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BUSINESS WHITE PAPER

Roadmap for Omnichannel Customer Engagement

A Practical Guide to Modernizing Your Contact Centre and Delivering Omnichannel Customer Experiences

With customer expectations continuing to rise, and customer experience (CX) increasingly becoming a competitive differentiator, it is imperative to modernise your contact centre infrastructure for omnichannel customer engagement right away.

With an integrated customer experience platform in place that supports multimodality, orchestrated routeing and journey management, you can deliver omnichannel CX, increase employee engagement, and optimise business processes and performance. This white paper discusses:

  • How to evaluate existing systems and define omnichannel CX requirements
  • How an integrated customer experience platform for all digital channels and voice is the foundation for omnichannel engagement
  • Success stories of industry leaders that have made the move
Genesys roadmap omnichannel customer engagement 3d anz