{"id":118291,"date":"2018-02-27T00:00:00","date_gmt":"2018-02-27T08:00:00","guid":{"rendered":"https:\/\/www.genesys.com\/?post_type=blog&p=118291"},"modified":"2019-01-03T13:26:49","modified_gmt":"2019-01-03T21:26:49","slug":"the-next-best-action-for-genesys-acquiring-altocloud","status":"publish","type":"blog","link":"https:\/\/www.genesys.com\/en-gb\/blog\/post\/the-next-best-action-for-genesys-acquiring-altocloud","title":{"rendered":"The Next Best Action for Genesys: Acquiring Altocloud"},"content":{"rendered":"

[vc_section full_width=”stretch_row”][vc_row][vc_column][vc_column_text]Who doesn\u2019t want to grow their customer base? Or reach customers in a more meaningful way at precisely the right moment? What company doesn\u2019t want to get their customers to take the desired actions faster?<\/p>\n

Yes, that\u2019s what we thought you\u2019d say — that\u2019s what we all <\/strong>want. And, that\u2019s why we knew this \u2018next best action\u2019 was the right one for Genesys.<\/p>\n

So, today we are announcing our acquisition<\/a> of Altocloud<\/a>, a leading customer journey analytics provider. Altocloud\u2019s cloud-based digital customer engagement solution combines artificial intelligence and real-time communications with voice, video and messaging interactions to optimize and connect the entire customer journey.<\/p>\n

The company is doing some very cool things that are changing the way companies interact with customers across their entire business \u2013 from marketing to sales to service. What Altocoud does is so cool<\/em> that even industry analyst firm Gartner named them a \u201cCool Vendor<\/a>.\u201d<\/p>\n

Sales and marketing \u2013 reinvented!<\/strong><\/p>\n

To really put this all into perspective and drive home the tremendous opportunity this brings to businesses, let\u2019s consider an everyday example: online shopping. Many online shoppers browse a site and place items into the cart without ever completing the transaction. In fact, the average shopping cart abandonment rate for e-commerce sites is 69.23 percent, according to Baymard Institute<\/a>.<\/p>\n

Now consider how different that online shopping experience could look if the retailer knew just when the shopper was about to jump ship and could intervene with a chat, video or even a phone call. They could intercept the customer at just the right moment to drive them toward the desired action: buying the products in their cart.<\/p>\n

Better business through Blended AI<\/strong><\/p>\n

At Genesys, we\u2019re no strangers to customer journey management, but with Altocloud, we\u2019re taking our existing capabilities to the next level. Now, we can help companies intervene at the precise point in the customer journey with the best appropriate action that helps move them down the path to purchase. This gives businesses a more dynamic way to drive better business results \u2013 to turn opportunities into leads and leads into sales. And now, with the combined power of Genesys and Altocloud, they\u2019ll have just that.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_section full_width=”stretch_row”][vc_row][vc_column][vc_column_text]Who doesn\u2019t want to grow their customer base? Or reach customers in a more meaningful way at precisely the right moment? What company doesn\u2019t want to get their customers to take the desired actions faster? Yes, that\u2019s what we thought you\u2019d say — that\u2019s what we all want. And, that\u2019s why we knew this […]<\/p>\n","protected":false},"author":290,"featured_media":118292,"template":"","tax_priority":[],"tax_blogtype":[17761],"tax_blogcategory":[13125],"tax_contenttheme":[],"tax_bundle":[],"tax_contenttheme2":[],"tax_capability_sitewide":[],"tax_products_programs":[],"tax_buying_job":[],"tax_buyer_persona":[],"tax_sector":[],"tax_segment":[],"class_list":["post-118291","blog","type-blog","status-publish","has-post-thumbnail","hentry","tax_blogtype-genesys-executives-en-gb","tax_blogcategory-cloud-en-gb"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/blog\/118291","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/types\/blog"}],"author":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/users\/290"}],"version-history":[{"count":3,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/blog\/118291\/revisions"}],"predecessor-version":[{"id":122426,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/blog\/118291\/revisions\/122426"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/media\/118292"}],"wp:attachment":[{"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/media?parent=118291"}],"wp:term":[{"taxonomy":"tax_priority","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_priority?post=118291"},{"taxonomy":"tax_blogtype","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_blogtype?post=118291"},{"taxonomy":"tax_blogcategory","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_blogcategory?post=118291"},{"taxonomy":"tax_contenttheme","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_contenttheme?post=118291"},{"taxonomy":"tax_bundle","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_bundle?post=118291"},{"taxonomy":"tax_contenttheme2","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_contenttheme2?post=118291"},{"taxonomy":"tax_capability_sitewide","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_capability_sitewide?post=118291"},{"taxonomy":"tax_products_programs","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_products_programs?post=118291"},{"taxonomy":"tax_buying_job","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_buying_job?post=118291"},{"taxonomy":"tax_buyer_persona","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_buyer_persona?post=118291"},{"taxonomy":"tax_sector","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_sector?post=118291"},{"taxonomy":"tax_segment","embeddable":true,"href":"https:\/\/www.genesys.com\/en-gb\/wp-json\/wp\/v2\/tax_segment?post=118291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}