IDC Spotlight:

IDC Nordic Analyst Perspective:
Customer Experience drives tomorrow’s business

Nordic organisations are positioned to utilise digital determination and cultural abilities to turn CX into a vital business evolution. The digital maturity in Nordic organisations has grown remarkably according to IDCs Tech Pulse Survey. Never before have companies in the Nordic welfare economies had this advantage of technology and digital culture on the brink of restarting after an economic crisis. And at the same time, they are ready to take next digital steps with cloud, analytics and AI.

According to IDC by 2022, 75% of enterprises will embed artificial intelligence into customer-facing technologies and processes using AI-based software to discover operational and experiential insights to guide innovation.

Get this IDC Nordic Analyst Perspective and learn about:

• Why customer experience solutions should be rooted in efficiency and automation.
• How CX is closely related to employees in contact centres and similar customer functions.
• Which technologies are needed for CX Solutions today and in the future?

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