A ContactBabel Report

The Inner Circle Guide to Omnichannel Customer Contact

The Inner Circle Guide to Omnichannel Customer Contact

Recent years have seen the word ‘omnichannel’ described as the goal of customers being able to contact (and be contacted) through any channel they choose - switching between them during the interaction as appropriate, while taking any relevant data and history along with them - with a single, unified view of the customer’s journey being available to the agent or self-service system.

The Inner Circle Guide to Omnichannel Customer Contact is a research report aimed at providing insights into:

  • Overcoming the inhibitors to omnichannel
  • The reality of implementing an omnichannel customer engagement solution
  • Products available and an appraisal of solution providers
  • Proving ROI
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