Banca Mediolanum

Offering better customer experience through innovation

Banca Mediolanum is an Italian bank, insurance and asset management conglomerate that currently has more than one million customers and 4,300 financial advisors, called “Family Bankers.” It differentiates itself through excellent customer service. Banca Mediolanum is unique in that it does not have any physical branches, but strives to be “the bank built around you.” It currently lets customers use different services from different access points, according to his or her needs.

Partnered with Genesys in their pursuit of an omnichannel vision, Banca Mediolanum is on a journey of technological innovation focused on ensuring the best possible experience for customers. The Genesys^TM solution enables Banca Mediolanum to enhance customer experience by offering a variety of channels.

Benefits

Improved customer experience by offering a variety of channels

Challenges

Customer experience impacted by lack of communication channels

Product

Genesys

“One of the main benefits we have working with such a multinational company is taking advantage of its international experiences, so we can get good examples of what we can become.”

Andrea Bordoli, Head of Banking Care, Banca Mediolanum

+1.888.436.3797

Genesys empowers more than 8,000 organizations in over 100 countries to improve loyalty and business outcomes by creating the best experiences for customers and employees. Through Genesys Cloud, the #1 AI-powered experience orchestration platform, Genesys delivers the future of CX to organizations of all sizes so they can provide empathetic, personalized experience at scale. As the trusted, all-in-one platform born in the cloud, Genesys Cloud accelerates growth for organizations by enabling them to differentiate with the right customer experience at the right time, while driving stronger workforce engagement, efficiency and operational improvements.