{"id":104839,"date":"2026-04-29T18:50:36","date_gmt":"2026-04-30T01:50:36","guid":{"rendered":"https:\/\/www.genesys.com\/?page_id=104839"},"modified":"2026-06-10T12:44:21","modified_gmt":"2026-06-10T19:44:21","slug":"home","status":"publish","type":"page","link":"https:\/\/www.genesys.com\/es-mx","title":{"rendered":"Inicio"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section flair=&#8221;%5B%7B%22flair_type%22%3A%22f_type_image%22%7D%5D&#8221; el_class=&#8221;pt-md-3&#8243; css=&#8221;.vc_custom_1772143784380{background-image: url(https:\/\/www.genesys.com\/media\/Hero-BG-gradiant_homepage_gray.png?id=615352) !important;}&#8221;][vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p class=\"eyebrow\">LA PLATAFORMA DE EXPERIENCIA DEL CLIENTE CON IA PARA EMPRESAS<\/p>\n<h1>Lealtad del cliente.<br \/>\nEquipos eficientes.<br \/>\nEso es <span class=\"gradient-text\">CX<\/span> bien hecha.<\/h1>\n<p>Orquesta mejores experiencias con IA que entiende lo que tus clientes necesitan y c\u00f3mo funciona tu negocio.[\/vc_column_text]<div class=\"btn-container  \"><a role=\"button\" role=\"button\" data-bs-toggle=\"modal\" aria-haspopup=\"true\" data-target=\"#getStartedBox\"  class=\"btn btn-primary\" href=\"#getStartedBox\" target=\"\" rel=\"\">Comienza Ahora<\/a><a role=\"button\"  class=\"btn btn-ff-primary chevron\" href=\"\/es-mx\/genesys-cloud\" target=\"\" rel=\"\">Explorar<\/a><\/div>[\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;615649&#8243; alignment=&#8221;right&#8221; css=&#8221;&#8221; el_class=&#8221;d-md-block d-none&#8221;][vc_single_image image=&#8221;616243&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221; el_class=&#8221;d-block d-md-none&#8221;][\/vc_column][\/vc_row][vc_row el_class=&#8221;py-1&#8243;][vc_column]<div class=\"component-mini-banner rounded-lg\"><a class=\"inner-banner rounded-lg bgc-glass\" href=\"\/es-mx\/capabilities\/chatbots\"><div class=\"banner-row d-flex flex-wrap\"><div class=\"media-row\"><div class=\"media-col\"><div class=\"banner-img-container\"><img decoding=\"async\" class=\"rounded banner-img\" src=\"https:\/\/www.genesys.com\/media\/BFD-Homepage-Mini-Banner.png\" height=\"80\" width=\"136\" alt=\"Bfd homepage mini banner\"><\/div><\/div><\/div><div class=\"content-row d-flex align-items-center\"><div class=\"content-col d-flex flex-column\"><p class=\"h5 mb-0 title\">Ha llegado el Agente Virtual Ag\u00e9ntico de Genesys Cloud<\/p><\/div><div class=\"btn-container mt-0\"><div class=\"btn btn-secondary small chevron\">Aprende qu\u00e9 es posible lograr<\/div><\/div><\/div><\/div><\/a><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section disable_element=&#8221;yes&#8221; flair=&#8221;%5B%7B%22flair_type%22%3A%22f_type_image%22%2C%22flair_image%22%3A%22615352%22%2C%22flair_width%22%3A%22100%25%22%2C%22flair_height%22%3A%22100%25%22%2C%22flair_top%22%3A%220%22%2C%22flair_left%22%3A%220%22%7D%5D&#8221; el_class=&#8221;pt-md-0&#8243;][vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p class=\"eyebrow\">LA PLATAFORMA DE EXPERIENCIA DEL CLIENTE CON IA PARA LA EMPRESA<\/p>\n<h1>Lealtad del cliente<br \/>\nEquipos eficientes.<br \/>\nEso es <span class=\"gradient-text\">CX<\/span> bien hecho.<\/h1>\n<p>Orquesta mejores experiencias con IA que sabe lo que tus clientes quieren y c\u00f3mo funciona tu negocio.[\/vc_column_text]<div class=\"btn-container  \"><a role=\"button\" role=\"button\" data-bs-toggle=\"modal\" aria-haspopup=\"true\" data-target=\"#getStartedBox\"  class=\"btn btn-primary\" href=\"#getStartedBox\" target=\"\" rel=\"\">Comienza Ahora<\/a><a role=\"button\"  class=\"btn btn-ff-primary chevron\" href=\"\/es-mx\/campaign\/request-a-demo\" target=\"\" rel=\"\">Solicitar una demo<\/a><\/div>[\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;615649&#8243; alignment=&#8221;right&#8221; css=&#8221;&#8221; el_class=&#8221;d-xs-block d-none&#8221;][vc_single_image image=&#8221;615650&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221; el_class=&#8221;d-block d-xs-none&#8221;][\/vc_column][\/vc_row][vc_row el_class=&#8221;bfd-bg&#8221;][vc_column]<div class=\"component-mini-banner rounded-lg\"><a class=\"inner-banner rounded-lg bgc-white\" href=\"\/capabilities\/chatbots\"><div class=\"banner-row d-flex flex-wrap\"><div class=\"media-row\"><div class=\"media-col\"><div class=\"banner-img-container\"><img decoding=\"async\" class=\"rounded banner-img\" src=\"https:\/\/www.genesys.com\/media\/BFD-Homepage-Mini-Banner.png\" height=\"80\" width=\"136\" alt=\"Bfd homepage mini banner\"><\/div><\/div><\/div><div class=\"content-row d-flex align-items-center\"><div class=\"content-col d-flex flex-column\"><p class=\"h5 mb-0 title\">Ha llegado el Agente Virtual Ag\u00e9ntico de Genesys Cloud<\/p><\/div><div class=\"btn-container mt-0\"><div class=\"btn btn-secondary small chevron\">Aprende qu\u00e9 es posible lograr<\/div><\/div><\/div><\/div><\/a><\/div><style type='text\/css'>\r .bfd-bg .inner-banner { -webkit-box-shadow: var(--ob-box-shadow) !important; box-shadow: var(--ob-box-shadow) !important; margin:1rem 0; }\r <\/style>[\/vc_column][\/vc_row][\/vc_section][vc_section flair=&#8221;%5B%7B%22flair_type%22%3A%22f_type_image%22%7D%5D&#8221;][vc_row][vc_column]<div class=\"component-customer-carousel logos-only compressed-logos\" data-layout=\"logos-only\" data-count=\"4\"><div class=\"carousel-main-row\"><div class=\"carousel-logo-col\"><div class=\"logo-nav-item\"><a class=\"logo-nav\" aria-label=\"View Fanatics story\" title=\"Fanatics\" href=\"https:\/\/www.genesys.com\/es-mx\/customer-stories\/fanatics\"><img decoding=\"async\" class=\"company-logo\" alt=\"Fanatics, customer experience, genesys cloud\" src=\"https:\/\/www.genesys.com\/media\/Fanatics_logox300.png\" width=\"300\" height=\"64\"><\/a><\/div><div class=\"logo-nav-item\"><a class=\"logo-nav\" aria-label=\"View HSBC story\" title=\"HSBC\" href=\"https:\/\/www.genesys.com\/es-mx\/customer-stories\/hsbc\"><img decoding=\"async\" class=\"company-logo\" alt=\"Hsbc logo\" src=\"https:\/\/www.genesys.com\/media\/HSBC-Logo.svg\" width=\"316\" height=\"85\"><\/a><\/div><div class=\"logo-nav-item\"><a class=\"logo-nav\" aria-label=\"View Nestl\u00e9 story\" title=\"Nestl\u00e9\" href=\"https:\/\/www.genesys.com\/es-mx\/customer-stories\/nestle\"><img decoding=\"async\" class=\"company-logo\" alt=\"Nestl logo 49915638706 o\" src=\"https:\/\/www.genesys.com\/media\/nestl-logo_49915638706_o.png\" width=\"781\" height=\"800\"><\/a><\/div><div class=\"logo-nav-item\"><a class=\"logo-nav\" aria-label=\"View Siemens Healthineers story\" title=\"Siemens Healthineers\" href=\"https:\/\/www.genesys.com\/es-mx\/customer-stories\/siemens-healthineers\"><img decoding=\"async\" class=\"company-logo\" alt=\"Siemens healthineers logo x250\" src=\"https:\/\/www.genesys.com\/media\/Siemens-Healthineers-logo-x250.png\" width=\"250\" height=\"61\"><\/a><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section sec_advbg=&#8221;html5video&#8221; flair=&#8221;%5B%7B%22flair_type%22%3A%22f_type_image%22%7D%5D&#8221;][vc_row][vc_column offset=&#8221;vc_col-md-offset-3 vc_col-md-6&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 class=\"h4\" style=\"text-align: center;\">IA de Genesys Cloud<\/h2>\n<h3 class=\"h2\" style=\"text-align: center;\">IA para todos los que interact\u00faan con la experiencia del cliente<\/h3>\n<p class=\"h5\" style=\"text-align: center;\">Orquesta tu fuerza de trabajo humana y de IA en torno a lo que m\u00e1s importa. Tus clientes.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"links-container component-links-roulette\"><div class=\"row\"><div class=\"col-md-6 links-col main-col\"><div class=\"gray-line-indicator\"><\/div><div class=\"link-items-container\"><div class=\"link-item active\" data-key=\"0\"><a class=\"component card w-100 vertical text-start shadow item-link-card cta-btn-chev chevron-only\" href=\"https:\/\/www.genesys.com\/es-mx\/capabilities\/chatbots\"><div class=\"card-body link-content m-0\"><h3 class=\"h5 link-title\">Ofrece automatizaciones que se sienten humanas<\/h3><p class=\"text-16 link-desc\">Satisface las necesidades complejas de los clientes con agentes de IA que pueden razonar, actuar y adaptarse a trav\u00e9s de las experiencias.<\/p><\/div><div class=\"card-footer mt-1 text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small link-cta-label btn btn-secondary chevron only\"><\/div><\/div><\/div><\/a><\/div><div class=\"link-item\" data-key=\"1\"><a class=\"component card w-100 vertical text-start shadow item-link-card cta-btn-chev chevron-only\" href=\"https:\/\/www.genesys.com\/es-mx\/capabilities\/copilots\"><div class=\"card-body link-content m-0\"><h3 class=\"h5 link-title\">Haz que cada experiencia sea m\u00e1s eficiente<\/h3><p class=\"text-16 link-desc\">Dale a tu equipo el socio de IA que necesita para ahorrar tiempo, operar sin problemas y obtener mejores resultados.<\/p><\/div><div class=\"card-footer mt-1 text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small link-cta-label btn btn-secondary chevron only\"><\/div><\/div><\/div><\/a><\/div><div class=\"link-item\" data-key=\"2\"><a class=\"component card w-100 vertical text-start shadow item-link-card cta-btn-chev chevron-only\" href=\"https:\/\/www.genesys.com\/es-mx\/capabilities\/customer-journey-management\"><div class=\"card-body link-content m-0\"><h3 class=\"h5 link-title\">Optimiza los journeys del cliente en tiempo real<\/h3><p class=\"text-16 link-desc\">Rastrea, mide y mejora las experiencias hol\u00edsticas con informaci\u00f3n inteligente impulsada por IA.<\/p><\/div><div class=\"card-footer mt-1 text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small link-cta-label btn btn-secondary chevron only\"><\/div><\/div><\/div><\/a><\/div><div class=\"link-item\" data-key=\"3\"><a class=\"component card w-100 vertical text-start shadow item-link-card cta-btn-chev chevron-only\" href=\"https:\/\/www.genesys.com\/es-mx\/capabilities\/integrations-apps\"><div class=\"card-body link-content m-0\"><h3 class=\"h5 link-title\">Conecta la experiencia en toda la empresa<\/h3><p class=\"text-16 link-desc\">Enriquece cada experiencia con una plataforma unificada que conecta tus datos, herramientas y sistemas.<\/p><\/div><div class=\"card-footer mt-1 text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small link-cta-label btn btn-secondary chevron only\"><\/div><\/div><\/div><\/a><\/div><\/div><\/div><div class=\"col-md-6 links-col media-col\"><img decoding=\"async\" data-img-key=\"0\" class=\"link-image active\" src=\"https:\/\/www.genesys.com\/media\/Deliver-automation-that-feels-human-thumbnail-hidef.png\" width=\"792\" height=\"738\" alt=\"Deliver automation that feels human thumbnail hidef\"><img decoding=\"async\" data-img-key=\"1\" class=\"link-image\" src=\"https:\/\/www.genesys.com\/media\/Make-every-experience-more-efficient-thumbnail-hidef.png\" width=\"792\" height=\"738\" alt=\"Make every experience more efficient thumbnail hidef\"><img decoding=\"async\" data-img-key=\"2\" class=\"link-image\" src=\"https:\/\/www.genesys.com\/media\/Optimize-customer-journeys-in-real-time-thumbnail-hidef.png\" width=\"792\" height=\"738\" alt=\"Optimize customer journeys in real time thumbnail hidef\"><img decoding=\"async\" data-img-key=\"3\" class=\"link-image\" src=\"https:\/\/www.genesys.com\/media\/Connect-experiences-across-the-enterprise-thumbnail-hidef.png\" width=\"792\" height=\"738\" alt=\"Connect experiences across the enterprise thumbnail hidef\"><\/div><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section background_color=&#8221;bgc-lgray&#8221; flair=&#8221;%5B%7B%22flair_type%22%3A%22f_type_image%22%7D%5D&#8221;][vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-md-6&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2>Un l\u00edder de confianza para las experiencias del cliente de hoy<\/h2>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;]<div class=\"btn-container justify-content-lg-end justify-content-end\"><a role=\"button\"  class=\"btn btn-secondary\" href=\"https:\/\/www.genesys.com\/es-mx\/resources\/analysts-and-users-agree-genesys-cloud-cx-leading-contact-center-platform\" target=\"\" rel=\"\">Descubre por qu\u00e9<\/a><\/div>[\/vc_column][\/vc_row][vc_row r_scrollable=&#8221;yes&#8221; r_scrollable_on=&#8221;sm&#8221; el_class=&#8221;row-gap-4&#8243;][vc_column width=&#8221;1\/3&#8243;][vc_column_text ct_style=&#8221;stat&#8221; css=&#8221;&#8221;]<\/p>\n<p class=\"h1\">25+<\/p>\n<p class=\"h5\">a\u00f1os de historia<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_column_text ct_style=&#8221;stat&#8221; css=&#8221;&#8221;]<\/p>\n<p class=\"h1\">8,000+<\/p>\n<p class=\"h5\">clientes totales<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_column_text ct_style=&#8221;stat&#8221; css=&#8221;&#8221;]<\/p>\n<p class=\"h1\">100+<\/p>\n<p class=\"h5\">pa\u00edses atendidos<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_column_text ct_style=&#8221;stat&#8221; css=&#8221;&#8221;]<\/p>\n<p class=\"h1\">7B+<\/p>\n<p class=\"h5\">conversaciones respaldadas trimestralmente<sup>1<\/sup><\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_column_text ct_style=&#8221;stat&#8221; css=&#8221;&#8221;]<\/p>\n<p class=\"h1\">54<\/p>\n<p class=\"h5\">d\u00edas en promedio<sup>1 <\/sup>para el go-live del cliente<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_column_text ct_style=&#8221;stat&#8221; css=&#8221;&#8221;]<\/p>\n<p class=\"h1\">30+<\/p>\n<p class=\"h5\">certificaciones de cumplimiento<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<p class=\"text-12\"><sup>1<\/sup> A partir del tercer trimestre del a\u00f1o fiscal 2026<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column offset=&#8221;vc_col-md-offset-3 vc_col-md-6&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 style=\"text-align: center;\">La lealtad del cliente es la fuerza m\u00e1s poderosa en los negocios<\/h2>\n<p class=\"h5\" style=\"text-align: center;\">Genesys ayuda a las marcas m\u00e1s grandes del mundo a ganarla y mantenerla.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221;][vc_column width=&#8221;1\/3&#8243;]<a class=\"component card w-100 bgc-lgray vertical text-start logo  chevron-only  \" href=\"\/es-mx\/customer-stories\/virgin-atlantic\" target=\"\" rel=\"\" ><div class=\"thumbnail-col   logo\"><img decoding=\"async\" width=\"300\" height=\"72\" class=\"card-img-top logo\" src=\"https:\/\/www.genesys.com\/media\/virgin-atlantic-x300-1.webp\" alt=\"virgin-atlantic-x300\" ><\/div><div class=\"card-body\"><h3 class=\"h4\">Aumento de 25 puntos en CSAT<br \/>\n10% m\u00e1s de conversaciones<\/h3>\n<\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small mt-0 chevron btn btn-secondary  only\"><\/div><\/div><\/div><\/a>[\/vc_column][vc_column width=&#8221;1\/3&#8243;]<a class=\"component card w-100 bgc-lgray vertical text-start logo  chevron-only  \" href=\"\/customer-stories\/best-buy-canada\" target=\"\" rel=\"\" ><div class=\"thumbnail-col   logo\"><img decoding=\"async\" width=\"840\" height=\"217\" class=\"card-img-top logo\" src=\"https:\/\/www.genesys.com\/media\/Best-Buy-Geek-Squad-logo-lock-up.png\" alt=\"Best Buy Canada - Geek Squad logo\" ><\/div><div class=\"card-body\"><h3 class=\"h4\">60% de llamadas resueltas por IA<br \/>\nCostos 20% m\u00e1s bajos<\/h3>\n<\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small mt-0 chevron btn btn-secondary  only\"><\/div><\/div><\/div><\/a>[\/vc_column][vc_column width=&#8221;1\/3&#8243;]<a class=\"component card w-100 bgc-lgray vertical text-start logo  chevron-only  \" href=\"\/es-mx\/customer-stories\/engie-australia-new-zealand\" target=\"\" rel=\"\" ><div class=\"thumbnail-col   logo\"><img decoding=\"async\" width=\"840\" height=\"294\" class=\"card-img-top logo\" src=\"https:\/\/www.genesys.com\/media\/ENGIE-logo-optimized.png\" alt=\"ENGIE-logo-optimized\" ><\/div><div class=\"card-body\"><h3 class=\"h4\">75% de mejora en NPS<br \/>\n40% menos esfuerzo manual<\/h3>\n<\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small mt-0 chevron btn btn-secondary  only\"><\/div><\/div><\/div><\/a>[\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-md-5&#8243;][vc_single_image image=&#8221;550880&#8243; css=&#8221;&#8221; rounded_corners=&#8221;rounded-xs&#8221; si_alt_text=&#8221;Genesys se integra con Salesforce, ServiceNow y el ecosistema de socios m\u00e1s profundo en CX.&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; elemental_order=&#8221;order-2&#8243; offset=&#8221;vc_col-md-offset-1&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2>Conecta la CX a todos los sistemas importantes<\/h2>\n<p>Genesys se integra con Salesforce, ServiceNow y el ecosistema de socios m\u00e1s amplio en CX.[\/vc_column_text]<div class=\"btn-container  \"><a role=\"button\"  class=\"btn btn-secondary\" href=\"\/es-mx\/capabilities\/integrations-apps\" target=\"\" rel=\"\">Explorar integraciones<\/a><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243; elemental_order=&#8221;order-2&#8243; offset=&#8221;vc_col-md-5&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2>Descubre la nueva econom\u00eda de la experiencia<\/h2>\n<p>La IA est\u00e1 reescribiendo la forma en que medimos la experiencia del cliente. Conoce las m\u00e9tricas que conectan la felicidad del cliente con los resultados financieros.[\/vc_column_text]<div class=\"btn-container  \"><a role=\"button\"  class=\"btn btn-secondary\" href=\"\/es-mx\/experience-orchestration\" target=\"\" rel=\"\">Obtener m\u00e1s informaci\u00f3n<\/a><\/div>[\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-md-offset-1 vc_col-md-5&#8243;][vc_single_image image=&#8221;615746&#8243; css=&#8221;&#8221; rounded_corners=&#8221;rounded-xs&#8221;][\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row r_gutter_size=&#8221;gutter-small&#8221; equal_height=&#8221;yes&#8221;][vc_column offset=&#8221;vc_col-md-6&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p class=\"eyebrow\">TEMAS DE TENDENCIA<\/p>\n<h2>Experiencia en CX con la que puedes contar<\/h2>\n<p>[\/vc_column_text][\/vc_column][vc_column elemental_order=&#8221;order-5&#8243; offset=&#8221;vc_col-md-offset-1 vc_col-md-5&#8243;][\/vc_column][vc_column el_class=&#8221;mt-md-2&#8243;]<a class=\"component-cta-block card w-100 h-100 bgc-lgray centered cta-text-end \"  href=\"\/es-mx\/resources\/the-cx-playbook-for-the-agentic-era\" target=\"\" rel=\"\"><div class=\"row align-items-center image-stack chevron-only card-body\"><div class=\"col-image col-md-5 flex-column justify-content-center img-top-container no-offset\"><img decoding=\"async\" width=\"495\" height=\"360\" class=\"rounded\" src=\"https:\/\/www.genesys.com\/media\/LP-Thumbnail_The-CX-Playbook-for-the-Agentic-Era_ES-MX.png\" alt=\"\" ><\/div><div class=\"col-content col-md-7 mt-1 mt-lg-0\"><div class=\"content-container\"><p class=\"assettag\">eBook<\/p>\n<h3>El manual de CX para la Era Ag\u00e9ntica<\/h3>\n<p class=\"text-20\"><span class=\"TextRun SCXW83244123 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun CommentHighlightHovered SCXW83244123 BCX0\">Descubre c\u00f3mo las marcas l\u00edderes convierten la <\/span><span class=\"NormalTextRun CommentHighlightHovered SCXW83244123 BCX0\">IA<\/span><span class=\"NormalTextRun CommentHighlightHovered SCXW83244123 BCX0\"> en experiencias fluidas y orientadas a resultados.<\/span><\/span><\/p>\n<\/div><div class=\"justify-content-end btn-container mt-2\"><div class=\"btn chevron small only btn-secondary\"><\/div><\/div><\/div><\/div><\/a>[\/vc_column][vc_column width=&#8221;1\/3&#8243;]<a class=\"component card w-100 bgc-lgray vertical text-start thumbnail  chevron-only  \" href=\"\/es-mx\/webinars\/five-trends-reshaping-customer-experience-in-2026\" target=\"\" rel=\"\" ><div class=\"thumbnail-col   thumbnail\"><img decoding=\"async\" width=\"824\" height=\"528\" class=\"card-img-top thumbnail\" src=\"https:\/\/www.genesys.com\/media\/Trends-824x528-1.png\" alt=\"Trends 824x528\" ><\/div><div class=\"card-body\"><p class=\"assettag\">WEBINAR<\/p>\n<h4 class=\"h6\">Cinco tendencias que dar\u00e1n forma a la experiencia del cliente en 2026<\/h4>\n<\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small mt-0 chevron btn btn-secondary  only\"><\/div><\/div><\/div><\/a>[\/vc_column][vc_column width=&#8221;1\/3&#8243;]<a class=\"component card w-100 bgc-lgray vertical text-start thumbnail  chevron-only  \" href=\"\/es-mx\/resources\/state-of-cx\" target=\"\" rel=\"\" ><div class=\"thumbnail-col   thumbnail\"><img decoding=\"async\" width=\"820\" height=\"464\" class=\"card-img-top thumbnail\" src=\"https:\/\/www.genesys.com\/media\/state-of-cx-mm-notext.png\" alt=\"state-of-cx-mm-notext\" ><\/div><div class=\"card-body\"><p class=\"assettag\">Informe<\/p>\n<h4 class=\"h6\">Informe &#8220;El estado de la experiencia del cliente&#8221;<\/h4>\n<\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small mt-0 chevron btn btn-secondary  only\"><\/div><\/div><\/div><\/a>[\/vc_column][vc_column width=&#8221;1\/3&#8243;]<a class=\"component card w-100 bgc-lgray vertical text-start thumbnail  chevron-only  \" href=\"\/es-mx\/resources\/contact-center-buyers-guide-2022\" target=\"\" rel=\"\" ><div class=\"thumbnail-col   thumbnail\"><img decoding=\"async\" width=\"820\" height=\"464\" class=\"card-img-top thumbnail\" src=\"https:\/\/www.genesys.com\/media\/820x464-Resource-Thumbnail-Ebook-Buyers-Guide-for-AI-and-CX.jpg\" alt=\"820x464-Resource Thumbnail-Ebook-Buyers Guide for AI and CX\" ><\/div><div class=\"card-body\"><p class=\"assettag\">eBook<\/p>\n<h4 class=\"h6\">Gu\u00eda del comprador de 2026 para IA y CX<\/h4>\n<\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small mt-0 chevron btn btn-secondary  only\"><\/div><\/div><\/div><\/a>[\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column]<div class=\"chunk-template-container\" ><div class=\"wpb-content-wrapper\"><p>[vc_section][vc_row][vc_column offset=&#8221;vc_col-md-5 vc_col-xs-12&#8243; el_class=&#8221;d-flex flex-row flex-wrap&#8221;][vc_column_text css=&#8221;&#8221; el_class=&#8221;col-12 col-md-6 col-lg-12 col-xl-12&#8243;]<\/p>\n<p class=\"eyebrow\">Recomendaciones en las que puede confiar<\/p>\n<h2>Los analistas y los usuarios est\u00e1n de acuerdo: Genesys es l\u00edder del sector<\/h2>\n<p class=\"text-22\">Reconocida como la plataforma l\u00edder por analistas y usuarios, somos el paradigma en soluciones de engagement del cliente.<\/p>\n<p>[\/vc_column_text][vc_row_inner equal_height=&#8221;yes&#8221; el_class=&#8221;align-content-end col-md-6 col-lg-12 col-xl-12 row-gap-1 mt-2 mt-md-0&#8243;][vc_column_inner width=&#8221;1\/5&#8243; offset=&#8221;vc_col-xs-1\/5&#8243;][vc_single_image image=&#8221;604444&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243; offset=&#8221;vc_col-xs-1\/5&#8243;][vc_single_image image=&#8221;604438&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243; offset=&#8221;vc_col-xs-1\/5&#8243;][vc_single_image image=&#8221;622619&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243; offset=&#8221;vc_col-xs-1\/5&#8243;][vc_single_image image=&#8221;604441&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243; offset=&#8221;vc_col-xs-1\/5&#8243;][vc_single_image image=&#8221;604439&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243; offset=&#8221;vc_col-xs-1\/5&#8243;][vc_single_image image=&#8221;622618&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243; offset=&#8221;vc_col-xs-1\/5&#8243;][vc_single_image image=&#8221;604440&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243; offset=&#8221;vc_col-xs-1\/5&#8243;][vc_single_image image=&#8221;604442&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243; offset=&#8221;vc_col-xs-1\/5&#8243;][vc_single_image image=&#8221;604447&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/5&#8243; offset=&#8221;vc_col-xs-1\/5&#8243;][vc_single_image image=&#8221;604446&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column offset=&#8221;vc_col-md-offset-1 vc_col-md-6&#8243; el_class=&#8221;mt-2 mt-lg-0&#8243;]<a class=\"component card w-100 bgc-lgray horizontal text-start thumbnail  chevron-only  \" href=\"\/es-mx\/resources\/critical-capabilities-for-contact-center-as-a-service\" target=\"\" rel=\"\" ><div class=\"row align-items-start\"><div class=\"col-12 col-md-5 col-lg-6 \"><div class=\"thumbnail-col thumbnail\"><img decoding=\"async\" width=\"824\" height=\"528\" class=\"card-img thumbnail\" src=\"https:\/\/www.genesys.com\/media\/CC-25_Resource-landing-824x528-px-glass.png\" alt=\"CC '25_Resource landing-824x528-px-glass\" ><\/div><\/div><div class=\"col-12 col-md-7 col-lg-6\"><div class=\"card-body ps-0\"><p class=\"h6\">2025 Capacidades cr\u00edticas de Gartner<sup>\u00ae<\/sup> para contact center como servicio<\/p>\n<p>Genesys fue el \u00fanico proveedor clasificado como #1 en 3 de 5 Casos de Uso<\/p>\n<\/div><div class=\"card-footer ps-0 text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small mt-0 chevron btn btn-secondary only\"><\/div><\/div><\/div><\/div><\/div><\/a><a class=\"component card w-100 bgc-lgray horizontal text-start thumbnail  chevron-only  \" href=\"\/es-mx\/resources\/idc-marketscape-worldwide-general-purpose-conversational-ai-platforms-vendor-assessment\" target=\"\" rel=\"\" ><div class=\"row align-items-start\"><div class=\"col-12 col-md-5 col-lg-6 \"><div class=\"thumbnail-col thumbnail\"><img decoding=\"async\" width=\"586\" height=\"368\" class=\"card-img thumbnail\" src=\"https:\/\/www.genesys.com\/media\/chunker-IDC-MarketSpace-analysts_agree.png\" alt=\"chunker-IDC MarketSpace-analysts_agree\" ><\/div><\/div><div class=\"col-12 col-md-7 col-lg-6\"><div class=\"card-body ps-0\"><p class=\"h6\">IDC MarketScape: Evaluaci\u00f3n mundial de proveedores de plataformas de inteligencia artificial conversacional de prop\u00f3sito general 2025<\/p>\n<p>Genesys nombrada un l\u00edder en IA conversacional de prop\u00f3sito general por IDC MarketScape<\/p>\n<\/div><div class=\"card-footer ps-0 text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small mt-0 chevron btn btn-secondary only\"><\/div><\/div><\/div><\/div><\/div><\/a><a class=\"component card w-100 bgc-lgray horizontal text-start thumbnail  chevron-only  \" href=\"\/es-mx\/resources\/the-forrester-wave-contact-center-as-a-service\" target=\"\" rel=\"\" ><div class=\"row align-items-start\"><div class=\"col-12 col-md-5 col-lg-6 \"><div class=\"thumbnail-col thumbnail\"><img decoding=\"async\" width=\"821\" height=\"465\" class=\"card-img thumbnail\" src=\"https:\/\/www.genesys.com\/media\/MVP-Hompage-820x464-1.png\" alt=\"MVP Hompage - 820x464\" ><\/div><\/div><div class=\"col-12 col-md-7 col-lg-6\"><div class=\"card-body ps-0\"><p class=\"h6\">The Forrester Wave\u2122: Plataformas de contact center como servicio, informe del segundo trimestre de 2025<\/p>\n<p>Forrester ha reconocido a Genesys como l\u00edder en CCaaS.<\/p>\n<\/div><div class=\"card-footer ps-0 text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small mt-0 chevron btn btn-secondary only\"><\/div><\/div><\/div><\/div><\/div><\/a>[\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section background_color=&#8221;bgc-white&#8221; flair=&#8221;%5B%7B%22flair_type%22%3A%22f_type_image%22%2C%22hide_mobile%22%3A%22yes%22%7D%5D&#8221;][vc_row el_class=&#8221;forced-modern&#8221;][vc_column]<a class=\"component-cta-block card w-100 h-100 bgc-glass centered cta-text-start  vc_custom_1780681906961\" role=\"button\" data-bs-toggle=\"modal\" aria-haspopup=\"true\" data-target=\"#getStartedBox\"  style=\"--ob-bg-mobile:url(https:\/\/www.genesys.com\/media\/CTA-banner_mobile-homepage.png);\"  href=\"#getStartedBox\" target=\"\" rel=\"\"><div class=\"row align-items-center image-stack card-body\"><div class=\"col-content col-md-4\"><div class=\"content-container\"><h2 class=\"h3 text-balance\">Mira Genesys Cloud en acci\u00f3n<\/h2>\n<p>Habla con un experto para ver de primera mano c\u00f3mo puedes lograr una lealtad duradera del cliente e impulsar una eficiencia real hoy mismo.<\/p>\n<\/div><div class=\" btn-container mt-2\"><div class=\"btn btn-primary\">Comienza Ahora<\/div><\/div><\/div><\/div><\/a><style type='text\/css'>\r .forced-modern .component-cta-block .card-body { padding: 1rem 2.5rem; }\r <\/style>[\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section flair=&#8221;%5B%7B%22flair_type%22%3A%22f_type_image%22%7D%5D&#8221; el_class=&#8221;pt-md-3&#8243; css=&#8221;.vc_custom_1772143784380{background-image: url(https:\/\/www.genesys.com\/media\/Hero-BG-gradiant_homepage_gray.png?id=615352) !important;}&#8221;][vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;] LA PLATAFORMA DE EXPERIENCIA DEL CLIENTE CON IA PARA EMPRESAS Lealtad del cliente. Equipos eficientes. Eso es CX bien hecha. Orquesta mejores experiencias con IA que entiende lo que tus clientes necesitan y c\u00f3mo funciona tu negocio.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;615649&#8243; alignment=&#8221;right&#8221; css=&#8221;&#8221; el_class=&#8221;d-md-block d-none&#8221;][vc_single_image image=&#8221;616243&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":543483,"parent":0,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-104839","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/pages\/104839","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/comments?post=104839"}],"version-history":[{"count":26,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/pages\/104839\/revisions"}],"predecessor-version":[{"id":628811,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/pages\/104839\/revisions\/628811"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/media\/543483"}],"wp:attachment":[{"href":"https:\/\/www.genesys.com\/es-mx\/wp-json\/wp\/v2\/media?parent=104839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}