{"id":604072,"date":"2025-06-06T11:10:52","date_gmt":"2025-06-06T18:10:52","guid":{"rendered":"https:\/\/www.genesys.com\/resources\/genesys-cloud-ai-for-the-insurance-industry-product-overview"},"modified":"2026-01-21T17:08:52","modified_gmt":"2026-01-22T01:08:52","slug":"genesys-cloud-ai-for-the-insurance-industry-product-overview","status":"publish","type":"resources","link":"https:\/\/www.genesys.com\/es-mx\/resources\/genesys-cloud-ai-for-the-insurance-industry-product-overview","title":{"rendered":"Descripci\u00f3n general de Genesys Cloud AI para el sector de los seguros"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section background_color=&#8221;bgc-lgray&#8221; flair=&#8221;%5B%5D&#8221;][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h1>Genesys Cloud AI para el sector de los seguros<\/h1>\n<p>[\/vc_column_text]<div class=\"btn-container  \"><a role=\"button\"  class=\"btn btn-primary\" href=\"https:\/\/brand.genesys.com\/m\/2504966008db6f52\/original\/Genesys-Cloud-AI-for-the-Insurance-Industry-ES-MX.pdf\" target=\"_blank\" rel=\"\">Obtener la descripci\u00f3n<\/a><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row content_placement=&#8221;top&#8221;][vc_column width=&#8221;7\/12&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 class=\"h3\">Experiencias del cliente personalizadas con mayor productividad y eficiencia<\/h2>\n<p>La Inteligencia artificial (IA) abre nuevas oportunidades de incrementar la eficiencia dentro del contact center, la gesti\u00f3n de reclamos y el back office tanto para la experiencia del cliente como del empleado.<\/p>\n<p>La plataforma Genesys Cloud\u2122\ufe0f, impulsada por Amazon Web Services (AWS), incluye tecnolog\u00edas de IA generativa que contribuyen a personalizar las experiencias y optimizar el autoservicio. Esta soluci\u00f3n ayuda a reducir el estr\u00e9s de los representantes de atenci\u00f3n, puesto que automatiza las tareas administrativas y les proporciona la informaci\u00f3n que necesitan para atender mejor a los clientes.<\/p>\n<p>Como consecuencia, tanto el asegurado como el agente de seguros obtienen mejores resultados.[\/vc_column_text]<div class=\"btn-container  \"><a role=\"button\"  class=\"btn btn-primary\" href=\"https:\/\/brand.genesys.com\/m\/2504966008db6f52\/original\/Genesys-Cloud-AI-for-the-Insurance-Industry-ES-MX.pdf\" target=\"_blank\" rel=\"\">Obtener la descripci\u00f3n<\/a><\/div>[vc_column_text el_class=&#8221;mt-2&#8243;][\/vc_column_text][\/vc_column][vc_column width=&#8221;5\/12&#8243;]<div class=\"component card w-100 bgc-white vertical text-start   chevron-only has-card-header  \" ><div class=\"card-header p-1  \" ><h3 class=\"mb-0\"><i class=\"fak fa-gen-star text-whiteicon-size-regular\" aria-hidden=\"true\"><\/i> Beneficios<\/h3><\/div><div class=\"card-body\"><ul class=\"text-24\">\n<li>Transformaci\u00f3n de los reclamos<\/li>\n<li>Expansi\u00f3n de las experiencias digitales<\/li>\n<li>Empoderamiento de empleados<\/li>\n<li>Personalizaci\u00f3n de las interacciones<\/li>\n<li>Reducci\u00f3n de gastos en el contact center<\/li>\n<li>Insights para la toma de decisiones<\/li>\n<\/ul>\n<\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section background_color=&#8221;bgc-lgray&#8221; flair=&#8221;%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D&#8221;][vc_row][vc_column]<div class=\"related-posts-container next-steps-module w-100\"><div class=\"inner-container scrollable-row-container\"><div class=\"row\"><div class=\"text-col col-lg-12 title-container\"><h2 class=\"text-center\">Seguir explorando<\/h2><\/div><\/div><div class=\"row align-items-stretch gutter-small col-count-3 scrollable-row\"><div class=\"col-md-4 vertical-cards grid-item card-col item-image grid_type-resources\"><a class=\"card w-100 h-100 bgc-lgray component vertical text-start thumbnail chevron-only\" href=\"https:\/\/www.genesys.com\/es-mx\/resources\/ai-powered-experience-orchestration-playbook\"><div class=\"thumbnail-col thubmnail\"><img decoding=\"async\" src=\"https:\/\/www.genesys.com\/media\/Thumbnail-The-AI-Powered-Orchestration-playbook-820x464-1.png\" height=\"464\" width=\"820\" alt=\"Thumbnail   the ai powered orchestration playbook 820&#215;464\"><\/div><div class=\"card-body text-col\"><p class=\"assettag\">Ebook<\/p><h3 class=\"item-title h6\">Playbook de estrategias para la orquestaci\u00f3n de experiencias potenciada con IA<\/h3><\/div><div class=\"card-footer text-end\"><div class=\"justify-content-end btn-container\"><div class=\"btn chevron small only btn-secondary\"><\/div><\/div><\/div><\/a><\/div><div class=\"col-md-4 vertical-cards grid-item card-col item-image grid_type-resources\"><a class=\"card w-100 h-100 bgc-lgray component vertical text-start thumbnail chevron-only\" href=\"https:\/\/www.genesys.com\/es-mx\/resources\/contact-center-buyers-guide\"><div class=\"thumbnail-col thubmnail\"><img decoding=\"async\" src=\"https:\/\/www.genesys.com\/media\/820x464-Resource-Thumbnail-Ebook-Buyers-Guide-for-AI-and-CX.jpg\" height=\"464\" width=\"820\" alt=\"820&#215;464 resource thumbnail ebook buyers guide for ai and cx\"><\/div><div class=\"card-body text-col\"><p class=\"assettag\">Ebook<\/p><h3 class=\"item-title h6\">Gu\u00eda del comprador de contact center<\/h3><\/div><div class=\"card-footer text-end\"><div class=\"justify-content-end btn-container\"><div class=\"btn chevron small only btn-secondary\"><\/div><\/div><\/div><\/a><\/div><div class=\"col-md-4 vertical-cards grid-item card-col item-image grid_type-page\"><a class=\"card w-100 h-100 bgc-lgray component vertical text-start thumbnail chevron-only\" href=\"https:\/\/www.genesys.com\/es-mx\/solutions\/insurance\"><div class=\"thumbnail-col thubmnail default-thumb\"><img decoding=\"async\" src=\"\/media\/default-resource-thumb-wave-1.jpg\" height=\"464\" width=\"820\" alt=\"Genesys wave default resource thumbnail 1\"><\/div><div class=\"card-body text-col\"><h3 class=\"item-title h6\">Seguros<\/h3><\/div><div class=\"card-footer text-end\"><div class=\"justify-content-end btn-container\"><div class=\"btn chevron small only btn-secondary\"><\/div><\/div><\/div><\/a><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section background_color=&#8221;bgc-lgray&#8221; flair=&#8221;%5B%5D&#8221;][vc_row][vc_column][vc_column_text css=&#8221;&#8221;] Genesys Cloud AI para el sector de los seguros [\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row content_placement=&#8221;top&#8221;][vc_column width=&#8221;7\/12&#8243;][vc_column_text css=&#8221;&#8221;] Experiencias del cliente personalizadas con mayor productividad y eficiencia La Inteligencia artificial (IA) abre nuevas oportunidades de incrementar la eficiencia dentro del contact center, la gesti\u00f3n de reclamos y el back office tanto para la experiencia del cliente [&hellip;]<\/p>\n","protected":false},"author":738,"featured_media":575850,"template":"","tax_priority":[],"tax_contenttheme":[14934],"tax_bundle":[],"tax_contenttheme2":[],"tax_capability_sitewide":[16212],"tax_products_programs":[],"tax_buying_job":[16703],"tax_buyer_persona":[],"tax_sector":[16930],"tax_segment":[],"class_list":["post-604072","resources","type-resources","status-publish","has-post-thumbnail","hentry","tax_contenttheme-level-up-your-technology-es-mx","tax_capability_sitewide-ai-and-automation-es-mx","tax_buying_job-job-4-supplier-selection-es-mx","tax_sector-financial-es-mx","tax_content_type-product-overview-es-mx"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/resources\/604072","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/resources"}],"about":[{"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/types\/resources"}],"author":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/users\/738"}],"version-history":[{"count":7,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/resources\/604072\/revisions"}],"predecessor-version":[{"id":612171,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/resources\/604072\/revisions\/612171"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/media\/575850"}],"wp:attachment":[{"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/media?parent=604072"}],"wp:term":[{"taxonomy":"tax_priority","embeddable":true,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/tax_priority?post=604072"},{"taxonomy":"tax_contenttheme","embeddable":true,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/tax_contenttheme?post=604072"},{"taxonomy":"tax_bundle","embeddable":true,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/tax_bundle?post=604072"},{"taxonomy":"tax_contenttheme2","embeddable":true,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/tax_contenttheme2?post=604072"},{"taxonomy":"tax_capability_sitewide","embeddable":true,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/tax_capability_sitewide?post=604072"},{"taxonomy":"tax_products_programs","embeddable":true,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/tax_products_programs?post=604072"},{"taxonomy":"tax_buying_job","embeddable":true,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/tax_buying_job?post=604072"},{"taxonomy":"tax_buyer_persona","embeddable":true,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/tax_buyer_persona?post=604072"},{"taxonomy":"tax_sector","embeddable":true,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/tax_sector?post=604072"},{"taxonomy":"tax_segment","embeddable":true,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/tax_segment?post=604072"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}