidden\" data-query=\"ost_content\" name=\"ost_content\" id=\"fe295\" value=\"\"><input type=\"hidden\" data-query=\"blaid\" name=\"eloquaBLAID_c\" id=\"fe3099\" value=\"\"><input type=\"hidden\" data-query=\"gclid\" name=\"gCLID1\" id=\"fe283\" value=\"\"><input type=\"hidden\" data-query=\"mkwid\" name=\"mKWID1\" id=\"fe678\" value=\"\"><input type=\"hidden\" name=\"gAClientID1\" id=\"fe284\" value=\"\"><input type=\"hidden\" name=\"noteCreatorTitle1\" id=\"fe313\" value=\"\"><input type=\"hidden\" name=\"webContentAutoResponderDefault\" id=\"fe286\" value=\"Hot Lead\"><input type=\"hidden\" name=\"webContentAutoResponderTitle\" id=\"fe287\" value=\"\"><input type=\"hidden\" name=\"webContentAutoResponderURL\" id=\"fe288\" value=\"\"><input type=\"hidden\" name=\"noteCreator2\" id=\"fe478\" value=\"\"><input type=\"hidden\" class=\"yesprefill\" name=\"neverbounceResult1\" id=\"fe640\" value=\"OFF\"><input type=\"hidden\" class=\"yesprefill\" name=\"neverbounceFlags1\" id=\"fe641\" value=\"OFF\"><input type=\"hidden\" class=\"yesprefill\" name=\"neverbounceSuggestedCorrection1\" id=\"fe642\" value=\"6sense\"><input type=\"hidden\" name=\"clearbitPersonID1\" id=\"fe630\" value=\"\"><input type=\"hidden\" name=\"clearbitFieldCount1\" id=\"fe633\" value=\"\"><input type=\"hidden\" name=\"clearbitTitle1\" id=\"fe646\" value=\"\"><input type=\"hidden\" name=\"clearbitRole1\" id=\"fe631\" value=\"\"><input type=\"hidden\" name=\"clearbitNumberofEmployees1\" id=\"fe647\" value=\"\"><input type=\"hidden\" name=\"clearbitNumberofEmployeesRange1\" id=\"fe648\" value=\"\"><input type=\"hidden\" name=\"clearbitWebsite1\" id=\"fe802\" value=\"\"><input type=\"hidden\" name=\"browserUserAgent\" id=\"fe3319\" value=\"\"><input type=\"text\" class=\"honeypp\" name=\"honeypp\" id=\"honeypp\" value=\"\" ><input role=\"button\" aria-label=\"Demander une d\u00e9monstration\" type=\"Submit\" class=\"submit-button-style btn btn-primary \" value=\"Demander une d\u00e9monstration\" id=\"fe195\"><div class=\"loading\"><\/div><div class=\"gdpr-field form-row white-box legal\"><span>En fournissant vos informations, vous acceptez notre <a href=\"https:\/\/www.genesys.com\/company\/legal\/privacy-policy\" target=\"_blank\">politique de confidentialit\u00e9<\/a><\/span><\/div><\/div><\/form><\/div>[vc_column_text el_class=\u00a0\u00bbthank-you\u00a0\u00bb]<\/p>\n<h3>Merci de votre int\u00e9r\u00eat.<\/h3>\n<p>Nous vous contacterons directement pour d\u00e9finir la date et l&rsquo;heure qui vous conviennent.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section g_section_text=\u00a0\u00bbwhite\u00a0\u00bb background_color=\u00a0\u00bbbgc-white\u00a0\u00bb m_background_color=\u00a0\u00bbbgc-white\u00a0\u00bb flair=\u00a0\u00bb%5B%7B%22flair_width%22%3A%22100%25%22%2C%22flair_height%22%3A%22100%25%22%2C%22flair_top%22%3A%220%22%2C%22flair_left%22%3A%220%22%2C%22hide_mobile%22%3A%22yes%22%7D%5D\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1654876690208{padding-top: 6.167rem !important;padding-bottom: 0px !important;background-image: url(https:\/\/www.genesys.com\/media\/yellow-slant2-bg.svg?id=382823) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}\u00a0\u00bb][vc_row content_placement=\u00a0\u00bbmiddle\u00a0\u00bb][vc_column width=\u00a0\u00bb5\/12&Prime; offset=\u00a0\u00bbvc_col-xs-12&Prime;][vc_column_text] Cr\u00e9ez une vue unique du client \u00e0 partir des donn\u00e9es sur le parcours client [\/vc_column_text][\/vc_column][vc_column width=\u00a0\u00bb7\/12&Prime; offset=\u00a0\u00bbvc_hidden-xs\u00a0\u00bb][vc_single_image image=\u00a0\u00bb435830&Prime;][\/vc_column][\/vc_row][\/vc_section][vc_section content_placement=\u00a0\u00bbmiddle\u00a0\u00bb flair=\u00a0\u00bb%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1654186966149{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}\u00a0\u00bb][vc_row content_placement=\u00a0\u00bbmiddle\u00a0\u00bb][vc_column elemental_order=\u00a0\u00bborder-2&Prime;][vc_column_text] \u00c9tablissez un r\u00e9f\u00e9rentiel int\u00e9gr\u00e9 de [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":0,"template":"","tax_cap_lobby":[18220],"tax_priority":[],"tax_contenttheme":[],"tax_bundle":[],"tax_contenttheme2":[],"tax_capability_sitewide":[],"tax_products_programs":[],"tax_buying_job":[],"tax_buyer_persona":[],"tax_sector":[],"tax_segment":[],"class_list":["post-441147","capabilities","type-capabilities","status-publish","hentry","tax_cap_lobby-gestion-des-parcours-clients"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/capabilities\/441147","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/capabilities"}],"about":[{"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/types\/capabilities"}],"author":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/users\/9"}],"version-history":[{"count":7,"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/capabilities\/441147\/revisions"}],"predecessor-version":[{"id":585746,"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/capabilities\/441147\/revisions\/585746"}],"wp:attachment":[{"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/media?parent=441147"}],"wp:term":[{"taxonomy":"tax_cap_lobby","embeddable":true,"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/tax_cap_lobby?post=441147"},{"taxonomy":"tax_priority","embeddable":true,"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/tax_priority?post=441147"},{"taxonomy":"tax_contenttheme","embeddable":true,"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/tax_contenttheme?post=441147"},{"taxonomy":"tax_bundle","embeddable":true,"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/tax_bundle?post=441147"},{"taxonomy":"tax_contenttheme2","embeddable":true,"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/tax_contenttheme2?post=441147"},{"taxonomy":"tax_capability_sitewide","embeddable":true,"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/tax_capability_sitewide?post=441147"},{"taxonomy":"tax_products_programs","embeddable":true,"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/tax_products_programs?post=441147"},{"taxonomy":"tax_buying_job","embeddable":true,"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/tax_buying_job?post=441147"},{"taxonomy":"tax_buyer_persona","embeddable":true,"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/tax_buyer_persona?post=441147"},{"taxonomy":"tax_sector","embeddable":true,"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/tax_sector?post=441147"},{"taxonomy":"tax_segment","embeddable":true,"href":"https:\/\/www.genesys.com\/fr-fr\/wp-json\/wp\/v2\/tax_segment?post=441147"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}