ALTIMETER - GENESYS THOUGHT LEADERSHIP STUDY
How to Transform Digital Customer Experiences for the Connected Customer
The gap between the traditional customer and digital customer is widening. Technology required to deliver an effortless omnichannel customer experience (CX) is very different than that required for traditional customer service.
Digital transformation is the future of CX. How you invest in CX can be the difference between a compelling competitive advantage and irrelevance.
In this thought provoking report, Brian Solis, a digital analyst and futurist, identifies the gaps and closes the loop in digital transformation. Download now. This report also includes the digital transformation checklist.