{"id":589045,"date":"2025-08-19T12:39:29","date_gmt":"2025-08-19T19:39:29","guid":{"rendered":"https:\/\/www.genesys.com\/?page_id=589045"},"modified":"2026-03-24T06:02:21","modified_gmt":"2026-03-24T13:02:21","slug":"responsible-ai","status":"publish","type":"page","link":"https:\/\/www.genesys.com\/en-gb\/responsible-ai","title":{"rendered":"Responsible AI"},"content":{"rendered":"

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Create great experiences with responsible AI<\/h1>\n

Genesys Cloud AI is designed to be transparent, secure and fair \u2014 enabling you to scale customer experiences without compromising ethics or compliance.[\/vc_column_text]

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Our commitment to responsible innovation<\/h2>\n

Genesys Cloud\u2122 AI is designed with responsibility at its heart. We embed ethical principles such as transparency, accountability, fairness, and privacy into every step of the artificial intelligence (AI) lifecycle. From development to deployment, our aim is to ensure that AI enhances experiences without introducing risk. With built-in safeguards and governance aligned to global standards, Genesys provides organisations with the confidence to scale AI responsibly.<\/p>\n

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\u201cAt Genesys, we pride ourselves on executing a sustainable strategy. It\u2019s a core tenet of how we lead, innovate and serve. We have taken bold steps to reinforce trust and transparency. We\u2019ve rolled out enhanced AI ethics guidelines, established an enterprise risk management committee and upheld our strong track record of operational resilience. These measures reflect our continued focus on leading with integrity and enabling the responsible use of emerging technologies.\u201d<\/p>\n

Tony Bates<\/strong>
\nChairman and CEO, Genesys[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column width=”5\/12″][vc_column_text css=””]<\/p>\n

Core principles that guide Genesys Cloud AI<\/h2>\n

Responsible AI is grounded in ethical design and proactive governance. The following five principles guide how we construct, develop, and implement AI systems to ensure ethical, safe, and human-centred outcomes.[\/vc_column_text][\/vc_column][vc_column width=”7\/12″]

Explore AI Ethics<\/a><\/div>[\/vc_column][\/vc_row][vc_row][vc_column width=”1\/3″][vc_column_text css=””]<\/p>\n

Accountability<\/h3>\n

AI requires clear oversight. Governance, controls and human oversight safeguards allow organisations using Genesys Cloud to monitor systems to ensure they\u2019re acting as intended.[\/vc_column_text][\/vc_column][vc_column width=”1\/3″][vc_column_text css=””]<\/p>\n

Security and privacy<\/h3>\n

Genesys Cloud AI is built to protect customer data. Our AI is designed to use data minimally, isolate systems and never train shared models on customer personal data.[\/vc_column_text][\/vc_column][vc_column width=”1\/3″][vc_column_text css=””]<\/p>\n

Transparency<\/h3>\n

AI needs to be comprehensible and manageable. From in-product explainability to AI product cards<\/a>*, customers are provided with clear insight into how Genesys Cloud AI is constructed and deployed.<\/p>\n

* Product cards are available to direct customers with a current contract and to registered partners.<\/p>\n

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Fairness<\/h3>\n

AI should work well for everyone. We audit training data, assess how models perform and continually broaden language support to reduce bias and improve fairness across regions and contexts.[\/vc_column_text][\/vc_column][vc_column width=”1\/3″][vc_column_text css=””]<\/p>\n

Governance<\/h3>\n

Responsible AI is a process, not a destination. We apply structured risk reviews and cross-functional oversight throughout the AI lifecycle to keep systems aligned and evolving.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section background_color=”bgc-lgray” flair=”%5B%7B%22flair_type%22%3A%22f_type_image%22%2C%22hide_mobile%22%3A%22yes%22%7D%5D”][vc_row content_placement=”middle”][vc_column width=”1\/2″][vc_single_image image=”587662″ alignment=”center” css=”” rounded_corners=”rounded-lg”][\/vc_column][vc_column width=”5\/12″ offset=”vc_col-sm-offset-1″][vc_column_text css=””]<\/p>\n

Embedding sustainability into AI development<\/h2>\n

Responsible AI at Genesys goes hand in hand with sustainability. Our efforts align AI governance with global standards, reduce energy impact and prioritise ethical development at scale.<\/p>\n

Explore our sustainability page for insights into our practices and our most recent Genesys Sustainability Report.[\/vc_column_text]

Find out more<\/a><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section flair=”%5B%7B%22flair_type%22%3A%22f_type_image%22%2C%22hide_mobile%22%3A%22yes%22%7D%5D” el_id=”ai-ethics-board”][vc_row][vc_column width=”1\/2″][vc_column_text css=””]<\/p>\n

Meet the Genesys Ethical AI Board<\/h2>\n

Our cross-functional Ethical AI Board aims to guarantee responsible AI innovation. By aligning AI development with our ethical standards \u2014 from privacy to bias mitigation \u2014 the board helps us deliver AI capabilities that are safe, transparent and human-centred by design.[\/vc_column_text]