{"id":2547,"date":"2018-03-22T17:55:37","date_gmt":"2018-03-22T17:55:37","guid":{"rendered":"?post_type=resources&#038;p=2547"},"modified":"2019-02-10T23:18:37","modified_gmt":"2019-02-11T07:18:37","slug":"forrester-report-2017-customer-service-trends-operations-become-smarter-and-more-strategic","status":"publish","type":"resources","link":"https:\/\/www.genesys.com\/en-gb\/resources\/forrester-report-2017-customer-service-trends-operations-become-smarter-and-more-strategic","title":{"rendered":"Forrester Report 2017 Customer Service Trends: Operations Become Smarter And More Strategic"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section][vc_row][vc_column width=&#8221;2\/3&#8243;][vc_column_text]<\/p>\n<p class=\"pre_h1\">Forrester Report 2017<\/p>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<h1>Customer Service Trends: Operations Become Smarter And More Strategic<\/h1>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<h2>\u00a0<\/h2>\n<p>[\/vc_column_text]<span class=\"g_separator genesys-light-gray\" style=\"height:2px\"><\/span>[vc_row_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_column_text]Your customers have a strong opinion of what makes a company customer-centric. Customer service organisations must build on a foundation of operational efficiencies in order to deliver the great customer experiences that differentiate a brand. Leveraging tools for process automation and analytics, businesses gain customer insights to make smarter decisions for service and increase customer lifetime value. Only this level of customer focus will result in continued growth of brand loyalty and company revenue.<\/p>\n<p>Forrester Research has identified 10 customer service trends for 2017 that customer service professionals should consider as they strategise improved quality of service.<\/p>\n<p>Get this Forrester Report, authored by Kate Leggett, to learn:<\/p>\n<ul>\n<li>Top 10 customer service trends to deliver optimal customer service<\/li>\n<li>How to build a differentiated customer experience in line with customers\u2019 expectations<\/li>\n<li>How to strengthen relationships in an increasingly digital and self-service world<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;2552&#8243; img_size=&#8221;full&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=&#8221;1\/3&#8243;]<div class=\"eloq_form elq-container gmkto_form_type_ gmkto_format_vertical\"><form method=\"post\" 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Customer service organisations must build on a foundation of operational efficiencies in order to deliver the great customer experiences that differentiate a brand. Leveraging tools [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2553,"template":"","tax_priority":[],"tax_contenttheme":[],"tax_bundle":[],"tax_contenttheme2":[],"tax_capability_sitewide":[],"tax_products_programs":[],"tax_buying_job":[],"tax_buyer_persona":[],"tax_sector":[],"tax_segment":[],"class_list":["post-2547","resources","type-resources","status-publish","has-post-thumbnail","hentry","tax_content_type-report-en-gb"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/resources\/2547","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/resources"}],"about":[{"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/types\/resources"}],"author":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":2,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/resources\/2547\/revisions"}],"predecessor-version":[{"id":130445,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/resources\/2547\/revisions\/130445"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/media\/2553"}],"wp:attachment":[{"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/media?parent=2547"}],"wp:term":[{"taxonomy":"tax_priority","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_priority?post=2547"},{"taxonomy":"tax_contenttheme","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_contenttheme?post=2547"},{"taxonomy":"tax_bundle","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_bundle?post=2547"},{"taxonomy":"tax_contenttheme2","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_contenttheme2?post=2547"},{"taxonomy":"tax_capability_sitewide","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_capability_sitewide?post=2547"},{"taxonomy":"tax_products_programs","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_products_programs?post=2547"},{"taxonomy":"tax_buying_job","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_buying_job?post=2547"},{"taxonomy":"tax_buyer_persona","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_buyer_persona?post=2547"},{"taxonomy":"tax_sector","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_sector?post=2547"},{"taxonomy":"tax_segment","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_segment?post=2547"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}