{"id":146608,"date":"2019-05-28T13:16:22","date_gmt":"2019-05-28T20:16:22","guid":{"rendered":"https:\/\/www.genesys.com\/?page_id=146608"},"modified":"2025-09-02T23:06:51","modified_gmt":"2025-09-03T06:06:51","slug":"omnichannel","status":"publish","type":"page","link":"https:\/\/www.genesys.com\/en-sg\/omnichannel","title":{"rendered":"Omnichannel"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section background_color=&#8221;bgc-lgray&#8221; flair=&#8221;%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D&#8221; vib=&#8221;enable&#8221; css=&#8221;.vc_custom_1714589368674{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_row content_placement=&#8221;middle&#8221; vib=&#8221;enable&#8221; vib_top=&#8221;-6.167rem&#8221;][vc_column width=&#8221;2\/3&#8243; offset=&#8221;vc_col-sm-offset-2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h1 style=\"text-align: center;\">Omnichannel customer engagement<\/h1>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section full_width=&#8221;stretch_row&#8221;][vc_row content_placement=&#8221;middle&#8221; el_class=&#8221;mobile-reverse&#8221;][vc_column width=&#8221;1\/2&#8243;]<div class=\"genesys-image\"><a class=\"video-lightbox\" href=\"https:\/\/www.youtube.com\/embed\/pAFvkGjZ8y0?rel=0\"><img decoding=\"async\" src=\"https:\/\/www.genesys.com\/media\/video-thumb-cust-exp-platform-omnichannel-cust-journeys.png\" alt=\"Video thumb cust exp platform omnichannel cust journeys\" width=\"600\" height=\"380\" class=\"rounded-xs\"\/><\/a><\/div>[\/vc_column][vc_column width=&#8221;5\/12&#8243; offset=&#8221;vc_col-sm-offset-1&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2>Connect channel silos and build magnificent omnichannel experiences<\/h2>\n<p>Omnichannel experiences unify inbound and outbound communication to deliver proactive, contextual interactions to your customers\u2014and an effortless experience. Create seamless, personalised engagements across all channels throughout the entire customer journey.<\/p>\n<p>Your customers, agents and reps can shift between channels without losing context. Your business can expertly design, launch and monitor even the most complex customer journeys using routing to automatically deliver interactions to the best available resource. It\u2019s all part of the Genesys approach to omnichannel customer engagement.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section flair=&#8221;%5B%5D&#8221;][vc_row r_gutter_size=&#8221;gutter-small&#8221; equal_height=&#8221;yes&#8221;][vc_column width=&#8221;1\/2&#8243;]<a class=\"component card w-100 bgc-lgray vertical text-start nomedia  chevron-only  \" href=\"\/en-sg\/capabilities\/customer-journey-management\" target=\"\" rel=\"\" ><div class=\"card-body\"><h2 class=\"h4\">Bridge the gap between prospect and purchase<\/h2>\n<p>A single, scalable and integrated contact centre platform bridges system gaps and creates seamless omnichannel journeys. Support all channels and manage customer experience across the company. You\u2019ll manage end-to-end journeys across departments: marketing, sales, service and support. Design, manage and optimise these journeys over time to proactively help customers reach their goals.<\/p>\n<\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small mt-0 chevron btn btn-secondary  only\"><\/div><\/div><\/div><\/a>[\/vc_column][vc_column width=&#8221;1\/2&#8243;]<a class=\"component card w-100 bgc-lgray vertical text-start nomedia  chevron-only  \" href=\"\/en-sg\/capabilities\/automated-routing\" target=\"\" rel=\"\" ><div class=\"card-body\"><h2 class=\"h4\">Omnichannel interaction routing<\/h2>\n<p>Simplify operations and ensure your customers reach the right agent or rep the first time. A Genesys omnichannel contact centre solution captures critical information to evaluate the customer\u2019s true intent and matches that customer to the best available agent. Don\u2019t make your customers bounce from agent to agent; omnichannel interaction routing streamlines customer conversations.<\/p>\n<\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small mt-0 chevron btn btn-secondary  only\"><\/div><\/div><\/div><\/a>[\/vc_column][vc_column width=&#8221;1\/2&#8243;]<a class=\"component card w-100 bgc-lgray vertical text-start nomedia  chevron-only  \" href=\"\/en-sg\/capabilities\/customer-journey-management\" target=\"\" rel=\"\" ><div class=\"card-body\"><h2 class=\"h4\">Empower agents with detailed customer insights<\/h2>\n<p>An omnichannel contact centre platform is good for employees, too. Give your agents a 360-degree view of the customer over time and across all channels and touchpoints. With the right solution an agent can identify the phase of the customer journey, such as purchasing, onboarding or problem resolution. When agents and reps have all that knowledge at their fingertips, they\u2019re more engaged and empowered to solve issues, give the right advice or guide customers in their buying journeys.<\/p>\n<\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small mt-0 chevron btn btn-secondary  only\"><\/div><\/div><\/div><\/a>[\/vc_column][vc_column width=&#8221;1\/2&#8243;]<a class=\"component card w-100 bgc-lgray vertical text-start nomedia  chevron-only  \" href=\"\/en-sg\/article\/7-ways-to-deliver-leading-digital-customer-service\" target=\"\" rel=\"\" ><div class=\"card-body\"><h2 class=\"h4\">Serve digital consumers on their terms<\/h2>\n<p>New channels and forms of customer engagement are emerging as a result of today\u2019s new digital business model. Align with customer expectations and gain efficiencies as you more easily connect and integrate with companies, processes and devices. This creates new opportunities and new ways to better manage digital customer relationships and end-to-end customer journeys.<\/p>\n<p>Genesys omnichannel capabilities seamlessly integrate voice and digital channels. By using voice as a secondary entry point for digital consumers, your team can focus on more complex queries.<\/p>\n<\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small mt-0 chevron btn btn-secondary  only\"><\/div><\/div><\/div><\/a>[\/vc_column][\/vc_row][\/vc_section][vc_section flair=&#8221;%5B%5D&#8221;][vc_row equal_height=&#8221;yes&#8221;][vc_column width=&#8221;5\/6&#8243; offset=&#8221;vc_col-sm-offset-1&#8243;]<a class=\"component-cta-block card w-100 h-100 bgc-lgray centered cta-text-center \"  href=\"\/en-sg\/products\" target=\"\" rel=\"\"><div class=\"card-body text-center col-content\"><h2>Have your deployment your way<\/h2>\n<p>Genesys omnichannel supports on-premises, cloud or hybrid deployments. With this scalable platform, you\u2019ll improve total cost of ownership, deliver better results and be ready for future challenges.<\/p>\n<div class=\" btn-container justify-content-center mt-2\"><div class=\"btn btn-primary\">View all products<\/div><\/div><\/div><\/a>[\/vc_column][\/vc_row][\/vc_section][vc_section flair=&#8221;%5B%7B%22flair_type%22%3A%22f_type_image%22%2C%22hide_mobile%22%3A%22yes%22%7D%5D&#8221;][vc_row][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2>Related resources<\/h2>\n<p>[\/vc_column_text][\/vc_column][vc_column elemental_order=&#8221;order-5&#8243; offset=&#8221;vc_col-md-6&#8243;]<div class=\"btn-container justify-content-lg-end justify-content-center\"><a role=\"button\"  class=\"btn chevron btn-secondary\" href=\"\/en-sg\/resources\" target=\"\" rel=\"\">View all resources<\/a><\/div>[\/vc_column][vc_column]<div class=\"related-posts-container next-steps-module w-100\"><div class=\"inner-container scrollable-row-container\"><div class=\"row align-items-stretch gutter-small col-count-3 scrollable-row\"><div class=\"col-md-4 vertical-cards grid-item card-col item-image grid_type-resources\"><a class=\"card w-100 h-100 bgc-lgray component vertical text-start thumbnail chevron-only\" href=\"https:\/\/www.genesys.com\/en-sg\/resources\/the-inner-circle-guide-to-agentic-ai-navigate-the-future-of-cx\"><div class=\"thumbnail-col thubmnail\"><img decoding=\"async\" src=\"https:\/\/www.genesys.com\/media\/Thumbnail_824x528.png\" height=\"528\" width=\"824\" alt=\"Thumbnail 824x528 contactbabel inner circle guide to agentic ai report 2025\"><\/div><div class=\"card-body text-col\"><p class=\"assettag\">Report<\/p><h3 class=\"item-title h6\">The Inner Circle Guide to Agentic AI: Navigate the Future of CX<\/h3><\/div><div class=\"card-footer text-end\"><div class=\"justify-content-end btn-container\"><div class=\"btn chevron small only btn-secondary\"><\/div><\/div><\/div><\/a><\/div><div class=\"col-md-4 vertical-cards grid-item card-col item-image grid_type-resources\"><a class=\"card w-100 h-100 bgc-lgray component vertical text-start thumbnail chevron-only\" href=\"https:\/\/www.genesys.com\/en-sg\/resources\/cx-ecosystem\"><div class=\"thumbnail-col thubmnail\"><img decoding=\"async\" src=\"https:\/\/www.genesys.com\/media\/820x464-Resource-Thumbnail-Ebook-Deliver-the-next-level-of-experience-with-an-AI-powered-CX-ecosystem.jpg\" height=\"464\" width=\"820\" alt=\"820&#215;464 resource thumbnail ebook deliver the next level of experience with an ai powered cx ecosystem\"><\/div><div class=\"card-body text-col\"><p class=\"assettag\">Ebook<\/p><h3 class=\"item-title h6\">Deliver the next level of experience with an AI-powered CX ecosystem<\/h3><\/div><div class=\"card-footer text-end\"><div class=\"justify-content-end btn-container\"><div class=\"btn chevron small only btn-secondary\"><\/div><\/div><\/div><\/a><\/div><div class=\"col-md-4 vertical-cards grid-item card-col item-image grid_type-resources\"><a class=\"card w-100 h-100 bgc-lgray component vertical text-start thumbnail chevron-only\" href=\"https:\/\/www.genesys.com\/en-sg\/resources\/genesys-cloud-ai-guides-demo\"><div class=\"thumbnail-col thubmnail\"><img decoding=\"async\" src=\"https:\/\/www.genesys.com\/media\/823x480-Genesys-com-Thumbnail-AI-Guides-Demo.png\" height=\"480\" width=\"823\" alt=\"823&#215;480 genesys com thumbnail ai guides demo\"><\/div><div class=\"card-body text-col\"><p class=\"assettag\">Demo<\/p><h3 class=\"item-title h6\">Genesys Cloud AI Guides Demo<\/h3><\/div><div class=\"card-footer text-end\"><div class=\"justify-content-end btn-container\"><div class=\"btn chevron small only btn-secondary\"><\/div><\/div><\/div><\/a><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section background_color=&#8221;bgc-lgray&#8221; flair=&#8221;%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D&#8221; vib=&#8221;enable&#8221; css=&#8221;.vc_custom_1714589368674{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_row content_placement=&#8221;middle&#8221; vib=&#8221;enable&#8221; vib_top=&#8221;-6.167rem&#8221;][vc_column width=&#8221;2\/3&#8243; offset=&#8221;vc_col-sm-offset-2&#8243;][vc_column_text css=&#8221;&#8221;] Omnichannel customer engagement [\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section full_width=&#8221;stretch_row&#8221;][vc_row content_placement=&#8221;middle&#8221; el_class=&#8221;mobile-reverse&#8221;][vc_column width=&#8221;1\/2&#8243;][\/vc_column][vc_column width=&#8221;5\/12&#8243; offset=&#8221;vc_col-sm-offset-1&#8243;][vc_column_text css=&#8221;&#8221;] Connect channel silos and build magnificent omnichannel experiences Omnichannel experiences unify inbound and outbound communication to deliver proactive, contextual interactions to your customers\u2014and an effortless experience. Create [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-146608","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/pages\/146608","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/comments?post=146608"}],"version-history":[{"count":8,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/pages\/146608\/revisions"}],"predecessor-version":[{"id":591148,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/pages\/146608\/revisions\/591148"}],"wp:attachment":[{"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/media?parent=146608"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}