{"id":636902,"date":"2026-08-17T03:03:54","date_gmt":"2026-08-17T10:03:54","guid":{"rendered":"https:\/\/www.genesys.com\/?post_type=events&#038;p=636902"},"modified":"2026-09-14T03:15:09","modified_gmt":"2026-09-14T10:15:09","slug":"future-of-cx-zurich-2026","status":"publish","type":"events","link":"https:\/\/www.genesys.com\/de-de\/events\/future-of-cx-zurich-2026","title":{"rendered":"Future of CX Zurich &#8211; 2026"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":893,"featured_media":0,"parent":0,"menu_order":0,"template":"","tax_priority":[],"tax_contenttheme":[],"tax_bundle":[],"tax_contenttheme2":[],"tax_capability_sitewide":[],"tax_products_programs":[],"tax_buying_job":[],"tax_buyer_persona":[],"tax_sector":[],"tax_segment":[],"class_list":["post-636902","events","type-events","status-publish","hentry"],"acf":{"hide_navigation":"false","hide_footer":"false","item_nav_hide":"no","utm_pass":false,"asset_expiration":"","disable_chat":false,"enable_ab_test":false,"enable_external_utm":false,"add_to_global_events":false,"disable_next_steps":false,"display_desc":false,"next_steps_type":"default","title_align":"left","ns_title":"","ns_subtitle":"","resource_next_steps":"","event_type":"gsummit","event_status":"ontime","event_start_date":"10\/20\/2026","event_start_time":"01:30:00","event_location":"","event_venue_name":"","country":"Switzerland","venue_map":{"address":"Zurich Development Center, Keltenstrasse 48, 8044 Z\u00fcrich, Z\u00fcrich, Switzerland","lat":47.3752005,"lng":8.5650174,"zoom":14,"place_id":"ChIJRzRHJbigmkcRnVeVPauzudY","name":"Zurich Development Center","street_number":"48","street_name":"Keltenstrasse","city":"Z\u00fcrich","state":"Z\u00fcrich","state_short":"ZH","post_code":"8044","country":"Schweiz","country_short":"CH"},"w_tycontent":"<p>Vielen Dank f\u00fcr Ihre Anmeldung! Gerne senden wir Ihnen in K\u00fcrze Ihre Best\u00e4tigung zu.<\/p>\n<p>Wir behalten uns vor, Anmeldungen ausserhalb unseres Kundenkreises zu stornieren.<\/p>\n<p>Ihr Genesys-Team<\/p>\n","event_header_bgc":"orange","event_header_title":"Future of CX","event_description_title":"","event_description":"<strong>From AI to Impact<\/strong><br><br \/>\r\nHow leading organisations turn AI into measurable business value <br \/>\r\n<br><br \/>\r\n20 October 2026 from 1.30pm at Zurich Development Center<br \/>\r\n","event_header_image":"https:\/\/www.genesys.com\/media\/facility-panoramic.jpg","disable_registration":false,"form_header_alignment":"left","form_header":"","form_button":"Register now","is_external_registration":[],"form_field_settings":["form_known","form_prefill","form_pp","cb_available","form_reach","nolazy"],"form_setup":{"events_field_config":"default","events_custom_fields":["fl_email","fl_firstname","fl_lastname","fl_company","fl_busphone","fl_country","fl_city","fl_jobfunction1","fl_joblevel1","fl_title","fl_website","fl_industry1","fl_levelofinterest1","fl_numberofagentsform1"],"additional_custom_form_fields":{"advance_fields":false},"cust_form_id":"","form_cid":"701Ht0000025UqJIAU","multiple_cid":false,"multiple_cid_setup":false,"ar_status":"no","ar_title":"default","ar_custom_title":"","ar_url":"default","ar_custom_url":"","custom_ty":"<p>Thank you very much for your registration! We will be happy to send you your confirmation shortly.<\/p>\n<p>We reserve the right to cancel registrations from outside our customer base.<\/p>\n<p>The Genesys Team<\/p>\n"},"additional_form_content":"","disable_content_section":false,"event_content_template":"a1","event_title_group":{"title":"","sub_title":""},"media_content":{"select_media":"image","content_image":636915,"content_video":""},"text_content":{"sub_title_h4":"","text_content":"<p><strong>From AI to Impact &#8211;\u00a0<\/strong><\/p>\n<p><strong>How leading organisations turn AI into measurable business value <\/strong><\/p>\n<p>Artificial Intelligence has moved beyond experimentation. The real question is no longer <strong>whether<\/strong> to use AI, but <strong>how<\/strong> to orchestrate it to create measurable value for customers, employees and the business.<\/p>\n<p>Three years after the launch of Genesys Cloud AI in Switzerland, the market has reached a new stage of maturity. Organisations have gained valuable experience, moved beyond isolated AI initiatives and are now focusing on what truly matters: delivering better customer experiences, empowering employees and generating tangible business outcomes.<\/p>\n<p>Join us for an afternoon of inspiring customer stories, strategic insights and open discussions with CX and technology leaders who are shaping the next generation of customer experience.<\/p>\n<p>Discover how organisations are successfully orchestrating AI across customer journeys, people, data and channels\u2014and what it takes to move from AI pilots to enterprise-wide impact at scale.<\/p>\n<p><strong>Why attend?<\/strong><\/p>\n<ul>\n<li>Learn how leading organisations are creating measurable business value with AI.<\/li>\n<li>Discover real-world customer stories and practical implementation lessons.<\/li>\n<li>Explore how Experience Orchestration connects AI, people and processes.<\/li>\n<li>Gain strategic insights into the next evolution of Customer Experience.<\/li>\n<li>Exchange ideas with senior CX, Service, Digital and IT leaders from across Switzerland.<\/li>\n<\/ul>\n<p><strong>Who should attend?<\/strong><\/p>\n<p>Senior decision-makers in Customer Experience, Customer Service, Contact Centers, Digital Transformation, IT and Business Operations who want to understand how AI can create lasting business value at scale.<\/p>\n<p>&nbsp;<\/p>\n","cta_text":"","cta_url":""},"disable_agenda_section":false,"event_agenda_title":"","event_agenda_opened":"1","remove_agenda_nav":false,"event_agenda_nav":"","disable_speaker_section":false,"event_speaker_title":"","remove_speaker_nav":false,"event_speaker_nav":"","disable_venue_section":false,"remove_venue_nav":false,"event_venue_nav":"","enable_map":true,"disable_faq_section":false,"event_faq_title":"","event_faq_opened":"3","remove_faq_nav":false,"event_faq_nav":"","disable_sponsor_section":false,"event_sponsor_title":"","remove_sponsor_nav":false,"event_sponsor_nav":"","disable_partner_section":true,"event_partners_title":"Partner","event_partners_subtitle":"","remove_partners_nav":false,"event_partners_nav":"Partner","event_partners_columns":"3","disable_additional_content_section":true,"additional_content_template":"a1","additional_content_position":"default","additional_title_group":{"title":"","sub_title":""},"additional_media_content":{"select_media":"image","content_image":false,"content_video":""},"additional_text_content":{"sub_title_h4":"","text_content":"","cta_text":"","cta_url":""},"nav_logo":false,"nav_form_text":"","disable_navigation_form_link":false,"event_date_format":"default","event_time_format":"H:i","event_hashtag":"","meta_title":"","meta_description":"","no_index":false,"no_follow":false,"meta_twitter_title":"","meta_twitter_description":"","meta_facebook_title":"","meta_facebook_description":"","custom_canonical_url":"","event_agenda_group":[{"agenda_group_title":"","event_agenda":[{"agenda_date":"20\/10\/2026","agenda_tab_label":"","agenda_details":[{"agenda_title":"Join us for the Welcome Reception with coffee, tea, brainfood, networking","agenda_start_time":"13:30:00","agenda_end_time":"","agenda_single_description":"","agenda_session_speakers":false},{"agenda_title":"Welcome to the Next Era of Customer Experience","agenda_start_time":"14:00:00","agenda_end_time":"","agenda_single_description":"<p>Three years of Genesys Cloud in Switzerland: key learnings, market evolution and what comes next.<\/p>\n<p><em>David Marc\u00e8s, Genesys<\/em><\/p>\n","agenda_session_speakers":false},{"agenda_title":"Workforce Orchestration the new, intelligent layer that helps organisations orchestrate Employee Experience, AI and operations together.","agenda_start_time":"14:30:00","agenda_end_time":"","agenda_single_description":"<p>The workforce is evolving, traditional WEM capabilities remain essential, but AI is becoming part of day-to-day operations and organisations must plan, measure and optimise work across both human employees and virtual agents creating a new operating model. 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How to get a validated agent you can interact with, tangible results to share with your stakeholders, and a clear roadmap for scaling it into production \u2013 within just 3 hours.<\/p>\n<p><em>Barnab\u00e9 Charmey, Manager Solutions Consultant Alps, Genesys<\/em><\/p>\n","agenda_session_speakers":false},{"agenda_title":"Genesys Cloud in Action: Delivering Value, Unlocking AI, Shaping the Future","agenda_start_time":"15:10:00","agenda_end_time":"","agenda_single_description":"<p>Following the migration to Genesys Cloud in Q3 2025, Swisscom shifted from platform transformation to value creation. Since then, the team has focused on scaling capabilities, embedding AI into daily operations, and driving measurable outcomes. 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