{"id":536729,"date":"2024-09-11T22:50:49","date_gmt":"2024-09-12T05:50:49","guid":{"rendered":"https:\/\/www.genesys.com\/resources\/cx-cloud-from-genesys-and-salesforce-leveraging-ai-to-improve-the-customer-experience"},"modified":"2024-09-11T22:57:05","modified_gmt":"2024-09-12T05:57:05","slug":"cx-cloud-from-genesys-and-salesforce-leveraging-ai-to-improve-the-customer-experience","status":"publish","type":"resources","link":"https:\/\/www.genesys.com\/en-sg\/resources\/cx-cloud-from-genesys-and-salesforce-leveraging-ai-to-improve-the-customer-experience","title":{"rendered":"CX Cloud from Genesys and Salesforce: Leveraging AI to improve the customer experience"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section flair=&#8221;%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D&#8221;][vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;7\/12&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p class=\"resource-type text-16 font-weight-bold\">CX Cloud from Genesys and Salesforce:<\/p>\n<h1>Leveraging AI to improve the customer experience<\/h1>\n<p class=\"subtitle \">Organisations looking to enable end-to-end customer experiences must move beyond basic integrations and take an integrated approach to CRM, CCaaS and WEM<\/p>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]In today\u2019s experience economy, organisations are facing challenges across all functions of CX. Channel preferences are changing; expectations are higher than ever for customer service teams; and disparate Contact Centre as a Service (CCaaS), CRM and workforce engagement management (WEM) solutions hinder an agent\u2019s ability to deliver a personalised response.<\/p>\n<p>Companies looking to remain competitive in today\u2019s experience economy and differentiate themselves through CX must take an integrated approach to CRM, CCaaS, WEM and artificial intelligence (AI) to improve efficiency, connect data to power AI models and control overall contact centre operational costs.<\/p>\n<p>Download the report now and learn how to construct a holistic approach to your critical contact centre systems. You\u2019ll gain insights on how to:<\/p>\n<ul>\n<li>Address key challenges in the contact centre to drive efficiency<\/li>\n<li>Unify technology stacks to reduce costs and drive CSAT<\/li>\n<li>Connect customer data to enable AI-powered journeys<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;5\/12&#8243;]<div class=\"eloq_form elq-container gmkto_form_type_advanced gmkto_format_vertical\"><form method=\"post\" name=\"MasterLeadIntakeForm\" action=\"https:\/\/s1260946616.t.eloqua.com\/e\/f2\" data-proc=\"page\" data-ppcount=\"6\" onsubmit=\"return proc_submit(this);\" class=\"beam-form elq-form init noknown yesprefill yespp strict-check\"  ><div id=\"known_person\" style=\"display:none;\"><p class=\"welcome_user\"><span id=\"welcome_person\">Welcome back<\/span> <span id=\"person_info\"><span class=\"person_first\"><\/span>&nbsp;<span class=\"person_last\"><\/span><\/span><\/p><p class=\"delete_button\"><a class=\"deletemyrecord\">Not You?<\/a><\/p>\n    <div 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<label for=\"fe192\">Work Email<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available  required\" name=\"firstName\" id=\"fe190\" value=\"\" placeholder=\"First Name\">\n        <label for=\"fe190\">First Name<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required\" name=\"lastName\" id=\"fe191\" value=\"\" placeholder=\"Last Name\">\n        <label for=\"fe191\">Last Name<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row form-floating el_field\">\n        <input type=\"tel\" class=\"form-control el_field elq-item-input required pre-exclude\" name=\"busPhone\" id=\"fe215\" value=\"\" placeholder=\"Telephone\">\n  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The submission of personal information through this page is subject to Deloitte's <a href=\"https:\/\/www2.deloitte.com\/us\/en\/legal\/privacy.html\" target=\"_blank\">Privacy Statement<\/a> and <a href=\"https:\/\/www2.deloitte.com\/us\/en\/legal\/privacy.html\" target=\"_blank\">Legal Terms<\/a>.<\/p><p class=\"text-16 w-100\" style=\" margin: 0.5rem; \">By submitting this form, you agree to have your contact information, including email, passed on to the sponsors of this webinar for the purpose of following up on your interests.<\/p><div class=\"form-check single-checkbox-row form-row gdpr-field white-box \"><input type=\"checkbox\" class=\"el_field eloq_ppe\" name=\"explicitConsentEmailPhone\" id=\"fe224\" val=\"\"><label class=\"checkbox-aligned elq-item-label\" for=\"fe224\">Yes. 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