New business leader will expand customer relationships in key markets

SAN FRANCISCOAugust 1, 2016 — Genesys (, the market leader in omnichannel customer experience and contact center solutions, has appointed Keith Budge Senior Vice President of Asia-Pacific.

Keith brings 28 years of executive leadership experience in enterprise technology. He replaces Bruce Eidsvik, now Senior Vice President of Global Field Marketing.

“This appointment demonstrates our commitment to Asia-Pacific and our ongoing ambition for growth in the region. Keith’s appointment is an opportunity to build on the strong foundation of customer relationships that Bruce has established during his time in the role,” said Mark Turner, Executive Vice President of Worldwide Sales and Field Operations at Genesys.

Prior to joining Genesys, Keith served as senior vice president for Asia-Pacific and Japan at Business Objects (now part of SAP), senior vice president at Oracle responsible for APAC, and vice president for APAC and Japan at Ooyala, which was acquired by Telstra Corporation in 2014. At Ooyala, Keith led the development and growth of the company’s APAC business.

In addition to founding and advising technology companies, Keith has experience building high performance teams and partner ecosystems across the APAC region, including China, India, Japan, Australia, South East Asia and Korea. Keith also brings experience in the nonprofit and and education sectors and held roles at organizations that include the Singapore International Chamber of Commerce.

“I am excited to join Genesys and work with the team and our customers and partners in the Asia-Pacific region,” said Keith Budge, Senior Vice President of Asia-Pacific at Genesys. “There is an established path for solid growth of the business locally and the chance to see Genesys move to the next level as it continues to be the leader in omnichannel customer experience solutions.”

About Genesys

Genesys, the world’s #1 Customer Experience Platform, empowers companies to create effortless omnichannel customer experiences, journeys, and relationships. For over 25 years, we have put the customer at the center of all we do and passionately believe that great customer engagement drives great business outcomes. Genesys is trusted by over 4,700 customers in 120 countries to orchestrate over 25 billion contact center interactions per year in the cloud and on-premises. For more information, visit

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