{"id":506812,"date":"2024-02-16T10:18:43","date_gmt":"2024-02-16T18:18:43","guid":{"rendered":"https:\/\/www.genesys.com\/capabilities\/development"},"modified":"2025-02-07T06:07:27","modified_gmt":"2025-02-07T14:07:27","slug":"development","status":"publish","type":"capabilities","link":"https:\/\/www.genesys.com\/en-gb\/capabilities\/development","title":{"rendered":"Development"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section background_color=&#8221;bgc-lgray&#8221; flair=&#8221;%5B%5D&#8221; vib=&#8221;enable&#8221;][vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; vib=&#8221;enable&#8221; css=&#8221;.vc_custom_1707204122633{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}&#8221;][vc_column offset=&#8221;vc_col-lg-offset-1 vc_col-lg-10 vc_col-md-offset-1 vc_col-md-10 vc_col-sm-offset-0&#8243;][vc_column_text]<\/p>\n<h1 style=\"text-align: center;\">Uplevel your contact centre development environment<\/h1>\n<p>[\/vc_column_text]<div class=\"btn-container justify-content-center  vc_custom_1711350768019\"><a role=\"button\"  class=\"btn btn-primary\" href=\"https:\/\/www.genesys.com\/en-gb\/campaign\/try-genesys-cloud-for-free\" target=\"\" rel=\"\">Start for free<\/a><a role=\"button\"  class=\"btn btn-ff-primary chevron\" href=\"https:\/\/developer.genesys.cloud\/\" target=\"_blank\" rel=\"noopener\">Visit Developer Centre<\/a><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column][vc_column_text]<\/p>\n<h2 class=\"h3\" style=\"text-align: center;\">Deliver strategic value at scale with a modern approach to contact centre development<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3 class=\"h5\">Do real engineering work<\/h3>\n<p>The Genesys Cloud\u2122 platform was built with developers\u2019 needs in mind. Gain access to a rich development environment that\u2019s purpose-built to address unique use cases.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3 class=\"h5\">Bring innovation to market fast<\/h3>\n<p>Get a head start by building upon sustainable development frameworks and kits with a variety of templates and tools in familiar, modern languages.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3 class=\"h5\">Be a value-creation machine<\/h3>\n<p>Streamline development on a single, modern and feature-rich platform. Start saying yes to the business more often to deliver unique, unprecedented solutions.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section flair=&#8221;%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D&#8221;][vc_row][vc_column][vc_column_text]<\/p>\n<h2 class=\"h3\" style=\"text-align: center;\">Create experiences others have yet to imagine<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;2\/3&#8243; offset=&#8221;vc_col-lg-offset-2&#8243;][vc_single_image image=&#8221;505659&#8243; alignment=&#8221;center&#8221; el_class=&#8221;rounded-xs&#8221;][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221;][vc_column width=&#8221;1\/3&#8243;]<div class=\"component icon-list w-100  vertical text-start\"><h3 class=\"text-22\">API extension points<\/h3>\n<p>Extend and connect to virtually any part of your Genesys Cloud platform with over 3,000 APIs that are public by default and can be fully <a href=\"https:\/\/developer.genesys.cloud\/devapps\/api-explorer\" target=\"_blank\" rel=\"noopener\">explored<\/a> and tested in the Developer Centre.<\/p>\n<\/div>[\/vc_column][vc_column width=&#8221;1\/3&#8243;]<div class=\"component icon-list w-100  vertical text-start\"><h3 class=\"text-22\">Software developer kits<\/h3>\n<p>Simplify integrations using <a href=\"https:\/\/developer.genesys.cloud\/devapps\/sdk\/\" target=\"_blank\" rel=\"noopener\">client libraries<\/a> that wrap REST API calls in an intuitive interface. Choose the programming language you\u2019re used to: JavaScript, Java, .NET, Python, iOS, Go and more.<\/p>\n<\/div>[\/vc_column][vc_column width=&#8221;1\/3&#8243;]<div class=\"component icon-list w-100  vertical text-start\"><h3 class=\"text-22\">Embeddable framework<\/h3>\n<p>Quickly put contact centre services in <a href=\"https:\/\/developer.genesys.cloud\/platform\/embeddable-framework\/\" target=\"_blank\" rel=\"noopener\">web apps<\/a> \u2014 inside third-party systems or as browser extensions. This includes interaction types and functionality, such as click-to-dial, screen pop, call forwarding and scripts.<\/p>\n<\/div>[\/vc_column][vc_column width=&#8221;1\/3&#8243;]<div class=\"component icon-list w-100  vertical text-start\"><h3 class=\"text-22\">Webhooks<\/h3>\n<p>Post event notifications into <a href=\"https:\/\/help.genesys.cloud\/articles\/webhooks-integrations\/\" target=\"_blank\" rel=\"noopener\">chat rooms<\/a> using preconfigured integrations with Jenkins, Jira, Bitbucket, GitHub, Salesforce and more. Send an event using a REST POST command with details.<\/p>\n<\/div>[\/vc_column][vc_column width=&#8221;1\/3&#8243;]<div class=\"component icon-list w-100  vertical text-start\"><h3 class=\"text-22\">Client apps<\/h3>\n<p>Embed custom web apps in the <a href=\"https:\/\/developer.genesys.cloud\/platform\/integrations\/client-apps\/\" target=\"_blank\" rel=\"noopener\">Genesys Cloud interface<\/a>. Display apps in sidebar, main stage or interaction widget panels so they fit neatly alongside primary user applications.<\/p>\n<\/div>[\/vc_column][vc_column width=&#8221;1\/3&#8243;]<div class=\"component icon-list w-100  vertical text-start\"><h3 class=\"text-22\">CI\/CD tools<\/h3>\n<p>Explore new product and custom innovations with minimal risk of human error using dev-and-test environments along with <a href=\"https:\/\/developer.genesys.cloud\/devapps\/cx-as-code\/\" target=\"_blank\" rel=\"noopener\">CX as Code<\/a>. Then A\/B test in production to innovate smarter.<\/p>\n<\/div>[\/vc_column][vc_column width=&#8221;1\/3&#8243;]<div class=\"component icon-list w-100  vertical text-start\"><h3 class=\"h5\">Functions<\/h3>\n<p>Connect to data stores and process data the way you want using <a href=\"https:\/\/help.genesys.cloud\/articles\/about-the-genesys-cloud-function-data-actions-integration\/\">Functions<\/a>. Tailor cryptographic processing, manipulate data, use your certificates and address a near infinite number of use cases \u2013 all without your own Amazon Web Services environment.<\/p>\n<\/div>[\/vc_column][vc_column width=&#8221;1\/3&#8243;]<div class=\"component icon-list w-100  vertical text-start\"><h3 class=\"text-22\">Accelerators<\/h3>\n<p>Speed progress with <a href=\"https:\/\/help.genesys.cloud\/articles\/accelerators-overview\/\" target=\"_blank\" rel=\"noopener\">sample configurations<\/a> for data actions, bot flows, architect flows, attribute-based security fragments, knowledge workbench and more. Deploy into your organisation without having to build and configure yourself.<\/p>\n<\/div>[\/vc_column][vc_column width=&#8221;1\/3&#8243;]<div class=\"component icon-list w-100  vertical text-start\"><h3 class=\"text-22\">Developer Centre<\/h3>\n<p>Find everything you need to create in one place: <a href=\"https:\/\/developer.genesys.cloud\/\" target=\"_blank\" rel=\"noopener\">Developer Centre<\/a>. Discover curated content for developers, including announcements, blogs, tutorials, how-to guides, dev apps and contact center development tools, active forums and more.<\/p>\n<\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section flair=&#8221;%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D&#8221;][vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221;][vc_column width=&#8221;5\/12&#8243; offset=&#8221;vc_col-sm-offset-0&#8243;]<div class=\"component card w-100 bgc-lgray vertical text-start thumbnail  chevron-only  \" ><div class=\"thumbnail-col   thumbnail\"><img decoding=\"async\" width=\"440\" height=\"240\" class=\"card-img-top thumbnail\" src=\"https:\/\/www.genesys.com\/media\/resource-thumb-state-of-cx-2024-clean.png\" alt=\"resource-thumb-state-of-cx-2024-clean\" ><\/div><div class=\"card-body\"><p class=\"h2 font-weight-bold\">Only 13%<\/p>\n<p class=\"text-22 mb-4\">of organisations provide a fully connected omnichannel experience<\/p>\n<p class=\"font-weight-bold text-orange\">\u201c<a class=\"text-orange\" href=\"https:\/\/www.genesys.com\/en-gb\/resources\/the-state-of-customer-experience\/\">The State of Customer Experience<\/a>,\u201d Genesys, 2023<\/p>\n<\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"small mt-0 chevron btn btn-secondary  only\"><\/div><\/div><\/div><\/div>[\/vc_column][vc_column width=&#8221;7\/12&#8243; offset=&#8221;vc_col-lg-offset-0 vc_col-md-offset-0 vc_col-sm-offset-0&#8243;][vc_column_text]<\/p>\n<h2 class=\"h3\">Make a bigger impact on the business<\/h2>\n<p>Genesys makes it easy to provide customers and employees with a fully automated and contextual experience across communication channels. You can focus on creating artificial intelligence (AI)-powered omnichannel solutions with your business counterparts \u2014 in real time. Dig in and understand their greatest opportunities, threats and disruptors. Then quickly create and show how technology can narrow the gap between customer expectations and what your company delivers.<\/p>\n<p>Equipped with the Genesys Cloud platform\u2019s packaged capabilities, rich public APIs, integration methods and developer tools, you\u2019ll have the freedom to build things that delight your customers and employees. With Genesys, you can say yes to the business more and become a strategic team member who enables differentiation.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section flair=&#8221;%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D&#8221;][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 class=\"h3\" style=\"text-align: center;\">Compose differentiation for your brand in and beyond the contact centre<\/h2>\n<p style=\"text-align: center;\">Create innovative solutions for your customers, employees and business with an API-first, open platform that provides modern, functional tools and resources. Connect to platform services, accelerate the development cycle and test new ideas quickly and safely.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221; css=&#8221;.vc_custom_1618854940659{padding-top: 0px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3 class=\"text-black h5\">Extend your starting point for adding value to the business<\/h3>\n<p>Build on a development platform that delivers the industry&#8217;s most comprehensive set of native experience orchestration capabilities \u2014 all built on a single code base to seamlessly work together. Add to an expansive set of product capabilities and pre-built apps and integrations that are continuously expanding. User-centric APIs, software development kits (SDKs) and dev tools allow you to create code that delivers one of a kind experiences for customers and employees.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3 class=\"h5 text-black\">Get contact centre development tools and answers fast<\/h3>\n<p>The Genesys Developer Centre provides a knowledge base built by developers for developers. Serving as a central hub of information, tools and resources, you\u2019ll be able to build value and differentiated solutions quickly on the Genesys Cloud platform.<\/p>\n<p>We deliver the resources you need to operate efficiently. You can tap into the communal knowledge of our Developer Forum to get answers to specific questions from customers, partners and Genesys developers. With a connected community of developers, collaborating and learning is easy.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3 class=\"text-black h5\">Fuel your CI\/CD pipeline<\/h3>\n<p>With Genesys, you have access to continuous integration and innovation along with the ability to more easily manage your CI\/CD pipeline. We provide a developer sandbox and configuration management tool, CX as Code, to define configuration objects (e.g., queues, skills and users) in plain text files and apply configurations between environments.<\/p>\n<p>CX as Code is built on top of the HashiCorp Terraform tool. Genesys provides a plugin for Terraform that allows you to manage the Genesys Cloud infrastructure. The plugin implements resources to interact with the Genesys Cloud public API to apply desired changes. You can more easily manage configurations across dev, test and production environments to support DevOps best practices.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3 class=\"text-black h5\">Access the same APIs our developers use<\/h3>\n<p>Starting with a RESTful API-first approach, Genesys developers provide an API around what they create prior to release. Most APIs are public, which means Genesys customers and partners have open access to thousands of APIs to extend and connect to the Genesys Cloud platform. Get a single development platform that provides you and your team endless possibilities.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section flair=&#8221;%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D&#8221;][vc_row equal_height=&#8221;yes&#8221; disable_element=&#8221;yes&#8221;][vc_column][vc_column_text]<\/p>\n<h2 class=\"h4\" style=\"text-align: center;\">See what our customers have to say<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<a class=\"component-cta-block card w-100 h-100 bgc-lgray centered cta-text-end \"  href=\"\/podcast\/series\/tech-talks-in-twenty\/s3-ep-1-the-key-to-retaining-top-cx-development-talent\" target=\"\" rel=\"\"><div class=\"row align-items-center image-stack card-body\"><div class=\"col-image col-md-3 flex-column justify-content-center img-top-container no-offset\"><img decoding=\"async\" width=\"760\" height=\"760\" class=\"rounded\" src=\"https:\/\/www.genesys.com\/media\/richard-tucker-photo.png\" alt=\"\" ><\/div><div class=\"col-content col-md-9 mt-1 mt-lg-0\"><div class=\"content-container\"><p>\nThat was our challenge at the beginning: To convince our software engineers that this is going to be real software engineering. We gave them some training and then let them loose in the developer documentation. And then we started to do the build and started to really explore some of the more advanced sides of it, like Terraform. Now we\u2019re at the point where our engineers are really loving working with the system.<\/p>\n<\/div><div class=\" btn-container mt-2\"><div class=\"btn btn-primary\">Read the story<\/div><\/div><\/div><\/div><\/a>[\/vc_column][\/vc_row][\/vc_section][vc_section flair=&#8221;%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D&#8221;][vc_row css=&#8221;.vc_custom_1669151417686{padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column][vc_column_text]<\/p>\n<h2 class=\"h4\" style=\"text-align: center;\">See what else you can do with Genesys<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"capability-list icon-card-bg row gutter-small\"><div class=\"wpb_column col-12 col-md-6 col-xl-3 col-lg-4\"><a class=\"component card w-100 h-100 bgc-lgray vertical text-left nomedia mini\" href=\"https:\/\/www.genesys.com\/en-gb\/capabilities\/cloud-architecture\"><div class=\"card-body\"><h3 class=\"h5\">Cloud architecture<\/h3><p>Explore a comprehensive set of native capabilities \u2014 all built on a single codebase.<\/p><\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"btn small chevron btn-secondary only\" href=\"#\" target=\"\" rel=\"\"><\/div><\/div><\/div><\/a><\/div><div class=\"wpb_column col-12 col-md-6 col-xl-3 col-lg-4\"><a class=\"component card w-100 h-100 bgc-lgray vertical text-left nomedia mini\" href=\"https:\/\/www.genesys.com\/en-gb\/capabilities\/cloud-architecture-and-open-platform\"><div class=\"card-body\"><h3 class=\"h5\">Cloud architecture and open platform<\/h3><p>Modernise your tech stack and enable faster innovation \u2014 while guaranteeing secure, always-on operations.<\/p><\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"btn small chevron btn-secondary only\" href=\"#\" target=\"\" rel=\"\"><\/div><\/div><\/div><\/a><\/div><div class=\"wpb_column col-12 col-md-6 col-xl-3 col-lg-4\"><a class=\"component card w-100 h-100 bgc-lgray vertical text-left nomedia mini\" href=\"https:\/\/www.genesys.com\/en-gb\/capabilities\/global-availability\"><div class=\"card-body\"><h3 class=\"h5\">Global availability<\/h3><p>Get global coverage, security and resilience with a leading AI-Powered Experience orchestration platform.<\/p><\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"btn small chevron btn-secondary only\" href=\"#\" target=\"\" rel=\"\"><\/div><\/div><\/div><\/a><\/div><div class=\"wpb_column col-12 col-md-6 col-xl-3 col-lg-4\"><a class=\"component card w-100 h-100 bgc-lgray vertical text-left nomedia mini\" href=\"https:\/\/www.genesys.com\/en-gb\/capabilities\/integrations-apps\"><div class=\"card-body\"><h3 class=\"h5\">Integrations and apps<\/h3><p>Maximise your investments; integrate existing technologies and the skilled employees who use them with Genesys solutions. <\/p><\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"btn small chevron btn-secondary only\" href=\"#\" target=\"\" rel=\"\"><\/div><\/div><\/div><\/a><\/div><div class=\"wpb_column col-12 col-md-6 col-xl-3 col-lg-4\"><a class=\"component card w-100 h-100 bgc-lgray vertical text-left nomedia mini\" href=\"https:\/\/www.genesys.com\/en-gb\/capabilities\/cloud-and-salesforce\"><div class=\"card-body\"><h3 class=\"h5\">Salesforce Integrations with Genesys Cloud<\/h3><p>Bring your CRM and CCaaS solutions together with a pre-built Genesys Cloud integration for Salesforce.<\/p><\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"btn small chevron btn-secondary only\" href=\"#\" target=\"\" rel=\"\"><\/div><\/div><\/div><\/a><\/div><div class=\"wpb_column col-12 col-md-6 col-xl-3 col-lg-4\"><a class=\"component card w-100 h-100 bgc-lgray vertical text-left nomedia mini\" href=\"https:\/\/www.genesys.com\/en-gb\/capabilities\/security-and-compliance\"><div class=\"card-body\"><h3 class=\"h5\">Security and compliance<\/h3><p>Ensure contact centre security and compliance with Genesys. Protect customer data, meet regulatory standards, and build trust with secure cloud solutions.<\/p><\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"btn small chevron btn-secondary only\" href=\"#\" target=\"\" rel=\"\"><\/div><\/div><\/div><\/a><\/div><div class=\"wpb_column col-12 col-md-6 col-xl-3 col-lg-4\"><a class=\"component card w-100 h-100 bgc-lgray vertical text-left nomedia mini\" href=\"https:\/\/www.genesys.com\/en-gb\/capabilities\/servicenow-integration\"><div class=\"card-body\"><h3 class=\"h5\">ServiceNow Integration<\/h3><p>Add the leading cloud contact centre solution to your ServiceNow CSM system with a powerful prebuilt integration and supercharge your CX. <\/p><\/div><div class=\"card-footer text-end\"><div class=\"btn-container justify-content-end\"><div class=\"btn small chevron btn-secondary only\" href=\"#\" target=\"\" rel=\"\"><\/div><\/div><\/div><\/a><\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"btn-container justify-content-center \"><a role=\"button\"  class=\"arrow arrow-primary\" href=\"https:\/\/www.genesys.com\/en-gb\/capabilities\" target=\"\" rel=\"\">Explore all capabilities<\/a><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section flair=&#8221;%5B%7B%22hide_mobile%22%3A%22yes%22%7D%5D&#8221; el_class=&#8221;card-form-section&#8221;][vc_row css=&#8221;.vc_custom_1669151642993{padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column][vc_column_text]<\/p>\n<h2 class=\"h4\" style=\"text-align: center;\">Discover the Genesys Cloud platform for developers<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221; css=&#8221;.vc_custom_1702351836869{padding-top: 0px !important;padding-bottom: 2.5rem !important;}&#8221;][vc_column]<div class=\"related-posts-container next-steps-module w-100\"><div class=\"inner-container scrollable-row-container\"><div class=\"row align-items-stretch gutter-small col-count-3 scrollable-row\"><div class=\"col-md-4 vertical-cards grid-item card-col item-image grid_type-resources\"><a class=\"card w-100 h-100 bgc-lgray component vertical text-start thumbnail chevron-only\" href=\"https:\/\/www.genesys.com\/en-gb\/resources\/unified-experience-from-genesys-and-servicenow-demo\"><div class=\"thumbnail-col thubmnail\"><img decoding=\"async\" src=\"https:\/\/www.genesys.com\/media\/820x464-ServiceNow-2.png\" height=\"464\" width=\"820\" alt=\"820&#215;464 servicenow (2)\"><\/div><div class=\"card-body text-col\"><p class=\"assettag\">Demo<\/p><h3 class=\"item-title h6\">In-depth demo: Unified Experience from Genesys and ServiceNow<\/h3><\/div><div class=\"card-footer text-end\"><div class=\"justify-content-end btn-container\"><div class=\"btn chevron small only btn-secondary\"><\/div><\/div><\/div><\/a><\/div><div class=\"col-md-4 vertical-cards grid-item card-col item-image grid_type-blog\"><a class=\"card w-100 h-100 bgc-lgray component vertical text-start thumbnail chevron-only\" href=\"https:\/\/www.genesys.com\/en-gb\/blog\/post\/3-keys-to-delivering-unified-experiences-with-genesys-and-servicenow\"><div class=\"thumbnail-col thubmnail\"><img decoding=\"async\" src=\"https:\/\/www.genesys.com\/media\/AdobeStock_666715368-scaled-e1741372866573.jpeg\" height=\"547\" width=\"820\" alt=\"Servicenow, genesys, unified customer experience, unified employee experience, cx\"><\/div><div class=\"card-body text-col\"><p class=\"assettag\">Blog<\/p><h3 class=\"item-title h6\">Genesys and ServiceNow: 3 Keys to Delivering a Unified Experience<\/h3><\/div><div class=\"card-footer text-end\"><div class=\"justify-content-end btn-container\"><div class=\"btn chevron small only btn-secondary\"><\/div><\/div><\/div><\/a><\/div><div class=\"col-md-4 vertical-cards grid-item card-col item-image grid_type-resources\"><a class=\"card w-100 h-100 bgc-lgray component vertical text-start thumbnail chevron-only\" href=\"https:\/\/www.genesys.com\/en-gb\/resources\/unified-experience-from-genesys-and-servicenow\"><div class=\"thumbnail-col thubmnail\"><img decoding=\"async\" src=\"https:\/\/www.genesys.com\/media\/Resource-thumbnail_asset-landscape_Service-Now-Data-Sheet-1.png\" height=\"815\" width=\"1440\" alt=\"Resource thumbnail asset landscape service now   data sheet (1)\"><\/div><div class=\"card-body text-col\"><p class=\"assettag\">Product overview<\/p><h3 class=\"item-title h6\">Product Overview: Unified Experience from Genesys and ServiceNow<\/h3><\/div><div class=\"card-footer text-end\"><div class=\"justify-content-end btn-container\"><div class=\"btn chevron small only btn-secondary\"><\/div><\/div><\/div><\/a><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row background_color=&#8221;bgc-lgray&#8221; content_placement=&#8221;middle&#8221; el_class=&#8221;form-card&#8221; el_id=&#8221;demo&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 class=\"h4\">See what you can build<\/h2>\n<p>Think beyond just a call centre solution. Develop code that helps deliver new types of experiences. Experiment with solutions that have the potential to leave customers feeling surprised and grateful they\u2019ve connected with your brand. And your employees will feel fortunate to work for a modern company that appreciates them. Request a demo to start imagining what\u2019s possible.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;]<div class=\"eloq_form elq-container gmkto_form_type_hot gmkto_format_vertical\"><form method=\"post\" name=\"MasterLeadIntakeForm\" action=\"https:\/\/s1260946616.t.eloqua.com\/e\/f2\" data-proc=\"inline\" data-ppcount=\"5\" onsubmit=\"return proc_submit(this);\" class=\"beam-form elq-form init yesknown yesprefill yespp strict-check\"  data-target=\".thank-you\" ><div id=\"known_person\" style=\"display:none;\"><p class=\"welcome_user\"><span id=\"welcome_person\">Welcome back<\/span> <span id=\"person_info\"><span class=\"person_first\"><\/span>&nbsp;<span class=\"person_last\"><\/span><\/span><\/p><p class=\"delete_button\"><a class=\"deletemyrecord\">Not You?<\/a><\/p><\/div><input value=\"MasterLeadIntakeForm\" type=\"hidden\" name=\"elqFormName\"><input value=\"1260946616\" type=\"hidden\" name=\"elqSiteId\"><input name=\"elqCampaignId\" type=\"hidden\"><input 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<div class=\"form-row row-email el_field form-floating\">\n        <input type=\"email\" class=\"form-control el_field elq-item-input required\" name=\"emailAddress\" id=\"fe192\" value=\"\" aria-label=\"Email\" placeholder=\"Email\">\n        <label for=\"fe192\">Email<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available  required\" name=\"firstName\" id=\"fe190\" value=\"\" placeholder=\"First Name\">\n        <label for=\"fe190\">First Name<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required\" name=\"lastName\" id=\"fe191\" value=\"\" placeholder=\"Last Name\">\n        <label for=\"fe191\">Last Name<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row form-floating el_field\">\n        <input type=\"tel\" class=\"form-control el_field elq-item-input required pre-exclude\" name=\"busPhone\" id=\"fe215\" value=\"\" placeholder=\"Telephone\">\n        <label for=\"fe215\">Telephone<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe219\" name=\"jobLevel1\" data-value=\"\">\n            <option selected=\"\" value=\"\"><\/option><option value=\"C-Level\">C-Level<\/option><option value=\"VP\">VP<\/option><option value=\"Director\">Director<\/option><option value=\"Manager\">Manager<\/option><option value=\"Principal\">Principal<\/option><option value=\"Engineer \/ Architect\">Engineer \/ Architect<\/option><option value=\"Consultant\">Consultant<\/option><option value=\"Analyst\">Analyst<\/option><option value=\"Partner\">Partner<\/option><option value=\"Staff\">Staff<\/option><option value=\"Unknown\">Unknown<\/option>\n        <\/select>\n        <label for=\"fe219\">Level<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe218\" name=\"jobFunction1\" data-value=\"\">\n            <option selected=\"\" value=\"\"><\/option>\n            <option value=\"Claims\">Claims<\/option><option value=\"Collections\">Collections<\/option><option value=\"Contact Center Management\">Contact Centre Management<\/option><option value=\"Customer Experience\">Customer Experience<\/option><option value=\"Customer Service\">Customer Service<\/option><option value=\"Ecommerce\/Digital Channels\">Ecommerce\/Digital Channels<\/option><option value=\"Finance\">Finance<\/option><option value=\"Human Resources\">Human Resources<\/option><option value=\"Influencer\">Influencer<\/option><option value=\"Information Technology\">Information Technology<\/option><option value=\"IT Architecture\">IT Architecture<\/option><option value=\"IT Infrastructure\">IT Infrastructure<\/option><option value=\"IVR\">IVR<\/option><option value=\"Marketing\">Marketing<\/option><option value=\"Operations \/ Process Management\">Operations\/Process Management<\/option><option value=\"Production Management\">Production Management<\/option><option value=\"Purchasing\">Purchasing<\/option><option value=\"Sales\">Sales<\/option><option value=\"Unknown\">Unknown<\/option>\n        <\/select>\n        <label for=\"fe218\">Function<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required eloq_ppe\" name=\"company\" id=\"fe193\" value=\"\" placeholder=\"Company Name\">\n        <label for=\"fe193\">Company Name<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe194\" name=\"country\" data-value=\"\">\n            <option value=\"\"><\/option>\n            <!-- Add country options here -->\n        <\/select>\n        <label for=\"fe194\">Country<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available country_dep el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe214\" name=\"stateProv\" data-value=\"\">\n            <option selected=\"\" value=\"\"><\/option>\n        <\/select>\n        <label for=\"fe214\">State\/Province<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required eloq_ppe\" name=\"website1\" id=\"fe801\" value=\"\" placeholder=\"Your Website\">\n        <label for=\"fe801\">Your Website<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required eloq_ppe\" name=\"city\" id=\"fe226\" value=\"\" placeholder=\"City\">\n        <label for=\"fe226\">City<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <input type=\"text\" class=\"form-control el_field elq-item-input cb_available required eloq_ppe\" name=\"title\" id=\"fe220\" value=\"\" placeholder=\"Job Title\">\n        <label for=\"fe220\">Job Title<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe221\" name=\"industry1\" data-value=\"\">\n            <option value=\"\" ><\/option>\n            <option value=\"Banking\">Banking<\/option><option value=\"Business Services\">Business Services<\/option><option value=\"Capital Markets\">Capital Markets<\/option><option value=\"Communications\">Communications<\/option><option value=\"Consumer Products\">Consumer Products<\/option><option value=\"Defense & Intelligence\">Defense & Intelligence<\/option><option value=\"Education & Non-Profit\">Education & Non-Profit<\/option><option value=\"Energy & Utilities\">Energy & Utilities<\/option><option value=\"Entertainment\">Entertainment<\/option><option value=\"Government\">Government<\/option><option value=\"Insurance\">Insurance<\/option><option value=\"Life Sciences\">Life Sciences<\/option><option value=\"Logistics\">Logistics<\/option><option value=\"Manufacturing\">Manufacturing<\/option><option value=\"Payors\">Payors<\/option><option value=\"Providers\">Providers<\/option><option value=\"Retailers\">Retailers<\/option><option value=\"Technology\">Technology<\/option><option value=\"Travel & Hospitality\">Travel & Hospitality<\/option><option value=\"Retail Banking\">Retail Banking<\/option><option value=\"Other\">Other<\/option>\n        <\/select>\n        <label for=\"fe221\">Industry<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe222\" name=\"levelofInterest1\" data-value=\"\">\n            <option value=\"\"><\/option>\n            <option value=\"Just researching\">Just researching<\/option><option value=\"Gathering business requirements\">Gathering business requirements<\/option><option value=\"Comparing solutions\">Comparing solutions<\/option><option value=\"Ready for a conversation\">Ready for a conversation<\/option>\n        <\/select>\n        <label for=\"fe222\">Level of Interest<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div>\n    <div class=\"form-row cb_available eloq_ppe el_field form-floating\">\n        <select class=\"form-select el_field elq-item-select cb_available required eloq_ppe\" id=\"fe225\" name=\"numberofAgentsForm1\" data-value=\"\">\n            <option value=\"\"><\/option>\n            <option value=\"1-20\">1-20<\/option><option value=\"21-50\">21-50<\/option><option value=\"51-100\">51-100<\/option><option value=\"101-300\">101-300<\/option><option value=\"301-500\">301-500<\/option><option value=\"501-1000\">501-1000<\/option><option value=\">1000\">&gt;1000<\/option><option value=\"No Contact Center\">No Contact Centre<\/option><option value=\"Don't Know\">Don't Know<\/option>\n        <\/select>\n        <label for=\"fe225\">Number of Agent Seats<span class=\"required-asterisk\">*<\/span><\/label>\n    <\/div><div class=\"form-check single-checkbox-row form-row gdpr-field white-box \"><input type=\"checkbox\" class=\"el_field eloq_ppe\" name=\"explicitConsentEmailPhone\" id=\"fe224\" val=\"\"><label class=\"checkbox-aligned elq-item-label\" for=\"fe224\">Yes. Keep me informed via email or telephone regarding Genesys information.<\/label><\/div><div class=\"single-checkbox-row form-row white-box \"><input type=\"checkbox\" class=\"el_field eloq_ppe\" name=\"contactMe\" id=\"fe509\" val=\"\"><label class=\"checkbox-aligned elq-item-label\" for=\"fe509\">I would like someone to reach out to me<\/label><\/div><input type=\"hidden\" data-query=\"utm_medium\" name=\"utm_medium\" id=\"fe199\" value=\"\"><input type=\"hidden\" data-query=\"utm_source\" name=\"utm_source\" id=\"fe200\" value=\"\"><input type=\"hidden\" data-query=\"utm_campaign\" name=\"utm_campaign\" id=\"fe201\" value=\"\"><input type=\"hidden\" data-query=\"utm_term\" name=\"utm_term\" id=\"fe202\" value=\"\"><input type=\"hidden\" data-query=\"utm_content\" name=\"utm_content\" id=\"fe203\" value=\"\"><input type=\"hidden\" data-query=\"ost_tool\" name=\"ost_tool\" id=\"fe293\" value=\"\"><input type=\"hidden\" data-query=\"ost_campaign\" name=\"ost_campaign\" id=\"fe294\" value=\"\"><input type=\"hidden\" data-query=\"ost_content\" name=\"ost_content\" id=\"fe295\" value=\"\"><input type=\"hidden\" data-query=\"blaid\" name=\"eloquaBLAID_c\" id=\"fe3099\" value=\"\"><input type=\"hidden\" data-query=\"gclid\" name=\"gCLID1\" id=\"fe283\" value=\"\"><input type=\"hidden\" data-query=\"mkwid\" name=\"mKWID1\" id=\"fe678\" value=\"\"><input type=\"hidden\" name=\"gAClientID1\" id=\"fe284\" value=\"\"><input type=\"hidden\" name=\"noteCreatorTitle1\" id=\"fe313\" value=\"\"><input type=\"hidden\" name=\"webContentAutoResponderDefault\" id=\"fe286\" value=\"Hot Lead\"><input type=\"hidden\" name=\"webContentAutoResponderTitle\" id=\"fe287\" value=\"\"><input type=\"hidden\" name=\"webContentAutoResponderURL\" id=\"fe288\" value=\"\"><input type=\"hidden\" name=\"noteCreator2\" id=\"fe478\" value=\"\"><input type=\"hidden\" class=\"yesprefill\" name=\"neverbounceResult1\" id=\"fe640\" value=\"OFF\"><input type=\"hidden\" class=\"yesprefill\" name=\"neverbounceFlags1\" id=\"fe641\" value=\"OFF\"><input type=\"hidden\" class=\"yesprefill\" name=\"neverbounceSuggestedCorrection1\" id=\"fe642\" value=\"6sense\"><input type=\"hidden\" name=\"clearbitPersonID1\" id=\"fe630\" value=\"\"><input type=\"hidden\" name=\"clearbitFieldCount1\" id=\"fe633\" value=\"\"><input type=\"hidden\" name=\"clearbitTitle1\" id=\"fe646\" value=\"\"><input type=\"hidden\" name=\"clearbitRole1\" id=\"fe631\" value=\"\"><input type=\"hidden\" name=\"clearbitNumberofEmployees1\" id=\"fe647\" value=\"\"><input type=\"hidden\" name=\"clearbitNumberofEmployeesRange1\" id=\"fe648\" value=\"\"><input type=\"hidden\" name=\"clearbitWebsite1\" id=\"fe802\" value=\"\"><input type=\"hidden\" name=\"browserUserAgent\" id=\"fe3319\" value=\"\"><input type=\"text\" class=\"honeypp\" name=\"honeypp\" id=\"honeypp\" value=\"\" ><input role=\"button\" aria-label=\"Get started\" type=\"Submit\" class=\"submit-button-style btn btn-primary \" value=\"Get started\" id=\"fe195\"><div class=\"loading\"><\/div><div class=\"gdpr-field form-row white-box legal\"><span>By providing your information, you agree to our <a href=\"https:\/\/www.genesys.com\/company\/legal\/privacy-policy\" target=\"_blank\">privacy policy<\/a>.<\/span><\/div><\/div><\/form><\/div>[vc_column_text css=&#8221;&#8221; el_class=&#8221;thank-you&#8221;]<\/p>\n<h2 class=\"h4\">Thank you for your interest.<\/h2>\n<p>We\u2019ll contact you directly to set up a date and time that works with your schedule.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8 vc_col-md-offset-1 vc_col-md-10 vc_col-sm-offset-0&#8243;][vc_column_text css=&#8221;.vc_custom_1738016247008{margin-bottom: 3rem !important;}&#8221;]<\/p>\n<h2 class=\"h3 font-weight-bold\" style=\"text-align: center;\">Frequently asked questions<\/h2>\n<p>[\/vc_column_text]<div class=\"component-accordion-container no-title\" data-display=\"accordion\"><div class=\"component-accordion-content custom-accordion\" data-opened=\"1\"><div class=\"row-100 content-item component-accordion-item\" ><div class=\"title-row\"><h3 class=\"component-accordion-title title h5\">What is an experience orchestration platform?<\/h3><i class=\"fa-kit ms-auto fa-chevron-down\"><\/i><\/div><div class=\"component-accordion-content content-row\"><div class=\"content-details\"><p>An experience orchestration platform is a modern all-in-one cloud platform that enables the seamless coordination of technology, interactions and touchpoints to deliver a superior end-to-end experience. Regardless of where data comes from, the platform\u2019s orchestration engine collects real-time customer information from various communication channels, as well as information from systems of record, such as ERP and CRM software, to provide a complete view of every experience.<\/p>\n<p>AI is applied to optimise customer journeys and personalise the experience so the right experience is delivered at the right time. Ultimately, experience orchestration empowers businesses to create the best experiences \u2014 responding to customer intents with the least amount of friction, enhancing agent performance, and delivering deeper, more meaningful customer interactions that drive loyalty.<\/p>\n<\/div><\/div><\/div><div class=\"row-100 content-item component-accordion-item\" ><div class=\"title-row\"><h3 class=\"component-accordion-title title h5\">How do modern CX development platforms differ from legacy systems?<\/h3><i class=\"fa-kit ms-auto fa-chevron-down\"><\/i><\/div><div class=\"component-accordion-content content-row\"><div class=\"content-details\"><p>Modern cloud customer experience (CX) platforms provide a comprehensive standards-based development environment that includes:<\/p>\n<ul>\n<li>A RESTful API-first approach<\/li>\n<li>Public APIs<\/li>\n<li>Industry standard development languages and protocols<\/li>\n<li>Unified SDK libraries<\/li>\n<li>Web-based SaaS contact centre development tools<\/li>\n<li>Self-driven education<\/li>\n<li>Public sites with ungated content and forums staffed by developers<\/li>\n<\/ul>\n<p>Unlike legacy systems, modern CX development platforms have been built with developers in mind from the start.<\/p>\n<\/div><\/div><\/div><div class=\"row-100 content-item component-accordion-item\" ><div class=\"title-row\"><h3 class=\"component-accordion-title title h5\">Should developers be part of the customer experience buying team?<\/h3><i class=\"fa-kit ms-auto fa-chevron-down\"><\/i><\/div><div class=\"component-accordion-content content-row\"><div class=\"content-details\"><p>Developers are an important part of the team that drives business differentiation. They\u2019re capable of creating what can\u2019t be easily bought or duplicated. They connect your CX ecosystem at deep levels beyond contact centre software. And with the right contact centre solution, contact centre development tools and mindset, they can do so quickly.<\/p>\n<p>However, developers can be expensive and hard to find. By joining the CX buying team, they become more aware of packaged product and marketplace capabilities available for purchase. By giving them information they don\u2019t often have, they can focus their development efforts where it will have the most impact.<\/p>\n<p>CX platforms also tend to vary widely in breadth and depth in both packaged business capabilities and development capabilities. It\u2019s critical for developers to understand and evaluate these differences firsthand. It will move the starting point for differentiation out as far as possible, while giving developers the tools and resources they need to build unique solutions.<\/p>\n<\/div><\/div><\/div><div class=\"row-100 content-item component-accordion-item\" ><div class=\"title-row\"><h3 class=\"component-accordion-title title h5\">How can AI and machine learning be integrated into contact centre operations?<\/h3><i class=\"fa-kit ms-auto fa-chevron-down\"><\/i><\/div><div class=\"component-accordion-content content-row\"><div class=\"content-details\"><p>AI is native and infused throughout a modern experience orchestration platform \u2014 enabling every area of functionality to incorporate intelligent automation. By harnessing the power of AI and machine learning, you gain deep insights into customer interactions. You can predict customer needs, identify trends and make data-driven decisions for better service.<\/p>\n<p>Customers and employees benefit from AI accelerators and co-pilots. Both customer and employee experiences are enhanced by providing smarter self-service, a more productive and efficient workforce, and optimised customer journeys.<\/p>\n<p>With turnkey AI, you\u2019re able to easily configure and optimise AI for specific needs. Developer tools allow software engineers to enhance automation, increase experimentation, and speed testing and deployment. Maximum adherence to AI ethics and protecting customer privacy is a must.<\/p>\n<\/div><\/div><\/div>\n<\/div><\/div>[\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section background_color=&#8221;bgc-lgray&#8221; flair=&#8221;%5B%5D&#8221; vib=&#8221;enable&#8221;][vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; vib=&#8221;enable&#8221; css=&#8221;.vc_custom_1707204122633{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}&#8221;][vc_column offset=&#8221;vc_col-lg-offset-1 vc_col-lg-10 vc_col-md-offset-1 vc_col-md-10 vc_col-sm-offset-0&#8243;][vc_column_text] Uplevel your contact centre development environment [\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column][vc_column_text] Deliver strategic value at scale with a modern approach to contact centre development [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;] Do real engineering work The Genesys Cloud\u2122 platform was built with developers\u2019 needs [&hellip;]<\/p>\n","protected":false},"author":692,"featured_media":0,"template":"","tax_cap_lobby":[18386],"tax_priority":[],"tax_contenttheme":[],"tax_bundle":[],"tax_contenttheme2":[],"tax_capability_sitewide":[],"tax_products_programs":[],"tax_buying_job":[],"tax_buyer_persona":[],"tax_sector":[],"tax_segment":[],"class_list":["post-506812","capabilities","type-capabilities","status-publish","hentry","tax_cap_lobby-platform-en-gb"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/capabilities\/506812","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/capabilities"}],"about":[{"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/types\/capabilities"}],"author":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/users\/692"}],"version-history":[{"count":11,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/capabilities\/506812\/revisions"}],"predecessor-version":[{"id":556497,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/capabilities\/506812\/revisions\/556497"}],"wp:attachment":[{"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/media?parent=506812"}],"wp:term":[{"taxonomy":"tax_cap_lobby","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_cap_lobby?post=506812"},{"taxonomy":"tax_priority","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_priority?post=506812"},{"taxonomy":"tax_contenttheme","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_contenttheme?post=506812"},{"taxonomy":"tax_bundle","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_bundle?post=506812"},{"taxonomy":"tax_contenttheme2","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_contenttheme2?post=506812"},{"taxonomy":"tax_capability_sitewide","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_capability_sitewide?post=506812"},{"taxonomy":"tax_products_programs","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_products_programs?post=506812"},{"taxonomy":"tax_buying_job","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_buying_job?post=506812"},{"taxonomy":"tax_buyer_persona","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_buyer_persona?post=506812"},{"taxonomy":"tax_sector","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_sector?post=506812"},{"taxonomy":"tax_segment","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_segment?post=506812"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}