{"id":467281,"date":"2023-02-24T14:54:18","date_gmt":"2023-02-24T22:54:18","guid":{"rendered":"https:\/\/www.genesys.com\/blog\/post\/cultivate-high-performing-contact-centre-agents-with-modern-training"},"modified":"2023-02-27T15:11:45","modified_gmt":"2023-02-27T23:11:45","slug":"cultivate-high-performing-contact-centre-agents-with-modern-training","status":"publish","type":"blog","link":"https:\/\/www.genesys.com\/en-sg\/blog\/post\/cultivate-high-performing-contact-centre-agents-with-modern-training","title":{"rendered":"Cultivate High-Performing Contact Centre Agents with Modern Training"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section full_width=&#8221;stretch_row&#8221;][vc_row][vc_column elemental_order=&#8221;order-2&#8243;][vc_column_text]Contact centres used to be all about driving agents, supervisors and management through daily drills to reach goals and metrics. Satisfying customers was a relatively simple process. But as technology evolved \u2014 creating more efficient experiences with each new advancement \u2014 customers came to expect more out of contact centres and staff.<\/p>\n<p>Delivering highly personalised end-to-end customer experiences efficiently and effectively now requires a workforce that\u2019s well-trained and equipped with right tools. According to the Genesys report &#8220;<a href=\"https:\/\/www.genesys.com\/en-sg\/resources\/human-values-report\" target=\"_blank\" rel=\"noopener\">Human values: The operating system for a high-performing contact centre<\/a>,&#8221; which surveyed over 16,000 contact centre employees worldwide, the greatest driver of enjoyment at work globally is learning new skills. Empowering employees to achieve their greatest potential ensures you have a workforce that\u2019s equipped with the knowledge and skills to deliver the best customer experience.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section full_width=&#8221;stretch_row&#8221;][vc_row][vc_column][vc_column_text]<\/p>\n<h3>Supporting Your Employees<\/h3>\n<p>Today, customer experiences are measured in more than time-to-resolution. <a href=\"https:\/\/www.genesys.com\/en-sg\/resources\/the-state-of-customer-experience\" target=\"_blank\" rel=\"noopener\">Customer satisfaction<\/a> also takes into account the process and outcome achieved. Delivering the interactions that customers expect begins with training. You should specifically focus on three core training areas.<\/p>\n<ol>\n<li><strong>Skills assessment:<\/strong> Recognise what skills your agents are proficient in and what they need to improve.<\/li>\n<li><strong>Timely training sessions:<\/strong> Make sure employees receive feedback in a timely and efficient manner.<\/li>\n<li><strong>Personal development plans:<\/strong> Maximise employee potential by creating and executing individualised development plans.<\/li>\n<\/ol>\n<p>Ensuring you have sufficient support in place to help customers is a high priority for every brand \u2014 especially when <a href=\"https:\/\/www.genesys.com\/en-sg\/resources\/mit-report-customer-experience-and-the-future-of-work?ost_tool=blog&amp;ost_campaign=ft-blog\" target=\"_blank\" rel=\"noopener\">high churn rates plague the contact centre<\/a>. It might be tempting to expedite training and onboarding processes to meet demands. But organisations that do this find their customer service falls short.<\/p>\n<p>Instead, <a href=\"https:\/\/www.genesys.com\/en-sg\/blog\/post\/the-great-rethink-its-time-to-invest-in-employee-retention\" target=\"_blank\" rel=\"noopener\">invest in employee onboarding and ongoing training<\/a> programs. Recently hired employees often face a mountain of documentation when they join the contact centre. From rules and regulations to call scripts and compliance guidelines, they must absorb information quickly. By investing in thorough, efficient training, your brand can move employees to the contact centre floor with the confidence that they\u2019re ready to provide exceptional customer experiences.<\/p>\n<h3>Coach \u2014 Don\u2019t Just Train<\/h3>\n<p>Building and bolstering a contact centre team requires a solid training program. But developing great agents requires more personalised coaching. There are distinct differences between training your workforce and coaching employees. Understanding the importance of both can create a powerful employee experience that engages agents and conveys your investment in their success.<\/p>\n<p style=\"padding-left: 40px;\"><strong>Training<\/strong> &#8211; Company-wide information that addresses the basics, provides general knowledge and measures progress through evaluations.<\/p>\n<p style=\"padding-left: 40px;\"><strong>Coaching<\/strong> &#8211; One-on-one sessions to pinpoint and develop skills based on an agent\u2019s specific strengths and weaknesses<\/p>\n<p>When paired with traditional training practices, one-on-one coaching bolsters employee confidence and reduces training time. Additionally, a good training program gives new recruits the opportunity to get hands-on experience by shadowing more established colleagues. It also allows agents to build a support system within the contact centre, relying on each other when facing new or particularly difficult challenges.<\/p>\n<h3>Identify and Bridge Employee Skill Gaps<\/h3>\n<p>When agents start their shifts, they walk onto the contact centre floor armed with the tools and information your company provided \u2014 as well as their own individual talents. It\u2019s your responsibility to find the best ways to apply their inherent skills so they maximise the positive outcome for each customer interaction. This is where <a href=\"https:\/\/www.genesys.com\/en-sg\/experience-as-a-service\" target=\"_blank\" rel=\"noopener\">meaningful, empathetic employee-customer experiences<\/a> are created.<\/p>\n<p>Start by identifying what employee skills, knowledge and tools drive the best outcomes for your organisation. Study top performers within your contact centre to understand what makes them successful. Then leverage this information to shape training and coaching to nurture desired skill sets.<\/p>\n<p>Next, consider how you assess your employees\u2019 personal traits. Self-reported skills or observed talents can provide a general idea. Running short, interactive simulations provides more data-driven insights. Then use those insights to define your agents\u2019 skill sets and give them the tools and training that will ensure their success.<\/p>\n<h3>Go Beyond Standard Training<\/h3>\n<p>Training isn\u2019t all fun and games, but it should be. The grueling nature of the day-to-day grind of contact centre work often leads to high levels of attrition. Stress, coupled with a lack of recognition or a non-existent sense of community, will further contribute to those high attrition rates. However, companies that invest in gamification capabilities can flip the script.<\/p>\n<p><a href=\"https:\/\/www.genesys.com\/en-sg\/capabilities\/gamification-for-call-centre-employees\" target=\"_blank\" rel=\"noopener\">Gamification<\/a> \u2014 the process of leveraging gaming elements to create a more engaging employee experience \u2014 is a powerful tool to promote team activities and bonding. Through a fun and friendly competitive dynamic, employees are motivated to do their best individually or as a team while boosting comradery and productivity.<\/p>\n<p><span data-contrast=\"auto\">Aside from inspiring employees to work toward goals, gamification enables organisations to <a href=\"https:\/\/beyond.genesys.com\/explore\/\" target=\"_blank\" rel=\"noopener\">strengthen training and skill development<\/a> through quizzes, challenges and calls to improve KPI<\/span><span data-contrast=\"auto\">s.\u00a0<\/span><span data-contrast=\"auto\">\u00a0It also\u00a0<\/span><span data-contrast=\"auto\">gives\u00a0<\/span><span data-contrast=\"auto\">employees visibility into their own progress and performance<\/span><span data-contrast=\"auto\">. This makes\u00a0<\/span><span data-contrast=\"auto\">it easy for agents\u00a0<\/span><span data-contrast=\"auto\">and<\/span><span data-contrast=\"auto\">\u00a0supervisors to identify and work on skill or knowledge gaps<\/span><span data-contrast=\"auto\">\u00a0\u2014<\/span><span data-contrast=\"auto\">\u00a0and teams\u00a0<\/span><span data-contrast=\"auto\">can\u00a0<\/span><span data-contrast=\"auto\">recognise and celebrate each other\u2019s successes.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/www.genesys.com\/en-sg\/blog\/post\/5-customer-experience-predictions-for-2023\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"auto\">Customer needs and expectations will continue\u00a0<\/span><span data-contrast=\"auto\">to\u00a0<\/span><span data-contrast=\"auto\">evolve<\/span><\/a><span data-contrast=\"auto\">.\u00a0<\/span><span data-contrast=\"auto\">To meet these challenges, <\/span><span data-contrast=\"auto\">your\u00a0<\/span><span data-contrast=\"auto\">contact centre<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">needs a\u00a0<\/span><span data-contrast=\"auto\">well-equipped, engaged staff ready to <\/span><span data-contrast=\"auto\">d<\/span><span data-contrast=\"auto\">eliver superior customer experiences<\/span><span data-contrast=\"auto\">.\u00a0<\/span><span data-contrast=\"auto\">A robust agent\u00a0<\/span><span data-contrast=\"auto\">coach<\/span><span data-contrast=\"auto\">ing and development process reinforce<\/span><span data-contrast=\"auto\">s<\/span><span data-contrast=\"auto\">\u00a0a sense of community\u00a0<\/span><span data-contrast=\"auto\">while also<\/span><span data-contrast=\"auto\">\u00a0mak<\/span><span data-contrast=\"auto\">ing<\/span><span data-contrast=\"auto\">\u00a0employees feel\u00a0<\/span><span data-contrast=\"auto\">valued<\/span><span data-contrast=\"auto\">, recognised and empowered to do their best.<\/span><span data-contrast=\"auto\"> It enables you to unleash your employees&#8217; superpowers.\u00a0<\/span><span data-contrast=\"auto\">And, when you<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">support, train and engage\u00a0<\/span><span data-contrast=\"auto\">your<\/span><span data-contrast=\"auto\">\u00a0workforce<\/span><span data-contrast=\"auto\">, retaining them come<\/span><span data-contrast=\"auto\">s<\/span><span data-contrast=\"auto\">\u00a0naturally<\/span><span data-contrast=\"auto\">.\u00a0<\/span>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section full_width=&#8221;stretch_row&#8221;][vc_row][vc_column elemental_order=&#8221;order-2&#8243;][vc_column_text]Contact centres used to be all about driving agents, supervisors and management through daily drills to reach goals and metrics. Satisfying customers was a relatively simple process. But as technology evolved \u2014 creating more efficient experiences with each new advancement \u2014 customers came to expect more out of contact centres and staff. Delivering [&hellip;]<\/p>\n","protected":false},"author":1002,"featured_media":466810,"template":"","tax_priority":[],"tax_blogtype":[17756],"tax_blogcategory":[13117,17554],"tax_contenttheme":[14903],"tax_bundle":[],"tax_contenttheme2":[18481],"tax_capability_sitewide":[16445],"tax_products_programs":[17548],"tax_buying_job":[16633],"tax_buyer_persona":[16887],"tax_sector":[],"tax_segment":[17079,17104,17125],"class_list":["post-467281","blog","type-blog","status-publish","has-post-thumbnail","hentry","tax_blogtype-genesys-en-sg","tax_blogcategory-cloud-en-sg","tax_blogcategory-workforce-engagement-en-sg","tax_contenttheme-improve-employee-experience-en-sg","tax_contenttheme2-level-up-your-technology-en-sg","tax_capability_sitewide-wem-en-sg","tax_products_programs-genesys-cloud-cx-en-sg","tax_buying_job-job-1-problem-identification-en-sg","tax_buyer_persona-business-en-sg","tax_segment-enterprise-en-sg","tax_segment-midsized-en-sg","tax_segment-smb-en-sg","tax_content_type-blog-en-sg"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/blog\/467281","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/types\/blog"}],"author":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/users\/1002"}],"version-history":[{"count":4,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/blog\/467281\/revisions"}],"predecessor-version":[{"id":467287,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/blog\/467281\/revisions\/467287"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/media\/466810"}],"wp:attachment":[{"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/media?parent=467281"}],"wp:term":[{"taxonomy":"tax_priority","embeddable":true,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/tax_priority?post=467281"},{"taxonomy":"tax_blogtype","embeddable":true,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/tax_blogtype?post=467281"},{"taxonomy":"tax_blogcategory","embeddable":true,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/tax_blogcategory?post=467281"},{"taxonomy":"tax_contenttheme","embeddable":true,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/tax_contenttheme?post=467281"},{"taxonomy":"tax_bundle","embeddable":true,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/tax_bundle?post=467281"},{"taxonomy":"tax_contenttheme2","embeddable":true,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/tax_contenttheme2?post=467281"},{"taxonomy":"tax_capability_sitewide","embeddable":true,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/tax_capability_sitewide?post=467281"},{"taxonomy":"tax_products_programs","embeddable":true,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/tax_products_programs?post=467281"},{"taxonomy":"tax_buying_job","embeddable":true,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/tax_buying_job?post=467281"},{"taxonomy":"tax_buyer_persona","embeddable":true,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/tax_buyer_persona?post=467281"},{"taxonomy":"tax_sector","embeddable":true,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/tax_sector?post=467281"},{"taxonomy":"tax_segment","embeddable":true,"href":"https:\/\/www.genesys.com\/en-sg\/wp-json\/wp\/v2\/tax_segment?post=467281"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}